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650°

Microsoft unveils stellar line-up Gamescom 2011

Opening Wednesday, August 17, 2011, Microsoft’s presence on the gamescom show floor will reaffirm Xbox 360 as the platform to play this holiday’s top games and promises to thrill core gamers with blockbuster titles and content available exclusively on Xbox 360, including the multi-million selling “Gears of War” franchise playable in Germany for the very first time.

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Community5374d ago
fluffydelusions5374d ago (Edited 5374d ago )

I'm betting they will be announcing a price cut tomorrow too! If you're going to disagree at least leave a comment as to why lol. Seems pretty obvious it's going to happen.

5374d ago Replies(8)
saladthieves5374d ago

It would be too weird if they suddenly made a price cut or change strategies because Sony cut prices. They will stick to their plan. If there is a price cut, it probably won't be due to Sony, this would have been planned.

EVILDEAD3605374d ago

The bottomline is Micrsoft is coming strong this holiday.

Gears in September is going to be a beast at retail

Forza 4 looks like the title has a chance to do big numbers worldwide..and only time will tell if it can break into mainstream with the Kinect features.

October they are also releasing sequels to to of the biggest selling Kinect games from last year..Both Kinect Sports 2 and Dance Central 2 are no brainers if you own Kinect

The end of October and the beginning of November mark what will be the showdown of the gaming industry in Battlefield and Call of Duty: MW3..both will be HUGE..but as every year proves COD seems to help the 360 sell hardware as well.

Not only that bringing up the anchor is Halo Anniversary which is a Halo fan's dream..I know it's mine.

Not too mention all of the big multi's from Batman to Skyrim to Assasin's Creed..which I hope do big numbers on both systems.

At the end of the day, Kinect could be a huge factor if Micrsoft continues to push the brand. Especially the fact the Kinect Disney and Sesame Street have HUGE potential for parents with young kids. But advertising will be make or break for those titles (Disney Channel, Nickelodeon etc.)

The 'X' factor is if Micrsoft plays hardball and goes for the price drop as well. It'll be interesting to see what decision is made.

Great times to be a gamer..best holiday & holiday ever

Evil

5374d ago
darthv725374d ago

I would expect it to be not so obvious on the 360 but on the kinect. $99.99 for the stand alone kinect would sell quite well this holiday.

There are plenty of people out there that probably want one but the $150 price is a bit standoffish. Like nintendo is seeing sales increase exponentially with the 3ds MS could see a strong sales on a $99 kinect.

Lowering the price on the main console when it is still selling is not usually what somebody does. That is when sales are dropping below margins that cost cutting comes into play.

saladthieves5374d ago

I don't think that there will be a price cut announced tomorrow. Microsoft's Xbox 360 has been selling very well. My guess is they are going to wait and see if the PS3's price cut has any impact on market sales. THEN they'll respond accordingly, likely with a price cut of their own.

joab7775374d ago

It us a great time to b a gamer although it would b nice if I could clone myself so I had time to play everything. Honestly though id rank the ps3 first, pc second and xbox 3rd. But as this article pointed out, that doesn't mean it is a bad holiday season for xbox. It will b interesting to see how sales r for the consoles and the games as money is tight and the level.of competition is at an all time high. Honestly xbox shouldn't simply cut its consoles price but also the kinnect or a bundle. U know it may b the best gaming year ever when im pretty sure I wont b playing gears 3 or uncharted 3 on day 1. Ill buy them but im sure ill b playing deus ex or resistance 3 in september and rage, batman and battlefield when uncharted releases. Also though for xbox is the release of the witcher 2. Man, ill be playing skyrim when it releases....wtf...what do I do? Lol. It is great time. If no games released until may next year, I would still hav something to play til then. Unfortunately Q1, is just as packed as this fall.

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5374d ago
gamingdroid5374d ago

Because MS is likely to take a wait and see approach. You don't drop the price without evidence your sales are hurting.

