they can also have credit for not going wii aswell.

Right EA, keep singing that old song.

Compared to what ? R1 & 2 ? (given that's their top tier game this generation).

It's risky. It's a new IP. It is not exclusive. Not sure how many new IPs on multiplatform had a real impact. New IPs work best on one platform, because you can market them as such (like "pushes HW" or something). That whole argument falls flat right away with multiplatform (anyone can show me a game which actually was multiplatform and sold as a "pushing the envelope" title ?).

That said, I doubt they reach R1 or 2 sales (on one platform) with the new title. Unless it is such a unique must have title. But we have heard that all. Others claimed it, and Insomniac has to prove it like everybody else. We will see.

I will be surprised, if that title will actually compete against it's own inhouse R3 flagship title. If so, one has to go in the long run. But not being a shooter just won't sell the same amount, either.

Lol@ EA, thats what they think, alot of gamers that own both systems, will still buy the game for there PS3.

I don't know about double but they will definitely receive a sales bump.

It's going to end up being a mediocre game so nobody will buy that over something like Ratchet & Clank.

No shit.

Insomniac will soon experience the luxury and ease of developing for the 360 and will abandon developing for the PS3 altogether.

If it were a shooter then yes the sales would be even between PS3/360 but if it's anything besides that then it won't be the same.
What if Insomniac decides to make a game like Heavy Rain?
Would 360 owners buy that?
Doubtful.

Just saying if you look at most of the games 360 owners buy most of them are 1st person shooter games.

As long as it is a shooter of some sort I completely agree. If it is a platformer like R & C then I don't think it will sell as much. So it all depends on the game and the genre.

HIGHLY DOUBT THAT THE QUALITY OF THE NEXT MULTIPLAT WILL BE SOMETHING WORTH DOUBLE SALES! THEY ARE THINKING THAT THE SALES OF 2 SONY EXCLUSIVES WILL BE REFLECTED TO THE NEXT WHATEVER GAME FROM INSOMNIAC!

It will double sales....but it will also double the production cost :P

if its on the 360 its free

And how did EA know their next game will sell that well. wait. it must be a fps game.

Wow.... That is genius reasoning. Whoever worked that out should be promoted from the post room.

and i doubt it...there titles are always niche

I think EA is counting there chickens before they hatch, no doubt it will sell more if marketed correctly but lets not loose perspective here, even tho Insomniac is a great developer, marketing has never been there forte, and frankly neither is EA's unlike Resistance and Ratchet an new IP wont have anything to ride on to have an installed base of fans beyoond fanboys and being multi-plat wont fix that, its a risky move but i wanna see how it turns out

Yeah just like BLUR is selling so much more than PGR oh lol wut!?!>!?