PushSquare: "We’ve teamed up with SEGA and Marvel to give-away practically everything but the kitchen sink this weekend. In celebration of Iron Man 2 launching in cinema’s nationwide, and Iron Man 2: The Video Game hitting Playstation 3 and Playstation Portable, we’ve got a host of games, movies and shirts to pass on. [Competition is only open to those living in the UK mainland, we're 'fraid]."
Two-day event includes exclusive reveals, trailers and playable games on show floor.
CEO Haruki Satomi said Sega will "take these lessons into account for future initiatives"
Rovio “found it difficult to advance its initially planned business development,” says Sega.
