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200°

Microsoft and Sony Need to Differentiate Next Generation... Or Else

Michael Futter writes: With E3 right around the corner, it seems the perfect time to think about what might be revealed and what the next generation of consoles may hold. There has already been much speculation with some pundits crying about the sky falling due to the rapid growth of mobile gaming, the warning/hopefulness of a used game lockouts and even consoles reliant solely on downloadable software. Let’s be realistic; most of this is just guesswork. What we do know is that the industry is changing.

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Community5133d ago
bfenty5133d ago

I've been saying this for years! Graphics are important, but they aren't enough to differentiate anymore. We're at a point where gaming needs to evolve (and no, I don't think the Wii is the answer)

smashcrashbash5133d ago (Edited 5133d ago )

You talk as if it so simple. Technology can only evolve so fast you know. Changing the way an industry is not something you can do over night.Coming up with something completely different isn't always as profitable as just simply doing something slightly different from before.

Look at how Sony tried to push the PSPGo as an only downloadable machine and people rejected it. To do something dynamic and radical takes great risk. It's easy to yell to try to differentiate when it's not your money or company at risk or on the line.People always simplify things so much.

Companies are complex organisms and it's never as simple as people try to make it seem. Just like people yelling 'Just cut the price' or 'just bring this PS1 and PS2 game to PSN' as if it's just one person in charge of making it happen. Forget about differentiation, concentrate on making a console that is efficient and works well and doesn't shut down in a year and a half or 50% of the time. Don't give me gimmicks and tacked on things to try to be different and give me some crap system. People keep advancing technology and not taking care of the minor details that always get in the way of efficiency.

@ PaladinXII First of all you completely missed my point by concentrating on a single sentence of my post, classical N4G. Second of all that was only one of the reasons. Sony's download only idea for their console was considered a bad idea by many people. It was ONE of the main reasons it failed

PaladinXII5133d ago

The PSPGo didn't fail because it was download only. It failed because you couldn't access the whole library (or even most of it) via download.

CrzyFooL5133d ago

I want SEGA to make consoles again... :-\

BlackjackCF5133d ago

As much as I hate to admit it, mobile tech is the way to go.

sandman2245133d ago

I'm very disappointed with Microsoft. They are holding out on us with a new console. That's why we need to boycot them. Do not purchase an Xbox. We need to give them a reason to release there next console sooner than 2014

catfrog5133d ago

microsoft is differentiating itself, they seem to be going the kinect route, havnt you noticed that they arent releasing controller based games much anymore?

Edward755133d ago

@ catfrog notice in this article when said that Sony is trying to work on tech similar to kinect.

This is like the fourth, maybe fifth article (coming from different sources/sites) that have reported this.
It makes sense. Money is one of, if not THE biggest reason for making games. Sony will attempt to cash in on that aspect a bit.

I long for the days again when the battles were easy to see where the lines were drawn.... Back in the days the good old Nintendo VS Sega!

Hicken5133d ago

The difference is FOCUS. It's just like with the Move. The Move is not a FOCUS of Sony, despite it being largely aimed at the same people who would buy a Wii or a Kinect.

But Sony's FOCUS has been the same since the start: core gaming experiences. It's something they've carried over and doubled up on since last generation, and since that's where the majority of their money is coming from(that thing everybody acknowledges they're after), that's where they'll keep their FOCUS.

I think the difference between Sony and Microsoft is pretty well-defined. At least, for those who care to look. There are plenty of people who don't; for them, there will never be a difference. But anybody who'd want to know the difference between Sony and Microsoft wouldn't have to look very hard to see it.

Edward755133d ago

First time I agree with you hicken. That core gaming experience is a strong focal point for Sony. And as a gamer I appreciate it. It is why I bought a vita. (it's like the core gaming of handhelds)

I am just worried that the core gaming way won't get the revenue that Sony wants. It will keep people like us interested in their products. But in a way that doesn't cut it anymore. Nintendo made a killing with leaving core gamers. Then MS got a share with kinect. Many leave the core gaming group as they get married, get more responsibility on their jobs, or have kids. It happens. I would love to spend 40+ hours of gaming a week like I use to. To reach more people and increase profits it's kinda necessary to devote some time and resources to the casuals as I like to call them. Gaming is changing that way, and sadly I think Sony has to jump on board a bit to compete. I don't want them to, but in a way it's adapt or die.

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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

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simulationdaily.com
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Jin_Sakai28d ago (Edited 28d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio28d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing28d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster9228d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit28d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing28d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster9228d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

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80°

(For Southeast Asia) New Price Changes for PS5, PS5 Pro, and PlayStation Portal remote player

For Southeast Asia, new price changes.

Prices effective starting May 1st, 2026.

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blog.playstation.com
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BeHunted30d ago

Looks like PlayStation took a hit with Marathon and is now quietly adjusting prices worldwide to recover the losses

andy8530d ago

Lets be honest raising prices doesn't do that when no one's buying it. I imagine the profit it greater selling 10 times more at a lower price

Pergele30d ago

Whatever you say buddy, let's all wear the tinfoil hats.

IceKoldKilla30d ago (Edited 30d ago )

LMFAO Your comment alone says a lot more about you than anything else. When has one game not selling 10 million copies made a company raise the prices of their console? Then Xbox would be costing $5000 by now lol. You remind of the crazy drug addicts on the street rambling on about conspiracies. xD You sure you don't need a hug, buddy?

ChunkyMonk30d ago

One game that Sony payed $200 million for. lol
Also, you sure were quick to get triggered. Maybe your the one who needs a hug?

