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150°

Wada: Multiculturalism Key To Square Enix

NowGamer: Square Enix boss Yoichi Wada has talked about the company's strategy for growing into a global publisher, citing the emerging mix of ethnicities as a major factor...

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nowgamer.com
fastrez5804d ago

This game can't come soon enough, looks much better than the poor 11th game

Brewski0075804d ago

The fact that its March for ps3 though is a pain. Still a good long wait for me as my pc wouldnt be powerful enough to run it.

I dont think they'll fully achieve globalisation based solely on the fact that its very hard to please everyone from all walks of life with EVERY game they release. They'll by no means fail and go bust as they'll always appeal to a good solid fan market globally, but its a big jump for them to aim for something thats very hard to achieve with trying to please everyone. .

Nerd Alert5804d ago

Actually itlooks exactly the same, just in Hi-def.

And yes im a FF11 player so i can actually compare the game.

Spydr075804d ago

I completely agree. I mean, Metal Gear Solid and Metal Gear Solid 4 looked exactly the same as well other than 4 being in HD.

MisterNiwa5804d ago

Yeah and I agree aswell, Gran Turismo 5 and King of Fighters XIII look exactly the same just in 2D, and yeah I'm a Little Big Planet player, I can actually compare the game.

bakasora5804d ago

I tell u what Wada: "It ain't working"

Reibooi5804d ago

Simply put Wada is wrong.

When they try to make games for other people they fail. It's that simple. A good example is Dirge of Cerberus. The concept behind the game was good(learn about Vincent's background) However to try and appeal to the west they made a shooter and for that reason it failed. They didn't WANT to make a shooter they did it to appeal to another culture and it failed. Now on the flip side if you look at something like Vanquish which is also a Japanese shooter the difference is clear. Mikami WANTS to make a shooter and thus it looks to be turning into a great game.

They need to make what Japan wants at a very high quality and if it's really good people around the word will play it regardless of where they live. They don't need to change stuff or design stuff for the western market(as they did with Nier) This was the case in the old days of gaming and the only reason it changed is because western devs started to get better and the eastern devs lost confidence for some reason.

We don't need them to stop making the games they have always made. There is nothing other place to get those games. No western Dev is gonna make a game like Final Fantasy, Persona, Tales, Okami, ICO, The Last Guardian, Valkyria Chronicles and the list goes on and on.

They need to focus on Japan and if the game is good and it works then people will buy it regardless of their culture.

Spenok5804d ago

I loved FFXI :( I will be honest and say it looks better. But thats no reason to go and bash a 7 year old game. :/

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97gsx5804d ago

Strategy? I thought his idea of strategy was to destroy every good franchise they had.

IrishAssa5804d ago

There's always very stereotypical black people in their games though

Chaostar5804d ago

Is this some kind of lame excuse for dumbing down their games for western audiences in the search for greater profit margins?

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130°

Metacritic's 2026 Game Publisher Rankings

Jason Dietz: "We reveal the past year's best and worst video game publishers (based on their 2025 releases) in the 16th edition of our annual Game Publisher Rankings."

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metacritic.com
Christopher62d ago

Take note, Sony, you're falling behind by a lot.

-Foxtrot62d ago (Edited 62d ago )

I was just going to say this, their biggest and top rated game here is TLOU2 for PC….it’s embarrassing.

Even Ubisoft and EA are ahead

Kind of surprised Nintendo is pretty low aswell, their biggest game is also a rerelease with the Switch 2 version of TotK.

StoneColdCrazy61d ago

That’s what happens when you start shutting down your own studios and forget what actually made you matter in the industry in the first place. Sony used to set the standard — now it feels like they’ve lost that identity. And if they decide to walk away from the PC market too, that’s going to be another huge mistake — that platform is only growing, and ignoring it now would just put them even further behind.

1Victor61d ago

@christopher:” Take note, Sony, you're falling behind by a lot.”
.
Why single out Sony? Microsoft didn’t do any better than the year before 5th same as Sony 9th and they have acquired activision and other mayor titles that have boosted their score massively from a 9th and Sony a 4th the year before the acquisitions.
Sony does need to do better without a doubt and I do hope they do take note but not the note of buying publishers is the way to succeed.

Christopher61d ago

1. Microsoft didn't get worse.
2. Sony got way worse.
3. Because Sony needs the criticism the most considering their publishing output this generation has been propped up by last gen ports and third-party developers for the most part.

61d ago
thesoftware73061d ago

1Victor,

I don't wanna speak for Christopher, but like most of us we recognize that Sony's output this Gen has been way below their own standards.

