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Why The Sky Is Not Falling For E3 Over EA Play

No sooner had EA announced EA play and that they were giving up their booth space at E3 2016, then cries of the demise of E3 started up again. In a new opinion piece, Skewed and Reviewed look at how the reports of E3's demise are premature, especially when you look at the number of high-profile publishers who still plan to attend the show, and in the case of Sony, despite having their own successful showcase.

Summons753783d ago

Eh, doesn't seem like that big of a deal. EA has had pretty lousy E3 pressers for a few years from a year of showing nothing but dev diaries with games in early pre-production to last year where they were just plain boring and had 20 minutes of sports and Plants VS Zombies each.

Garethvk3783d ago

They did go all out with Star Wars Battlefront which was fun and Need For Speed had some moments but you are dead on. We did Battlefront, Need For Speed and Plants Vs Zombies 2 last year. I remember about 8 years ago give or take there was the flurry of news about this is it, E3 is over, and so on. E3 regrouped, and came back strong. As I said, it is a one stop shop for media to see all the companies in one venue. as much as we love PAX Prime, Activision and EA do not attend so E3 is our time to meet them in person. Sure we have reps at GDC, Gamescom, and such, but E3 is one state over and it is a great resource and event for us and many others.

pompombrum3783d ago (Edited 3783d ago )

It could set a dangerous precedent though going forward if it turns out to be a success. Having said that though, as someone who watches all the conferences, I'd say I won't miss EA, their ones are by far the worst and dullest out of the bunch.

Garethvk3783d ago

My big question for now is who is going to take that space. If you have not been, there are two main convention halls that are connected by a long corridor. Some are in the lobby area or outside, some are upstairs in small meeting rooms and such, but most are in the main hall as Nintendo, Sony, and Microsoft dominate the other hall.
When you enter you mass in a lobby and go up an escalator past a food court and right as you walk in, the first thing you see is the EA booth. Activision is in the back, and 2K is usually to the left a ways with Bethesda in the back to the side. So, who will take that massive space? I also found it interesting that while Bethesda did their own event last year, they still had space at the show, they simply did not do meetings at the show. The fact is, not everyone can make it to the pre-show events so you need a presence in the hall. Also, as I mentioned in the article at Comic-con and CES, people want to avoid the hall and book meetings in hotel suites, and such. Comic Con is a bit easier as it is all within a couple city blocks and you can walk, but still, when you have a meeting at the Hilton at 1, something down the waterway at 2:30, then back to the Hardrock at 4, and then another at 5, you are not only not in the hall, you are walking a lot. This is what E3 needs to avoid as the venue is massive enough as it is. If I am expected to shuttle, bus, or town car to events or worse, show up a day or two early, or stay late, and stay later into the night, this will be an issue. I usually stay in Anaheim as while it is a good hour drive, I want to get away after the day to decompress and do not want overpriced area hotels filled with people who are covering the show and partying it up. It is just me, but I like going back to the hotel, posting, doing a walk to downtown Disney or so for dinner, etc. I do not want the experience non-stop around me after a full day at the show.

Garethvk3783d ago

They are supposedly still going to be there but it will be an off site event like the do the day before the show and stuff targeted at the fans perhaps during the show. The general public does not get into E3 by and large. They have allowed a small amount in recently but the big issue was companies complaining they spent a ton on their booth but the media could not access their games due to the throngs of non reporters and as such they did not get the coverage they came for.

crazychris41243783d ago (Edited 3783d ago )

Fill their spot with an indie showcase. 5-10 minutes for each game in a 1-2 hr show. Games that have been released but still see lots of support, games in early access and games that are coming in less than 18 months should be in the show.

Garethvk3783d ago

Interestng idea. The indies are usually off to the side but it is interesting what will happen to that area. I do not see them leaving it open as someone will want it.

50°

EA Lays Off Staff Across All Battlefield Studios Following Record-Breaking Battlefield 6 Launch

EA is laying off an unknown number of individuals from across its Battlefield teams, including workers at Criterion, Dice, Ripple Effect, and Motive Studios, IGN understands.

90d ago Replies(1)
peppeaccardo89d ago

When logic meets EA it generates anti-matter ..... so try not to apply it in any meaningful way. Entropy is what matters in there !!

badz14989d ago

cue the apologist saying that these are mostly just contractors hired for this specific project bla bla bla

HyperMoused89d ago

TTK for BF employees needs adjusting

50°

EA makes layoffs at Skate developer Full Circle

The free-to-play reboot topped 15 million players in under three weeks, but EA now claims it needs to reshape the development team.

Read Full Story >>
gamedeveloper.com
Profchaos101d ago

The community warned them this would happen but nope they knew better they continued with the live service push the made the art style cartoonish and this is the result

isarai_lee101d ago

It's always so bizarre when studios announce something super early in development under the suggestion of forming the game to player feedback, and then they push against all feedback heading straight for the cliff while everyone is warning them along the way

badboyz09101d ago (Edited 101d ago )

🤣🤣🤣

50°

US Lawmakers Urge Review Of EA Sale

The Congressional Labor Caucus sent a letter to the FTC warning the debt-financed, largely PIF-owned deal could be bad news for workers

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aftermath.site
Trilithon135d ago

lol ya think? they're sending all that work to the cheaper labor market as soon as possible. and FYI, that labor market has exploded in the last 5-10 years. They have enough people to replace every single job. But honestly, EA is over filled with useless upper management as it is. You could probably trim 25% of their staff with no real loss in production. They aren't gamers, they're business execs. Just look at how many AI related jobs they're already starting to post. Its also hilarious that PIF owns Battle field 6

lodossrage135d ago (Edited 135d ago )

Wait,

The same congress that attacked Lina Khan when she fought the Microsoft Activision purchase.
The same congress that allowed Disney to buy 90% of Fox
The same congress that allowed Liv Golf to buy the PGA
The same congress that sits back while Paramount tries a hostile takeover despite losing the bid for Warner Bros.

NOW, the suddenly cares about doing what's "right" for works? Yeah, right.

thorstein135d ago

No. There were elections and some of the scum were replaced.

TheColbertinator135d ago

Different elections. Different scum. Same results.

rlow1135d ago

i know its a long shot, but i hope this gets shot down.

ZwVw135d ago

EA now owned by The Saudis and Ubisoft to inevitably be owned by China. In hindsight, once EA and Ubisoft started having their financial woes, they should have pulled a Koei Tecmo/Bandai Namco by merging their operations into one.