
The past three and a half years have been tough for Sony and the PlayStation brand. With the PlayStation 3 struggling for marketshare against the Wii and the Xbox 360, and the PlayStation Portable having a hard time keeping up with the Nintendo DS, Sony really has to show up at E3 this year and give the gamers and gaming media something that will reignite the PlayStation brand flames and prove that Sony’s systems are once again prime contenders in the video game world.
Former Xbox executive Ed Fries comments on the early days of Xbox, the opinion of Japanese game companies, and more.
I dont think that'll ever happen. But i must say back in the day, they were definitely trying because they were more cash rich than their competitors.
There was Nintendo as well, Sony wouldn't have had a monopoly. In fact, the world would be better today if Xbox never existed in the first place. They pretty much brought all bad practices we have today. We might have gotten all of it either way, but not this early. In term of franchises, I don't think there is anything Microsoft released that would actually be missed if it didn't exist. Even Halo the world wouldn't notice if Halo didn't exist.
I think almost everyone will agree that a monopoly is not good for the industry. But that being said, the competition needs to be smart and strategic with their business. Simply buying up publishers and traditional third-party studios just to keep them out of the other companies reach is not a sustainable practice. That goes for all parties so don't think I'm just referring to Xbox.
I'm no business guru by any stretch of the imagination but I firmly believe that the best way to drive consumers to your software and hardware is to invest smart in your first-party studios. Give them full support and guidance in making unique, fun games that are only available to play in your ecosystem and the gamers will come.
Sony uploaded gameplay footage of Crimson Desert on a base PS5 running in what appears to be Quality Mode at a stable 30fps at 4K.

Sony announced its financial results for the third quarter of fiscal year 2025, alongside the traditional update on PS5 shipments.
Sony and Nintendo are both thriving and I'm happy, thank goodness for them or otherwise the whole gaming industry would be in shambles if they only had PC to rely on!
• Total G&NS revenue: 10.5 billion USD
• Operating profit: 900 million USD
• Hardware sales: 8M units shipped
• Software sales: 97M units
• PSN MAU: 132M
vs. Xbox:
• Total gaming revenue: 5.96 billion USD
• nothing else gets reported
It would be in Sony's beat interest to not rush next generation. Let 2029 or 2030 be the start of next generation. There is clearly plenty of demand for the PS5 and gamers are not asking for more at this time.
I think Switch 2 beat PS5 during December 2025 that is why the gap decrease to 1m units. Because during black friday, I know PS5 sales is 2:1 against the Switch 2.
And I just want to add that the PlayStation 5 is currently 1.94 million units BEHIND the PlayStation 4 when you align launches. While Switch 2 is 10M ahead against the Switch 1 when you aligned covering it's first 7 months.
I'm just interested in what there big news is, they said they have something as big as the "GTA:SA" announcement. So I'm curious to see what it will be.
Sony had a rough first 2 years. The last 2 years Sony has been number one in everything it does and produces. Article sucks. Point is Sony should have a great E3 regardless.
Im interested in what all 3 companies have to say not just sony. Can't wait for E3
My PS3 is by FAR my favourite gaming system, but I'm worried Sony is going to be pushing HARD on the 3D stuff in order to sell TVs even though the idea of 3D gaming is still yeeeeears away for most gamers. Don't waste my time by plugging 3D just to sell TVs! I'm tuning in for Move and game announcements, not some technology no one I know will invest in for at least 5 more years!
Anybody know how long the conference will last?
Edit: 2 hrs? great now I can get excited....also link?