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NPD are concerned about VG Chartz

David Riley, NPD senior manager is sending belittling emails to VG Chartz.

"K.O.,

I'm looking at prelims for the month and am happy to see that you're way off the NPD estimations for the month. I would expect you not to change your "article" (because god knows I'm keeping a copy of your current post), and to provide your readers with the NPD's actuals vs. your current estimations.

Keep on working on that fantastic formula of yours. At this rate, I think you'll
get there sometime before 2030."

More after the jump.

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vgchartz.com
Lord Anubis6912d ago

Lol, I don't even know why people read VG Charts. Its not reliable and that is the reason it has been banned from more than one forum and site. (GAF)

the_round_peg6911d ago (Edited 6911d ago )

Their data are really close most of the time.

Maybe NPD is just upset because their data are simply too close too often. If people can get sales data from VGChartz for free, why would anyone want to pay to get similar data from NPD??

dknight6912d ago

And NPD is reliable? They don't even account for 40% of retail which is WalMart.

But that doesn't excuse the emails.

DrunKao6912d ago

They're as accurate as you're gonna get.

ngg123456912d ago (Edited 6912d ago )

NPD are complete asses. Bullying another site and viewing them as competition.

ITR6912d ago

NPD must view VGC as competition to sling so much mud over this.

Torch6911d ago (Edited 6911d ago )

I used to be a report analyst for NPD Canada (formerly International Surveys Limited (ISL), and rest assured that VG Charts isn't deemed competition.

Rather, it was AC Nielsen in particular whom they kept at very close watch.

At least at the time, NPD generated revenue by collecting quantitative sales information via various means (POS terminals, ongoing consumer-based purchase surveys). The collected data would then be compiled, interpreted, and sold to their clients (i.e., Kraft, Proctor & Gamble, Nestle, etc.).

I don't think that a relatively minuscule website like VG Charts is any cause for them to even flinch. I have a hard time believing that management would waste their time sending off such pointless emails...but you never know, I guess.

I've gotta say though, that NPD is, to date, by far the absolutely greatest working environment I've ever experienced. Semi-casual dress, flexible hours, flex-time, thirty-five hour workweeks(!), and a fantastic, friendly bunch of people to work with.

It was the monotonous, number-crunching work itself, those never-ending 2,000 page reports, and relatively low pay, which became the Achilles Heel and ultimately drove me away.

Nav16911d ago

NPD is a douche bag for sending out stupid emails.

sadiq6912d ago

thats why vgchartz is in beta ?

Show all comments (23)
50°

44% of games industry professionals have considered leaving the industry as a result of redundancies

New report from Skillsearch found that 22% of those surveyed had been laid off within the past 12 months.

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gamesindustry.biz
Cockney29d ago

Well if that 44% left im sure there would be a lot less redundancies

40°

Stop Killing Games on the latest European Commission public hearing

It's a step forward for Stop Killing Games.

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rockpapershotgun.com
50°

"Be creative 99% of the time" – Glen Schofield on how creativity can help fix AAA industry woes

The Callisto Protocol director thinks the solution involves the right people, the right timing, and perhaps a little bit of AI

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gamesindustry.biz
lodossrage30d ago

I don't agree with that. I WISH I could agree with that. But buying habits and customer opinions prove otherwise

We've seen developers in the AAA space try new things and ideas. More often than not, the customers aren't willing to give things a chance, or not enough people buy into the project for it to grow.

Creativity works better in the indie space because the budgets, pressures, and expectations aren't the same.

Scissorman29d ago

it's a nice idea and it worked during the PS2/PS3-era when AAA didn't cost hundreds of millions of dollars. smaller budgets and shorter development time left room for more creativity and more risk. a game didn't need to sell 4 million+ copies to break even. things are different now.

__y2jb28d ago

This is the guy who bragged about crunching his staff and having them work through the night. Crunch culture has lost more talent and done more damage to the industry than any other factor. Screw him.