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NPD says Blu-ray going mainstream next year

As quoted on Afterdawn.com

"According to a new NPD analysis, Blu-ray will finally break into the mainstream in 2010, especially as prices continue to drop.

The company researched consumers using Blu-ray set-top boxes (not including the PS3) in February 2008 and in August of this year, and the figures clearly showed that BD is out of the "early adopter" phase and into the "dreamers" phase which is the group that wants the new technology but are "deterred by price."

Regardless, NPD says falling prices, strong holiday sales, and a slowing uptrending economy will finally push Blu-ray from "niche" technology to "mainstream."

Follow the link to read more

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afterdawn.com
cmrbe6082d ago

much more than people imagine.

Kamikaze1356082d ago

You do realize that people can buy better bluray players for under $150, right?

jack_burt0n6082d ago

You do realise that sony owns 33% of that bluray player so you and ur stand alone bluray player is supporting sony and every bluray disc you
buy is supporting them too. So cmbre is right.

"better bluray players for under $150, right?"

And not really the fact that its got a hdd, super quick java gets regular updates and will continue to for ten years makes it pretty attractive even now esp with bitstreaming 2 for media centres.

ReviewsArePolitics6082d ago

Care to provide proof of your comment or is it baseless 360 fanboy FUD? Looking forward to your source so I can buy my own "better bluray players for under $150".

Besides, when the PS2 came out there were better DVD players, and ones that were just as cheap, and a lot of people bought it as their first DVD player. So your logic fails even if you're not lying.

Saaking6082d ago

Bluray will help PS3 and vice versa. More PS3s sold = more exposure to bluray. More interest in blurays = more ps3s/ bluray players sold. Just like the PS2 with DVD, Sony was smart to put BluRay in PS3. It'll benefit them in the long run.

cmrbe6082d ago

Don't think one dimensional. Bluray going mainstream will benefit PS3 mostly because it means HD era going mainstream. PS3 is the only console fitted for HD and as HD go mainstream, people will understand more the value of the PS3 over the competition. Lets not forget that the PS3 is the only console with blu ray. Right now people are still debating the merits of HD. Some still don't know the difference between native and upscale. Blu-ray going mainstream will put that to rest.

As i said right from the begining. Ken incorporating blu-ray into the PS3 is a masterstroke. Ken saw the future and planned ahead. The PS3 will leave the x360 and the wii behind as HD goes mainstream.

dreamcast6082d ago

"You do realise that sony owns 33% of that bluray player so you and ur stand alone bluray player is supporting sony and every bluray disc you
buy is supporting them too. So cmbre is right. "

cmrbe said it would help the PS3 more than people imagine.. not Sony.

StayHigh6082d ago

Sony is smart by providing Blu-Ray with the PS3..They did it with the PS2 by putting dvd inside and they were successful..

What happen to all those articles saying Blu- Ray is a fail?? lol

SprSynJn6082d ago

I am pretty sure the PS3 is helping the Blu-ray more than it is helping the PS3, but that might just be me.

Sarcasm6082d ago

"You do realize that people can buy better bluray players for under $150, right? "

That's like saying "You do realize you can buy a Honda civic over that Covette right?"

Sigh6082d ago

Andddd your point is? Sony gets the royalties either way possible you fanboy.

It's ok, hug your HD-DVD-that-no-one-cares-about .

droid and bot6082d ago (Edited 6081d ago )

every blu-ray is sold
sony get a percentage of it
thats why microsoft in the next gen
well have to pay for sony
so they can put blu-ray in the next Xbox

and that is why i always say
microsoft is having a next gen problem right now
because no way they'll NOT say "OK" for paying royalties to the competition

soljah6081d ago

wow sell over a million ps3 in 3 weeks and now everyone wants to jump on the sony band wagon. these are the same type of idiots that 3 months ago were saying bluray will never make it mainstream

BWS19826081d ago

step forward for the medium, and also, the next logical one. Better quality for all, and maybe this will finally show people the difference between upscale and BD, as I can see it, cinephiles can see it...that "HD streaming" stuff needs its oh-so-evident disparity to make its rounds, it's inferior and the contrast needs to be known. I also don't want all DD, so if a superior physical product flourishes, I'm all for it. It's about time.

kerrak6081d ago

While a year ago some consumer attitude could be "ps3 is more expensive and bluray doesn't pay the difference for me" now it has turned to "ps3 is the same price and has a bluray built-in!".
So if you think that bluray won't help ps3 because there are cheaper players you're completely ignorant on how market and consumer preferences work. What nobody knows is the exact extent on how much it will help increase sales. 0,5%? 2%? 6%? 13%?
On the other hand, talking strictly of film watching, ps3 is a very good player (and more powerful multimedia machine in general for divx, streaming, with a film store, etc...). 150$ players don't remotely compare to it (nor technically nor due to added value of other services). Just check specialized websites/magazines before talking.