Eonjay30d ago

If nothing else, we should be united against the real issue here. AI and unnecessary tariffs that are effecting all gamers.

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Athlon10130d ago (Edited 30d ago )

The price increases are due to the RAM demand associated with AI and the US-Iran war. You can look to any business news website and local news to see that. Heck, even the 2026 Asus Zenbook Duo I've been eyeing has faced delays and has had a price increase of $400; that laptop has two specs. Asus is doing a staggered release with per-orders for the lower spec now and shipping in May and pre-orders for the higher spec that I'm eyeing starting in June. Basically, all computer manufactures are affected. It'll most likely start affecting smart phones too if it hasn't already. I can't remember the last time any major console maker (Nintendo, Sony, Sega, etc) increased the price of their console mid cycle outside of Microsoft just to make more profit.

S2Killinit29d ago

Its not the war. Its the RAM issue.

jznrpg29d ago

War is causing gas prices to rise. Transport of everything requires gas so the prices of those items go up as well. So it does have an impact

Athlon10129d ago (Edited 29d ago )

The blockage of the Straight of Hormuz due to the US-Iran war has affected raw components used in semi-conductor manufacturing such as bromine, aluminum, and helium. Iran had attacked the liquified natural gas (LNG) plant in Qatar which is a large producer (1/3 globally) of helium which is used in semiconductor etching. So it's the both the war and the RAM crises.

badz14930d ago

Oh no...should I get the Pro now before the price increase?

70°

Xbox boss: Memory crisis could impact next-gen hardware pricing

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.

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Eonjay30d ago

When does this end? Its killing everyone. Consoles and PC. And for what? AI? The benefits of AI are completely outweighed by the negatives. And the government should have never allowed one company to buy up all the RAM.

Lexreborn230d ago

This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.

This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.

I’m not even sure MS has that endurance with Xbox yet

Fishy Fingers30d ago (Edited 30d ago )

I mean.... what?

We're at a point that Samsung wont even provide their own phone department ram because they can sell it at higher prices to 3rd parties (AI). Its more profitable to sell the ram than make their own devices with it.

You think because R&D starts 5 years ago the 3rd party component manufacturers will honour that price? They'll sell it to whomever is paying the most today, not some gentlemens agreement they made years ago. AI farms will buy more volume at higher prices than any console manufacturer will. It'll be the same for Playstation.

Lexreborn229d ago

Contractual agreements are not the same as “gentlemen” agreements. If you think that they work with their distributors a month before production then their entire business model is trash. They work with companies like nvidia constantly for building the graphics cards they need. They work with companies that build motherboards years in advance. This is what proper business planning does.

They are not buying components on a whim like a consumer. So again, considering the ram isn’t a singular module and is integrated into the motherboard I highly doubt they wouldn’t have a final schematic that they are supposed to be building around.

If they are delaying production another 3 years then it’s obvious again this is an after though project and is just trying to be responsive to their bad execution they had the last 14 years.

It also isn’t far fetched to use their failure to produce first party titles the last 7 years including the highly anticipated games I mentioned all being cancelled. That they would continue to you know… lie

Sitdown30d ago

You don't really know how this works huh?

Profchaos30d ago (Edited 30d ago )

Helix is going to be stupidly expensive

Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential

I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought

That's going to be ps6 vs Helix

Eonjay30d ago

Yeah with FSR 5 they should be able to offer a much cheaper version of Helix.

Eonjay30d ago

While this does seem to be the case, I am encouraged by the statement from Microsoft about wanting to provide affordable options. If this means a Series S style Helix, at least there will be something affordable being offered.

XBManiac29d ago

Series S is what has killed Xbox Series so... Will they dare?

blacktiger30d ago

It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs

pwnmaster300030d ago

Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.

DarXyde30d ago

Another important lesson from this generation: while Nintendo showed us that prices don't necessarily need to ever drop, we've now learned that waiting 1-3 years does carry some risk that prices increase. This generation is just bizarre in all the wrong ways.

LucasRuinedChildhood30d ago (Edited 30d ago )

The factors are largely external. Covid and Russia-Ukraine war causing inflation led to the first price increase in 2022.

Then we get Trump's tariffs increasing hardware prices, AI boom causing a RAM crisis, war on Iran causing a worldwide fuel crisis which impacts the cost of everything.

Gaming doesn't exist in a vacuum. The last few years have been a shitshow and lot of it was definitely avoidable.

DarXyde29d ago

LucasRuinedChildhood,

For sure. No disagreement on the external factors doing a lot of this. Where I have to gently push back however is on two fronts:

1. The pandemic definitely caused some issues: asynchronous development was a big issue and really complicated timelines and affected game quality. At the same time, when it comes to price hikes, it's really difficult to know what was genuine necessity and what was taking consumers for a ride. The pandemic brought about "stag-flation" which was increasing prices and stagnant wages, which was a problem caused by supply chain constraints. There was also "Greed-flation", where companies that were slightly affected or had no issues took advantage of the situation and squeezed everyone citing supply chain issues when there were none.

2. It's definitely true that the tariffs, AI boom, and RAM crisis were all things enabled by tech broligarchs throwing money at this caricature of a world leader, one of them being Satya Nadella. I don't think Sony and Nintendo have contributed much to this problem if at all, but Microsoft's Nadella I feel was instrumental in causing every one of those issues. Microsoft as a company contributed to both candidates (though they gave Harris 4x as much if I recall), but Nadella was all in on letting AI run wild. He paid for unregulated AI, and got a war that's not a war (even though Trump called it that at least five times on television) that screwed up helium access. So for me, I feel that one of the players in the gaming industry is a key architect of these issues, and for that reason I struggle a bit to think of it as "external".

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