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500°

Justin Bieber Will Help Kinect Sell Millions

The Kinect has been a financially questionable device for Microsoft up till now. Microsoft has found a way to sell Kinect to millions of teenage girls.. or boys with the help of none other than young singing star, Justin Bieber.

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destructoid.com
dangert125812d ago (Edited 5812d ago )

ok get real who's going to buy anything because of him?
if he is the reason you dug into your wallets/purses for kinec you are a sad person

@guitarded77 - that sounds like the sad truth

guitarded775812d ago

Legions of 12 year old girls fueled by hormonal rage marching to a craptastic soundtrack... do not piss them off my friend, they are more dangerous than Nazi zombies.

-Alpha5812d ago

I accidentally pressed the disagree button, but you pretty much hit the nail on the head.

He will be a great marketing tool, especially with him posting things on Kinect over Twitter.

Al Bundy5812d ago

@Alpha

I was wondering where my bubbles went to.

GWAVE5812d ago

Teen pop icons have not yet proven themselves capable of selling something in droves. They've probably proven the opposite, in fact.

Case in point, we have yet to see any Hannah Montana, Spongebob, or movie-related game top any Top 10 sales charts.

Nitrowolf25812d ago

the sad thing is that its going to happen
i am sure all what MS needs to do is get him to tweet or say "Buy it" and all those poor people will fall for it

despair5812d ago

lol so true

@alpha

soon gonna have to widen your comment bar to fit all those bubbles lol.

evrfighter5812d ago

I'm guessing M$ offered him more $$$ than he's made for this endorsement.

Kleptic5812d ago

http://www.youtube.com/watc...

the beginning of this video made me finally realize that the 360 is the 'cool' console of this generation...

Christopher5812d ago

The extremely scary truth. I'm not sure where the world is going when so many are talking about vampires that sparkle in daylight and Bieber... it scares me to think what the next thing will be.

HolyOrangeCows5812d ago

How many 8 year old girls are going to get their parents to buy $400/450 worth of hardware just because Bieber promotes it?

Actually, I'm not sure I even want to know.

8thnightvolley5812d ago

i personally dont even give a damn.. but that is marketing right there..i cant lie.

dikturbo5812d ago

You nailed it! Tell my 11 year or 14 year old daughters that Justin Bieber is insignificant and you'll be one sorry Daddy. Not my cup of tea but then again my parents weren't too keen on a band called KISS (who really aren't that good). How'd that work out for them?

HammockGames5812d ago

Boy bands, metrosexual teen pop stars, yada yada yada. All colossal crap.

The apocalypse must be close. Eventually God is going to simply decide there's no room on His green earth for this kind of abomination.

InactiveUser5811d ago

Here's what I'm not buying:

Anything Justin Beaver is trying to sell me.

+ Show (11) more repliesLast reply 5811d ago
dangert125812d ago (Edited 5812d ago )

LOL @ disagree buying kinect because of justin bieber is not sad or what guitarded77 said does not sound like the sad truth...some times i feel like greenringoflife i know he has a hardcore following of disagree'ers

@Alpha-Male22 your not angry cause i went to sleep while play MAG are you? lol jokes and never mind

@Blaze929 - 3,294,072 O_O whats this world coming to his not exactley the best young talent but wooi thats alot still his doing his thing so i rate him but i don't rate people buying somthing thats not in his field because of him thats just silly
what else is disturbing is how many more people are following him since you posted that comment

AridSpider5812d ago

rofl he gained 1000 more in just 25 minutes!? wtf

8thnightvolley5812d ago

dude i am stoned and that made me laugh so hard.. nice one have a bubble.

Blaze9295812d ago (Edited 5812d ago )

The guy has 3,294,072 followers on Twitter ALONE. That's not even including all his other acts that people can recognize him from.

http://twitter.com/justinbi...

Just him being associated with Xbox and Kinect will at least enlighten A LOT of people to Xbox 360 and Kinect even if they don't buy it.

Bieber says Kinect is cool and go out and buy that and a Xbox 360, all his raging teen girl fans will do so and that's no doubt in my mind. Like a fucking cult.

Dude is no doubt a tool for Microsoft but sure is an effective one.

T9X695812d ago

This is sad but true. Little tweens tickle their vaginas to the sound of Kustin Beiber (horrible I know) but like you said, if he says its "cool" then they need to be "cool" to and run out and buy it.

Smart business move for MS, but sure it one hell of a corny one.

Chris3995812d ago (Edited 5812d ago )

Since when is the MARKETING of a device more important than the product?

It's amazing how people have utterly forgotten how to be consumers. The last few generations are not nearly as smart or savvy as our parents and grandparents were when it came to shopping. My grandparents would subscribe to American newsletters and magazines, monitor and collect coupons, wait for the exchange rate to rise, then drive to Buffalo (we're Canadian) and - with a sensible budget - scoop every deal that they could.

That is frugality and consumer sense. "Sure we need it, but we don't need it 'now'", Anne (my gran) would always tell me.

