SEGAbits: "Sega had a very strong presence at the San Diego Comic Con this year. Not only did they have a Sega Arcade down in the Gaslamp Quarter, but on the floor they had Captain America at the Marvel booth and two demo stations of Sonic Generations at the Archie Comics booth. Surprisingly (or maybe not), there was no 3DS Generations demo anywhere to be found.
At one of the demo stations, I found Sonic brand manager Aaron Webber. Trust me when I say there’s no more likable fella working at Sega. Look at him. He’s just so gosh darn huggable ya wanna stuff him in your Warner Bros Comic Con bag and take him home with “AHEM!” Anyway, as he manned the station, many people were checking out the demo. Mostly the modern version. In fact, one fan kept coming back every day and managed to beat Aaron’s record on modern by one second! When he had some time, we went to the back of the Archie booth and set up an interview. (I wanted to snuggle, but he refused. XD Kidding, kidding.)"
Two-day event includes exclusive reveals, trailers and playable games on show floor.
CEO Haruki Satomi said Sega will "take these lessons into account for future initiatives"
Rovio “found it difficult to advance its initially planned business development,” says Sega.
