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The studios that could help Microsoft solve its exclusive game problem

Polygon: “Yesterday, we ran an analysis piece on Microsoft’s exclusives problem on Xbox One, laying out the reasons why a big acquisition makes sense for the company. We mentioned some of the rumors doing the rounds, including Electronic Arts, Valve and PUBG Corp. Today, we’ll address those rumors individually and hear from leading analysts, while also investigating other companies that might help Microsoft games chief Phil Spencer address his console platform’s shortfall against rival Sony.”

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Community3065d ago
Godmars2903066d ago

How, years after pretty much giving up on game making for Steam, is Valve still considered to be a game maker?

3065d ago
Army_of_Darkness3065d ago (Edited 3065d ago )

Valve is out of the question if they want more exclusive games made... EA?! Like seriously?? Not gonna even be possible. Think about it... How much did it cost MS to purchase the company that made minecraft? Like 3 billion?? For a small indie company.... Now consider one of the biggest gaming publishers out there with all their established IPs and studios which is EA. Lol! How much do you think MS will have to fork out to purchase them?? Ain't gonna happen.
They should buy a studio like platinum games, bluepoint or cdproject red.

PcRandy3065d ago

They have a 130 billion dollars war chest with EA valued at 36 billion and Microsoft paid 27 billion for LinkedIn not so long ago so it’s not our of the realm of possibility though I doubt it happens although don’t be surprised if the buy Bioware from ea

mcstorm3065d ago

I don't think Microsoft need to buy anyone they need to look at what they have in there own locker. Rare and lionhead ips alone could boot 1st party games.

Zeref3064d ago (Edited 3064d ago )

Money is not the problem when it comes to Microsoft buying EA, They have more than enough to buy both EA(36bn) and Sony(18.6bn) and still have money left to buy Nintendo(14bn) and Ubisoft. They have over a $130bn in cash, and that's just the cash that we know about.

It's all about whether or not it makes sense and whether EA even wants to sell. They may even have to navigate anti-competition laws.
It's a huge undertaking, what will happen to the original Xbox team? Will EA be a separate entity? Or are they going to merge(which almost never works with these big acquisitions, think Nokia)

The benefits of MS buying EA are clear though.
New exclusives that will bolster Xbox Game Pass significantly.
New Studios and more talent for Xbox.

Cons:
Integrating EA will take years(keeping it a separate company under Microsoft may work better)
Licensing Issues for Star Wars and Sports games(These will likely have to remain multiplatform)
It will be challenging to make that 36bn back any time soon. May take more than 10years. But If game pass takes off they way they're planning to(And it likely will, if they include Fifa and Madden in it). They may gain that money back sooner.
If Microsoft buys EA it will likely be a Hostile takeover, which usually means a lot of the talent will leave.

_-EDMIX-_3065d ago

Microsoft exclusive problem is not really just solely on them not having a lot of Studios it's actually based on how they're treating to Studios they already have.

Most of us would not be saying this if 343 and Coalition were actually making new intellectual properties as opposed to Gears of War and Halo like clockwork.

Guerrilla games made Horizon zero Dawn
Sony Bend is making days gone
Sucker Punch is making ghost
Insomniac is making Spider-Man
From software made blood-borne

Sooooooo can somebody seriously tell me why Microsoft has a problem with new intellectual properties? Literally this publisher behaves as if they're allergic to creating new properties.

solideagle3065d ago (Edited 3065d ago )

you forgot God of war which is completely new direction. it's actually new game but Kratos in it :)

thisismyaccount3065d ago

... you can have all the studios you want, but without a good director/writer ... ya got nothing but an empty world, randomly filled with stuff, placed via an algorithm over the cloud. They got the manpower to create worlds, but they for sure do not have any serious/noteworthy/reknown writer/storyteller and/or producer/director. Well at least that is my view after 17 years, they bought Rare that had the knowledge to do something great but instead were forced to make kinect games.

They lack leadership in their teams
They lack internally leadership among the studios
They lack good writers

It is easy to spot a microsoft employee from afar, they all share the same "aura" ... some "snobbiness" surrounding them. Maybe it´s an american thing, to go around any buy up companies ... but if they added some good producers with balls to make something new, then i dont see why they cant do something similar what Sony´s been doing for 2+ decades.

majiebeast3065d ago

Rather see them leaving the industry not destroy it. Industry doesn't need MS in it.

Xb1ps43065d ago

Bullshit... you really think that if sony was to be the only one besides ninetendo, that Sony would keep going the way they do?! How short of a memory span ppl have...

thisismyaccount3065d ago

.. yes and do you know why?