Now, all you need is some love child of KD Lang and Aston Kutcher (that's what always comes into my mind when I see the kid) telling us how fun Kinect is and millions rush out to buy the device. And yes parents are just as irresponsible in catering to the bleating children's wishes in these instances. I don't know when it happened, but I had a paper-route and worked in a convenience store as a young man and if I wanted to buy something, I SAVED. Most kids these days get whatever cash they need as an "allowance".

There is a sickening cycle of MARKETING (with Celebrities' willing or unwilling endorsements - i.e. Ipad, the coolest thing on the planet since all the celebs have since been photographed with one) > NEED > INSTANT GRATIFICATION > GET > REPEAT.

It's an ouroboros of brainless consumer activity and greed.

Only thing we should be doing is saving our cash, watching the market and asking:

"Will this product suit me?"

"Is it worthy of my cash?" (Ignore what Justin Bieber says, he's paid to say nice things.)

"Do I need this?" (Again, pay no heed to what the pre-pubescent boy who looks like a lesbian says, it is irrelevant.)

/end rant (and while I might have come off as "old-manish", I'm only 31 :P)

Inside_out5812d ago (Edited 5812d ago )

Hooking up with MTV is huge. Many people are saying the MTV dance game will be the killer app. I don't know about that but I know it will move some 360's and Kinect. It seems Sony has stepped on MTV's toes some how. M$ has thrown alot of time and money at MTV...it is starting to pay off. That dance game will sell millions all over the world.

M$ needs to keep the price of Kinect down some how. If the price is right, they will sell as many as they can make. They also need to bring the PC community into the whole thing and tie Kinect to the 100+++ million windows 7 consumers. Why M$ is dragging their feet on this is beyond stupid. Share a little M$!!! Third party apps will make or break Kinect. I don't think the killer app will be seen until M$ works on the software more. This thing is still in it's infancy. The next gen of games for Kinect will shock and awe ( see vid )...meaning 2011 and beyond.

M$ and Sony claim to have some surprises at GDC...Hmmm...can't wait.

Love that Sorcery game from Sony. I can't believe how good that game plays and looks. Sony needs something like that at launch. I wasn't expecting that. The best game Sony had at E3. Nintendo must of freaked when they say that...lol

BTW guys, its all advertising. Sony is in a deal with Coke to plaster PS3 logo's all over there products...same thing.

DarK-SilV5812d ago

I thought I was the only one wondering what happened to the kids these days

Umb5812d ago

One of the best and most throughout comment I have read on N4G, well bubbles to you Sir.

So sad but spot on true!

+ Show (2) more repliesLast reply 5812d ago
Corepred45812d ago

this video pretty much sums up the definition of the xbox360. all lasers, lights, smoke and mirrors.... weak performance, lol. it's insane how many people get tricked into buying products just be the advertisement.

Davoh5812d ago

He should be supporting Playstation Move because that's the only way he'll even own a some balls

BeaArthur5812d ago

Unless they are trying to sell it to 13 year old girls this d-bag won't be selling anything.

Blacktric5812d ago (Edited 5812d ago )

Justin Bieber just needs to cut his tiny nuts off and join Ciruqe De Soleil or whatever the fu*k that gayfest's name is. So he or she can most likely promote it better at Gamescom or next E3.

knight6265812d ago

sony doesnt need no celebs they have KB

Snakefist305812d ago

Guys whos Justin Breiber? Seriously I dont no guy.He looks GAY to me.

dinkeldinkse5812d ago

That's popular because his balls haven't dropped so he sounds just like all of his fans(13 year old girls).

stuna15812d ago

For the most part I like both of you'll neutrality in discussions bubbles to both of you.
OT; I do have a question. Us as consumers, are we that ni'eve to allow an wet behind the ears, simalac breathed child dictate how we determine the value of a poduct? Or do us as consumers still have some form of consumer sensibilities? I would like to believe the latter, but who knows.

fishd5812d ago

He?
you mean that human in the pic is a Pen1s equipped human being?!

This is the first time I saw 'him' andI thought that's a girl
I am serious :/

TheAwesomessMan5812d ago (Edited 5812d ago )

His fans alone will no doubt buy this because he said so. That's fact.

Edit: All he has to do is say "Buy kinect because I'm buying one, too. Hope to see you online" That alone will make all his fans get one because of that sentence right thee.

thisguywithhair5812d ago

He had to have someone to teach how to walk properly, how can he possibly sell a games add-on the requires what basically amounts to dancing?

sid4gamerfreak5812d ago

Why is an adopted girl trying to sell kinect? She should go back in the kitchen and make me a sandwich!!

+ Show (12) more repliesLast reply 5811d ago
oliverasadi5812d ago ShowReplies(1)
led10905812d ago

MS getting micro-soft with justin beiber lol

8thnightvolley5812d ago

ahahahahha.. u lot are killin me.

Millionaire5812d ago Show
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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

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simulationdaily.com
Jin_Sakai25d ago (Edited 25d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio24d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing24d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster9224d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit24d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing24d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster9224d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

Show all comments (13)
70°

Xbox boss: Memory crisis could impact next-gen hardware pricing

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.