A $50 price drop, on 10 million unit is half a billion dollars and that is a low end estimate.

That is a lot of dough and you don't do that unless you feel you have to or need market share (i.e. to get support), something neither does.

beastgamer5374d ago

xbox price just makes me believe MS is thinking and following sony steps

-LUKE_SKYWALKER-5374d ago (Edited 5374d ago )

Let me ask you something - Say you have been selling lemonade on your block for a $1 for years with no competition and then I come along and open a lemonade stand and sell my lemonade for for 50 cents are you going to continue to sell your lemonade for $1?

PJF_Josh5374d ago

@luke_skywalker:
I will if I'm selling my lemonade in Gears and Halo cups because people are still gonna buy it either way ;-)

--Onilink--5374d ago

@-lukeskywalker-

here is an example as to why i might keep selling lemonades at $1.

Say i was selling 100 lemonades per month, then you come and start selling and my sales drop to 75 per month. Im still making $75.

Now if i drop to 50 cents just to keep my 100 sales per month, i would only be making $50 per month...

This is just a very simple scenario obviously, but maybe it can show you that a price drop is not something thats done without some heavy research 1st

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xAlmostPro5374d ago

Gears playable for the first time? i guess the beta didn't count as playable :s

Shepherd 2145374d ago

Gears playable for the first time in Germany, derp.

badz1495374d ago

really? no one in Germany downloaded the leaked version? doubt it!

NewZealander5374d ago

same stuff we already know about, and screw a price cut, i already have the console, i just want some decent games, not kinect BS.

PRHB HYBRiiD5374d ago

Lol look at all the trolls on the comments.

chriski3335374d ago

Wow stellar is not a word that should be used wit xbox line up

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NYC_Gamer5374d ago

I'd buy a 360s if the drop happens and get rid of my fat 20gb

Spitfire_Riggz5374d ago

Yeah I've actually been waiting for this. If the 4 gig goes down to 150 im getting it. Then ill get the best of both consoles!

-LUKE_SKYWALKER-5374d ago

Your name says allot about you and if you ever need someone to talk to remember that I am her.

No joke

silkrevolver5374d ago

Not that I don’t want it to happen, on the contrary, I’d be thrilled if Microsoft announced some real games... but what developers would they be coming from? Just saying.

Tilian5374d ago

Reads like a PR piece. Plus many of the titles in this "stellar line-up" are Kinect titles.

Megaton5374d ago

Was gonna say the same thing. It sounds like this was literally copied off a press sheet.

MrBeatdown5374d ago

I got a paragraph in and started wondering what the hell I was reading. It sounds exactly like a press release, yet it has the author's name on it.

5374d ago Replies(3)
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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

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Jin_Sakai4d ago (Edited 4d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio4d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing4d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster924d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit4d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing4d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster924d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

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70°

Xbox boss: Memory crisis could impact next-gen hardware pricing

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.

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Eonjay6d ago

When does this end? Its killing everyone. Consoles and PC. And for what? AI? The benefits of AI are completely outweighed by the negatives. And the government should have never allowed one company to buy up all the RAM.

Lexreborn26d ago

This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.

This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.

I’m not even sure MS has that endurance with Xbox yet

Fishy Fingers6d ago (Edited 6d ago )

I mean.... what?

We're at a point that Samsung wont even provide their own phone department ram because they can sell it at higher prices to 3rd parties (AI). Its more profitable to sell the ram than make their own devices with it.

You think because R&D starts 5 years ago the 3rd party component manufacturers will honour that price? They'll sell it to whomever is paying the most today, not some gentlemens agreement they made years ago. AI farms will buy more volume at higher prices than any console manufacturer will. It'll be the same for Playstation.

Lexreborn26d ago

Contractual agreements are not the same as “gentlemen” agreements. If you think that they work with their distributors a month before production then their entire business model is trash. They work with companies like nvidia constantly for building the graphics cards they need. They work with companies that build motherboards years in advance. This is what proper business planning does.