Also Sony did buy a fair amount of Devs, I know you will say they were not publishers, and don't compare in size, but they had their fair share of Aquisitions, including the very well established Bungie.

The overall point is with their stellar first party track record of the past, they should not be going down, they are singled out because they are some of the best videogame devs/publisher on the planet...no matter what reasons we attribute to the situation, they are moving in the wrong direction... period.

61d ago
KyRo61d ago

Its widely accept that Sony this generation has been underwhelming. We've had more peripheral releases, controller variants, PS5 accessories than games it feels like. The exclusives were also PS4 and what little output they have put exclusively on PS5 is nowhere near as memorable as what came in every generation before that.

This isn't a Sony hate post but anyone who's older and has been around for a long time gaming will agree that PS5 is by far Sony's worst generation. As much as Xbox is in the gutter, I pray the do bounce back in the hope we get Sony to wake up again.

darthv7260d ago (Edited 60d ago )

If you want to critique MS... you are doing so towards their management. The games output and their hardware have been much better than PS this gen. Sadly... people still hold a grudge against XB because of MS. Thankfully i am not that petty... I've been enjoying their games output in the drought of PS. And add in some NS1/2 games as well to balance things out. Things will change for me once Wolverine hits, and I start using my 5 more. That one I'm looking forward to. And the Marvel fighter... I'm not a GTA player so that has no bearing on my view of things.

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Profchaos61d ago

Big part of that has been the live service push resulting in cancellation or flop after flop but when they put out the games their fans want we get amazing stuff like astro bot

Leadership really screwed the pooch trend chasing

1Victor61d ago (Edited 61d ago )

https://www.metacritic.com/...

https://www.metacritic.com/...
Well I apologize I was wrong about not doing worse but my statement of Microsoft getting a boost still stand 🤷🏿

61d ago
1Victor61d ago

Well OBSCURED unlike you I’m honorable enough to recognize when I’m wrong and apologize.
.
@ The software you know there’s no comparison between what Microsoft acquired and what Sony acquired that’s why you tried to get ahead of the conversation, yes we all know Sony can do better than what they have done this gen but they inhaled the poison GAS they thought would bring money for years but we make sure they got the message and quite a few games got cancelled you know as well a hit like that take years to be corrected and by now they hopefully will have taken steps away from the GAS and slowed their approach to them.

bsingle4061d ago

You will say anything when you are in denial that your hardware is dead and nobody wants your platform. Good luck with Helix because nobody will buy it.

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SimulationDaily62d ago

But... but... the garbage-mongers always tell us that Square Enix is in trouble! 😂

Christopher62d ago

Square doesn't help that it fear mongers itself with ridiculous 'goals' that they can't reach and then they proclaim failure if they don't reach it. They're quite freaking profitable and people act like they're dying.

SimulationDaily61d ago (Edited 61d ago )

Keep in mind that these "proclamations" are usually third-hand bad translations from somedude who was at the investor conference, posted on Twitter, and picked up by press and youtubers like they were gold, and then when the official translation comes out, they're much softer statements, but at that point, the damage is done.

gold_drake61d ago

to be very fair

being number one on these things does not indicate how "well" their games do selling wise.

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40°

Square Enix Reports Lower Sales but Growing Profits in Financial Results

Square Enix announced its financial results for the first nine months of the fiscal year, related to the period between April and December 2025.

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simulationdaily.com
100°

Shareholder denounces Square Enix's 'sluggish' revenue and profit

3D Investment Partners, a major shareholder of Square Enix, issued a 112-page presentation criticizing the company's 'sluggish' revenue and profit margins.

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gamedeveloper.com
167d ago
SimpleDad167d ago

Basically, their presentation says: Go Woke, Go broke.
Sorry fellow N4gamers.

Alos88166d ago

Or, alternatively, don't cut Switch and Steam out of your biggest releases day one.

360ICE166d ago

If your response to a 112 page presentation from a profit-maximizing investment fund about the need for corporate restructuring (i.e. layoffs), integrating non-gaming (i.e. sell merch or build a theme park) and other corporate initiatives, is that it's about "go woke, go broke", then it's because you've lost the ability to think in any terms. Awful way to live your life. Private equity is destroying the games industry while you obsess that Square made a cringe game everyone thinks is cringe in 2023. Time to move on.

gold_drake166d ago

i mean .. we've been saying this for years.

franwex166d ago

Oh darn. Maybe games with NFTs can fixed that!

Soy166d ago

Waaah waaah our profits aren't big enough! I mean, they're still growing and all, but we want it faster and NOW! Waaaah!

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