Yeah, the software on all Target registers will deny any sale before a street date. That's company-wide, as far as I know. Technically, there are ways around it, but it takes jumping through hoops and its against company policy.
My store has had the game for a few weeks now, its just been sitting in the back. Thought that was interesting.
I agree. If the consumer chooses to remain ignorant, then that's the consumer's fault. As consumers, its our job to actually pay attention and get informed, unless we want to get ripped off.