They are not buying components on a whim like a consumer. So again, considering the ram isn’t a singular module and is integrated into the motherboard I highly doubt they wouldn’t have a final schematic that they are supposed to be building around.

If they are delaying production another 3 years then it’s obvious again this is an after though project and is just trying to be responsive to their bad execution they had the last 14 years.

It also isn’t far fetched to use their failure to produce first party titles the last 7 years including the highly anticipated games I mentioned all being cancelled. That they would continue to you know… lie

Sitdown6d ago

You don't really know how this works huh?

Profchaos6d ago (Edited 6d ago )

Helix is going to be stupidly expensive

Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential

I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought

That's going to be ps6 vs Helix

Eonjay6d ago

Yeah with FSR 5 they should be able to offer a much cheaper version of Helix.

Eonjay6d ago

While this does seem to be the case, I am encouraged by the statement from Microsoft about wanting to provide affordable options. If this means a Series S style Helix, at least there will be something affordable being offered.

XBManiac5d ago

Series S is what has killed Xbox Series so... Will they dare?

blacktiger6d ago

It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs

pwnmaster30006d ago

Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.

DarXyde6d ago

Another important lesson from this generation: while Nintendo showed us that prices don't necessarily need to ever drop, we've now learned that waiting 1-3 years does carry some risk that prices increase. This generation is just bizarre in all the wrong ways.

LucasRuinedChildhood6d ago (Edited 6d ago )

The factors are largely external. Covid and Russia-Ukraine war causing inflation led to the first price increase in 2022.

Then we get Trump's tariffs increasing hardware prices, AI boom causing a RAM crisis, war on Iran causing a worldwide fuel crisis which impacts the cost of everything.

Gaming doesn't exist in a vacuum. The last few years have been a shitshow and lot of it was definitely avoidable.

DarXyde5d ago

LucasRuinedChildhood,

For sure. No disagreement on the external factors doing a lot of this. Where I have to gently push back however is on two fronts:

1. The pandemic definitely caused some issues: asynchronous development was a big issue and really complicated timelines and affected game quality. At the same time, when it comes to price hikes, it's really difficult to know what was genuine necessity and what was taking consumers for a ride. The pandemic brought about "stag-flation" which was increasing prices and stagnant wages, which was a problem caused by supply chain constraints. There was also "Greed-flation", where companies that were slightly affected or had no issues took advantage of the situation and squeezed everyone citing supply chain issues when there were none.

2. It's definitely true that the tariffs, AI boom, and RAM crisis were all things enabled by tech broligarchs throwing money at this caricature of a world leader, one of them being Satya Nadella. I don't think Sony and Nintendo have contributed much to this problem if at all, but Microsoft's Nadella I feel was instrumental in causing every one of those issues. Microsoft as a company contributed to both candidates (though they gave Harris 4x as much if I recall), but Nadella was all in on letting AI run wild. He paid for unregulated AI, and got a war that's not a war (even though Trump called it that at least five times on television) that screwed up helium access. So for me, I feel that one of the players in the gaming industry is a key architect of these issues, and for that reason I struggle a bit to think of it as "external".

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50°

'The big things that we're thinking about'

In an exclusive interview with Game File, new(ish) Xbox boss Asha Sharma and Xbox chief content officer Matt Booty explain their vision for Microsoft’s gaming division

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Agent757d ago

A good start would be to release games to go with the console. My Xbox Series X has gathered dust virtually from launch. My advice would be to ditch a next console and release games on PC, PlayStation and Switch. Another idea would be a hybrid console based on Xbox Series X tech and go the same route as Nintendo. Another idea would be to pull out of gaming altogether. Plenty of options there.

Reaper22_5d ago

Why would they pull out? They have the momentum. Sony has been getting nothing but bad news lately.