The remaining one has to do A LOT more than before, due MS leaving the field. Sony would be forced to grab all the fans from the sinking ship AND start making games for them as well meaning even more money spending or creating new teams focusing on those type of games.

If Sony all it did was to ignore it, they would never move forward and only the same 70millish would keep buying their games, but for how long?

Again as we get older, stop playing games ... they are forced to work harder on keeping what they already have and even more to cater to a much bigger audience than before. We had a partially PS2 funded only industry, where every PS2 owner financed a xbox/GC copy ... did it hurt back then? Nope, Xbox 2001 got so many exclusives that PS2 did not, a lot of them.

Objectively speaking MS has done nothing but harm the industry, with their

- "Bro-band-Mentality"
- Focus on Multiplayer
- Focus on Shooter (must be an american thing)
- dlc
- installing games
- patches and many other PC features that were absent on consoles

Now we have shitty apps, convoluted metro/gui, rubbish 2x HDMI signal passthru, pointless kinect, failed attempt on putting a drm 2nd hand market resale which they now did with xgamepass, the infinite 180s in the past 5 years, ... to be honest i have a hard time coming up with something positive about Microsoft, not just on xbox but in general (check wiki how many companies got engulfed to shut them down).

When the Simpson made fun of it (homer starting a home buisness), it was actually a true portray on how Microsoft really operates. Now dlc, patches, installing games would have been mandatory any way ... but their focus on "pewpew" demographic is killing them now. They got nothing else ..

There is a reason that a stigma of the Xbox is the "Multiplayer Console / Browars" .. you want something else? Try at Sony, Sega, Nintendo ...

notachance3065d ago

Valve is a digital store for PC, while purchasing them will definitely gives MS big profits and help them secure PC marketshare I don't think it will help whatsoever in terms of console sales..

DarkZane3065d ago

Valve is a privately owned company, so Microsoft can't touch them unless Gabe Newell accept to sell (and he definitely wouldn't).

EA would say no to any offers, which mean a hostile takeover is their only option. Considering Ubisoft can keep Vivendi at bay for so long, EA could easily completely prevent Microsoft from taking over. You seriously think they won't start buying 51% or more of their shares the moment they say Microsoft creeping up (hell, they probably own enough shares already to prevent a hostile takeover).

As for other companies like Square-Enix, Capcom and all the other I've seen people suggest, don't bother, it's not happening.

morganfell3065d ago (Edited 3065d ago )

Studios will not help you solve an exclusives problem when all of your games are also on another popular platform.

Xb1ps43065d ago

If it’s exclusive it is not on PlayStation... or Nintendo..

morganfell3065d ago (Edited 3065d ago )

The PC is a viable gaming platform. You can deny it all you want in order to feel better, but the facts as well as millions upon millions of people worldwide disagree with you.

If it is on a console and the PC, then it is not an exclusive. Period. After all, this fact is the origin of the ridiculous feel better phrase, "Console Exclusive"

starchild3065d ago

I seriously doubt that games being available on PC too affects the competition between consoles all that much. Most people that want a console are going to get a console, regardless of any logic in favor of getting a gaming PC. And PC gamers generally do the vast majority of their gaming on PC. If they get a console it's only to play some exclusives.

If Microsoft had just as many high quality exclusives as Sony I predict that their console sales would improve drastically. They could put every single one of those exclusives on PC and I don't think it would impact their console revenue as much as you might think. Sure, there would be some kind of knock to console unit sales, but on the flip side they would have a market of millions of PC gamers to sell to. I think that would more than make up for the lost console sales. And remember, console sales are not where these platform holders really make most of their money anyway. They want you to buy their software and services. They want you to buy into their ecosystems. PC gamers aren't going to do that much anyway.

Xb1ps43064d ago (Edited 3064d ago )

Morgan... I don’t need to feel better about anything, I’m quite happy with my x and pro..

Now if you need to feel better thinking that a console exclusive is not a console exclusive because you can play it on your super pc... then have at it.. you can still thank ms for for giving you more options to play, but hey I’m sure that’s a bitter pill to swallow as you play a ms game on your pc..

By the way... n4g is not “the world”

If it’s exclusive on a console then it’s a console exclusive... that’s a fact... what makes it a fact you ask? You can’t play it on a PlayStation or Nintendo.... a pc is not a console, period..... just cause it’s your fall back argument it doesn’t make it a fact.. or a “feel better” insult..

