
From TVPredictions:
Q. Why doesn't Sony lower the price of its Blu-ray player like Toshiba is doing with its HD DVD player?
-- Oscar P.
A. Several retailers are now offering the entry-level Toshiba HD DVD player for $199, but Sony says it will hold the line (for now anyway) for Blu-ray at $399. And here's why:
Sony believes the new $399 Play Station 3, which has a Blu-ray player inside, will sell more units this holiday season than all the standalone HD DVD players combined. Far, far more, in fact. Consequently, the company believes it doesn't have to lower the price of the standalone Blu-ray player to prevail in the high-def disc format war.
Also, Sony has invested heavily in lowering the price of the PS3 and doesn't want to further subsidize the cost in lowering prices on standalone Blu-ray players.

Square Enix launches Final Fantasy X 25th anniversary site, revealing new Nomura art, books, music releases, and merchandise.
Look I know VIII has its issues and all that but how on earth can the do big anniversary events with new artwork and merchandise for VII, IX and X yet VIII got sweet f*** all.
They could have given it something during its 25th anniversary yet all it got was a single Happy Anniversary post on their social media.
Omar writes: "With the Horizon Festival coming to breathtaking Japan, you’ll need the essential gear to prove you’ve got what it takes to become a Horizon Legend as you cruise, drift and explore an open world full of spectacular driving experiences. That’s why we’re happy to announce the newest Limited Edition Xbox Wireless Controller and Wireless Headset collection, featuring inspired designs from Forza Horizon 6. The bright cyan and lime colorways celebrate the Horizon Festival’s recognition of iconic cars and hit music, with special features that are sure to impress any collector."

A brutal reset, a smarter story, and a return to what made it great—Mortal Kombat (2011) revived the series.
15 years went by so fast. I remember playing through the story mode at launch.
"Sony believes the new $399 Play Station 3, which has a Blu-ray player inside, will sell more units this holiday season than all the standalone HD DVD players combined. Far, far more, in fact."
This is true.
Even with the 199 HD DVD players, I think game consoles in general always outsell things like that since not to many people see the use in it, and most of them have kids which want some type of gaming console, so even though sony is losing some amount of money per unit, the HD DVD camp is overkilling themselves just to try and beat Blu ray by coming out with a super low price such early in the war.
They feel that people are buying PS3 for blu-Ray?? They are so wrong. People buy PS3 for games. Not Blu-Ray. (Why don't sony just market the PS3 as a Blu-Ray player) Think of Blu-Ray as a extra bonus, and consumers are obviously not taking advantage of it when Blu-Ray has only a 2 to 1 lead which will be cut down soon during the holidays. AND PEOPLE WHO BUY INDIVIDUAL PLAYERS FOR EITHER FORMAT ARE DOING SO JUST FOR MOVIES. Now with all These HD-DVD players flying off of shelves, Sony is very unwise to do what they are doing. and who ever disagrees, are obvivious fanboys. Keep it non-fanboy.
So everyone this christmas will be using a ps3 to play blu-ray movies. Ok so wats the point in having it for playing games if everyone thinks it better to play blu-ray. Fair enough so if we call ps3 a blu-ray player then put together the stand alone hd-dvd players and the xbox 360 hd-dvd player and lets see if they make the same kind of figures in sales.
The main difference is that Sony and the BDA have many vendors. Sony couldn't take huge losses on standalone players without loosing the support from all the other BDA members and vendors. Toshiba can do so to push their format because they are the main (and almost only) vendor of hardware for their format.