AOL has announced that it has relaunched its gaming site Games.com, with the aim of broadening its advertising capabilities and demographic reach. The company has retooled the site, hoping to create a new look with easier navigation, and will add twenty new games by the end of 2007, also offering user-generated game reviews, tips and ratings.
AOL says the new Games.com will feature in-game advertising integrations in several online games such as Bingo and Solitaire. In addition, the games will also employ pre-roll ads and in-game interstitials.
New report from Skillsearch found that 22% of those surveyed had been laid off within the past 12 months.
It's a step forward for Stop Killing Games.
The Callisto Protocol director thinks the solution involves the right people, the right timing, and perhaps a little bit of AI
I don't agree with that. I WISH I could agree with that. But buying habits and customer opinions prove otherwise
We've seen developers in the AAA space try new things and ideas. More often than not, the customers aren't willing to give things a chance, or not enough people buy into the project for it to grow.
Creativity works better in the indie space because the budgets, pressures, and expectations aren't the same.
it's a nice idea and it worked during the PS2/PS3-era when AAA didn't cost hundreds of millions of dollars. smaller budgets and shorter development time left room for more creativity and more risk. a game didn't need to sell 4 million+ copies to break even. things are different now.
This is the guy who bragged about crunching his staff and having them work through the night. Crunch culture has lost more talent and done more damage to the industry than any other factor. Screw him.
