BG’s US staff writer Amy tackles a question we’ve all been wondering about. People have spent much time over the years trying to figure out Bobby Kotick (CEO of Activision and all-around nice guy….well, not really) and the things he does and says. “Well, I don’t know….” you say to yourself. “Maybe he’s just a dick?” But no such easy excuse here. Bobby Kotick told us himself he’s not a dick back in February. So if he isn’t a dick, then what can possibly explain a CEO of a multi-million dollar company saying (on public record) such PR nightmare horrors as.....
New report from Skillsearch found that 22% of those surveyed had been laid off within the past 12 months.
It's a step forward for Stop Killing Games.
The Callisto Protocol director thinks the solution involves the right people, the right timing, and perhaps a little bit of AI
I don't agree with that. I WISH I could agree with that. But buying habits and customer opinions prove otherwise
We've seen developers in the AAA space try new things and ideas. More often than not, the customers aren't willing to give things a chance, or not enough people buy into the project for it to grow.
Creativity works better in the indie space because the budgets, pressures, and expectations aren't the same.
it's a nice idea and it worked during the PS2/PS3-era when AAA didn't cost hundreds of millions of dollars. smaller budgets and shorter development time left room for more creativity and more risk. a game didn't need to sell 4 million+ copies to break even. things are different now.
This is the guy who bragged about crunching his staff and having them work through the night. Crunch culture has lost more talent and done more damage to the industry than any other factor. Screw him.
He's a businessman, one without ethics - the ultimate of his breed. And funnily enough, it's the consumer that feeds his appetites. There's a certain amount of hypocrisy on the internet, with articles like these, and ensuing forum/ site rants on how despicable his character is, when these same people rush out the next day to pre-order Black Ops.
He's doing and saying these things because he can, simple as that. Until consumers exhibit some sense toward micro-transactions or value, expect this trend to not only continue, but escalate. Along with the dozens of "frothing" rants from gamers tired of Activision's insatiable greed (meanwhile they've unlocked every achievement/ trophy on the inevitable COD pay-to-play).
He is a greedy OPPORTUNIST a lot of ignorant people a falling right into this guys hands why should he stop saying this stuff no one wants to listen anyway
saying the that damn i hate this guy's attitude
No he is just a greedy business man who only talks the language of money. With activision increasing over the years dramatically and the merger with vivendi games, kotick is on a power trip which this allows him to say and do what he wants because at the end of the day games like cod sell in their millions, which will only increase his wealth and power in the games industry
Kotick has the face of an angel. Truly beautiful guy.
indeed he is