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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

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Jin_Sakai56d ago (Edited 56d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio56d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing56d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster9256d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit56d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing56d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster9256d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

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40°

Koei Tecmo Announces Record Financial Results After Releasing Many Big Games

Today, Koei Tecmo announced its financial results for the full fiscal year 2025, related to the period between April 2025 and March 2026.

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70°

Xbox boss: Memory crisis could impact next-gen hardware pricing

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.

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Community59d ago
Eonjay58d ago

When does this end? Its killing everyone. Consoles and PC. And for what? AI? The benefits of AI are completely outweighed by the negatives. And the government should have never allowed one company to buy up all the RAM.

Lexreborn259d ago

This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.

This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.

I’m not even sure MS has that endurance with Xbox yet

Fishy Fingers59d ago (Edited 59d ago )

I mean.... what?

We're at a point that Samsung wont even provide their own phone department ram because they can sell it at higher prices to 3rd parties (AI). Its more profitable to sell the ram than make their own devices with it.

You think because R&D starts 5 years ago the 3rd party component manufacturers will honour that price? They'll sell it to whomever is paying the most today, not some gentlemens agreement they made years ago. AI farms will buy more volume at higher prices than any console manufacturer will. It'll be the same for Playstation.

Lexreborn258d ago

Contractual agreements are not the same as “gentlemen” agreements. If you think that they work with their distributors a month before production then their entire business model is trash. They work with companies like nvidia constantly for building the graphics cards they need. They work with companies that build motherboards years in advance. This is what proper business planning does.

They are not buying components on a whim like a consumer. So again, considering the ram isn’t a singular module and is integrated into the motherboard I highly doubt they wouldn’t have a final schematic that they are supposed to be building around.

If they are delaying production another 3 years then it’s obvious again this is an after though project and is just trying to be responsive to their bad execution they had the last 14 years.

It also isn’t far fetched to use their failure to produce first party titles the last 7 years including the highly anticipated games I mentioned all being cancelled. That they would continue to you know… lie

Sitdown58d ago

You don't really know how this works huh?

Profchaos58d ago (Edited 58d ago )

Helix is going to be stupidly expensive

Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential

I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought

That's going to be ps6 vs Helix

Eonjay58d ago

Yeah with FSR 5 they should be able to offer a much cheaper version of Helix.

Eonjay58d ago

While this does seem to be the case, I am encouraged by the statement from Microsoft about wanting to provide affordable options. If this means a Series S style Helix, at least there will be something affordable being offered.

XBManiac58d ago

Series S is what has killed Xbox Series so... Will they dare?

blacktiger58d ago

It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs

pwnmaster300058d ago

Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.

DarXyde58d ago

Another important lesson from this generation: while Nintendo showed us that prices don't necessarily need to ever drop, we've now learned that waiting 1-3 years does carry some risk that prices increase. This generation is just bizarre in all the wrong ways.

LucasRuinedChildhood58d ago (Edited 58d ago )

The factors are largely external. Covid and Russia-Ukraine war causing inflation led to the first price increase in 2022.

Then we get Trump's tariffs increasing hardware prices, AI boom causing a RAM crisis, war on Iran causing a worldwide fuel crisis which impacts the cost of everything.

Gaming doesn't exist in a vacuum. The last few years have been a shitshow and lot of it was definitely avoidable.

DarXyde58d ago

LucasRuinedChildhood,

For sure. No disagreement on the external factors doing a lot of this. Where I have to gently push back however is on two fronts:

1. The pandemic definitely caused some issues: asynchronous development was a big issue and really complicated timelines and affected game quality. At the same time, when it comes to price hikes, it's really difficult to know what was genuine necessity and what was taking consumers for a ride. The pandemic brought about "stag-flation" which was increasing prices and stagnant wages, which was a problem caused by supply chain constraints. There was also "Greed-flation", where companies that were slightly affected or had no issues took advantage of the situation and squeezed everyone citing supply chain issues when there were none.

2. It's definitely true that the tariffs, AI boom, and RAM crisis were all things enabled by tech broligarchs throwing money at this caricature of a world leader, one of them being Satya Nadella. I don't think Sony and Nintendo have contributed much to this problem if at all, but Microsoft's Nadella I feel was instrumental in causing every one of those issues. Microsoft as a company contributed to both candidates (though they gave Harris 4x as much if I recall), but Nadella was all in on letting AI run wild. He paid for unregulated AI, and got a war that's not a war (even though Trump called it that at least five times on television) that screwed up helium access. So for me, I feel that one of the players in the gaming industry is a key architect of these issues, and for that reason I struggle a bit to think of it as "external".

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