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gamedeveloper.com
Eonjay26d ago

When does this end? Its killing everyone. Consoles and PC. And for what? AI? The benefits of AI are completely outweighed by the negatives. And the government should have never allowed one company to buy up all the RAM.

Lexreborn227d ago

This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.

This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.

I’m not even sure MS has that endurance with Xbox yet

Fishy Fingers27d ago (Edited 27d ago )

I mean.... what?

We're at a point that Samsung wont even provide their own phone department ram because they can sell it at higher prices to 3rd parties (AI). Its more profitable to sell the ram than make their own devices with it.

You think because R&D starts 5 years ago the 3rd party component manufacturers will honour that price? They'll sell it to whomever is paying the most today, not some gentlemens agreement they made years ago. AI farms will buy more volume at higher prices than any console manufacturer will. It'll be the same for Playstation.

Lexreborn226d ago

Contractual agreements are not the same as “gentlemen” agreements. If you think that they work with their distributors a month before production then their entire business model is trash. They work with companies like nvidia constantly for building the graphics cards they need. They work with companies that build motherboards years in advance. This is what proper business planning does.

They are not buying components on a whim like a consumer. So again, considering the ram isn’t a singular module and is integrated into the motherboard I highly doubt they wouldn’t have a final schematic that they are supposed to be building around.

If they are delaying production another 3 years then it’s obvious again this is an after though project and is just trying to be responsive to their bad execution they had the last 14 years.

It also isn’t far fetched to use their failure to produce first party titles the last 7 years including the highly anticipated games I mentioned all being cancelled. That they would continue to you know… lie

Sitdown26d ago

You don't really know how this works huh?

Profchaos27d ago (Edited 27d ago )

Helix is going to be stupidly expensive

Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential

I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought

That's going to be ps6 vs Helix

Eonjay26d ago

Yeah with FSR 5 they should be able to offer a much cheaper version of Helix.

Eonjay26d ago

While this does seem to be the case, I am encouraged by the statement from Microsoft about wanting to provide affordable options. If this means a Series S style Helix, at least there will be something affordable being offered.

XBManiac26d ago

Series S is what has killed Xbox Series so... Will they dare?

blacktiger27d ago

It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs

pwnmaster300027d ago

Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.

DarXyde27d ago

Another important lesson from this generation: while Nintendo showed us that prices don't necessarily need to ever drop, we've now learned that waiting 1-3 years does carry some risk that prices increase. This generation is just bizarre in all the wrong ways.

LucasRuinedChildhood26d ago (Edited 26d ago )

The factors are largely external. Covid and Russia-Ukraine war causing inflation led to the first price increase in 2022.

Then we get Trump's tariffs increasing hardware prices, AI boom causing a RAM crisis, war on Iran causing a worldwide fuel crisis which impacts the cost of everything.

Gaming doesn't exist in a vacuum. The last few years have been a shitshow and lot of it was definitely avoidable.

DarXyde26d ago

LucasRuinedChildhood,

For sure. No disagreement on the external factors doing a lot of this. Where I have to gently push back however is on two fronts:

1. The pandemic definitely caused some issues: asynchronous development was a big issue and really complicated timelines and affected game quality. At the same time, when it comes to price hikes, it's really difficult to know what was genuine necessity and what was taking consumers for a ride. The pandemic brought about "stag-flation" which was increasing prices and stagnant wages, which was a problem caused by supply chain constraints. There was also "Greed-flation", where companies that were slightly affected or had no issues took advantage of the situation and squeezed everyone citing supply chain issues when there were none.

2. It's definitely true that the tariffs, AI boom, and RAM crisis were all things enabled by tech broligarchs throwing money at this caricature of a world leader, one of them being Satya Nadella. I don't think Sony and Nintendo have contributed much to this problem if at all, but Microsoft's Nadella I feel was instrumental in causing every one of those issues. Microsoft as a company contributed to both candidates (though they gave Harris 4x as much if I recall), but Nadella was all in on letting AI run wild. He paid for unregulated AI, and got a war that's not a war (even though Trump called it that at least five times on television) that screwed up helium access. So for me, I feel that one of the players in the gaming industry is a key architect of these issues, and for that reason I struggle a bit to think of it as "external".

Show all comments (28)
50°

'The big things that we're thinking about'

In an exclusive interview with Game File, new(ish) Xbox boss Asha Sharma and Xbox chief content officer Matt Booty explain their vision for Microsoft’s gaming division

Read Full Story >>
gamefile.news
Agent7528d ago

A good start would be to release games to go with the console. My Xbox Series X has gathered dust virtually from launch. My advice would be to ditch a next console and release games on PC, PlayStation and Switch. Another idea would be a hybrid console based on Xbox Series X tech and go the same route as Nintendo. Another idea would be to pull out of gaming altogether. Plenty of options there.

Reaper22_25d ago

Why would they pull out? They have the momentum. Sony has been getting nothing but bad news lately.