Sarcasm6081d ago

The PS3 is the best blu-ray player for the money. Obviously. It supports all audio codecs, HDMI 1.3a, wi-fi, and of course firmware updatability.

And there's a little small feature called "PS3 games" that makes a difference.

Anon19746081d ago

...I thought Blu-Ray was doomed?

Wasn't HD-DVD, or digital downloads or something supposed to kill it off. Shouldn't that have happened by now? I mean, we've been hearing about it for over 2 years now.

Where are all the doomsayers now?

+ Show (14) more repliesLast reply 6081d ago
TheBlackSmoke6081d ago

Buh Buh buh no one wantz blu-ray!!

zag6081d ago

And none of the movie studios want DVD.

As from 2010 they stop producing DVDs.

rCrysis6082d ago

Oh Em Gee!!! When it happens I hope they knock down the bluray movies prices down. Even just a price cut about 3 or 4 dollars

uxo226082d ago

Sorry: Off topic

Is there a way to delete your N4G account or do people just abandon them and never use them again. Don't really like having abandoned accounts of any kind and I've had my fill of N4G.

Does anyone know?

Also, does anyone know of any other gaming sites out there that one may want to try?

On Topic: I would be nice to see BD hit the 20 dollar range.

Sarcasm6082d ago

Depends where you shop. Pretty much anywhere that isn't Best Buy or Sears which are always full priced BDs.

Walmart and Amazon have the cheapest BD's. Sometimes $10 for older BD movies and $24.95 for newer movies.

Shop SMART... Shop S-MART

Tsalagi6081d ago

Walmart.com does. They're $10 - $15 cheaper than in the store. You can have them shipped to your local Wal-mart and not have to pay shipping and handling too.

Watchmen Blu-ray
$35 in store
$21 from wal-mart.com

I still prefer Amazon though.

Feral Gamer6082d ago

Well, I personally don't buy movies very often, but I am looking forward to the Fight Club bluray in November! My favorite movie by far

kaveti66166082d ago

Yeah, that's good. Too bad Brad Pitt is absolutely nothing like Tyler Durden, except in appearance.

Veneno6081d ago

That would be why they call it "acting".

;)

JonnyBigBoss6082d ago

The sooner the better. More competition will breed better prices, and then everyone, including those struggling, can afford to have solid future entertainment.

Show all comments (46)
30°

Top Racers Need Top Gear – Introducing the Forza Horizon 6 Limited Edition Controller and Headset

Omar writes: "With the Horizon Festival coming to breathtaking Japan, you’ll need the essential gear to prove you’ve got what it takes to become a Horizon Legend as you cruise, drift and explore an open world full of spectacular driving experiences. That’s why we’re happy to announce the newest Limited Edition Xbox Wireless Controller and Wireless Headset collection, featuring inspired designs from Forza Horizon 6. The bright cyan and lime colorways celebrate the Horizon Festival’s recognition of iconic cars and hit music, with special features that are sure to impress any collector."

Read Full Story >>
news.xbox.com
Killer2020UK31d ago

Oh my, that is one gaudy design

40°

EasySMX D05 review

You can get Hall effect controllers slightly cheaper, but you'd struggle to find as feature-rich a package without some heavy, heavy sales.

70°

"It's Just So Lame" - RTGI Modder Thinks DLSS 5 Is Impressive But Shares AI Slop Sentiment

Pascal Gilcher calls DLSS 5 impressive but shares the "AI slop" sentiment, explaining the likely tech behind it and why he dislikes it.

Read Full Story >>
wccftech.com
CrimsonWing6957d ago

I fail to see how this is AI shhhhlllloooop. Looking at the different games they showed, this has made many of them look far better.

isarai_lee57d ago (Edited 57d ago )

It's AI slop because it ignores the artists intent and changes the details ESPECIALLY when it comes to character faces. The scariest part of it is introducing it as the next stage of DLSS, a feature where the current iteration already has controversy surrounding it and for quite a lot of games cannot be fully disabled. So reasonably the precident is already set for what path this could take, and it's not good

blacktiger57d ago

In case you didn't watch the video then let me point just one part. It overrides the lighting. Then the question of what is the point of ray tracing cost and so on. Many of the lighting deletes shadow, including shadow on the face like eyes even chin.

Chard57d ago

Why stop at art when it comes to human input - why not just have AI play the game for us, remove human input altogether

theshizer57d ago

If you don’t like it, just don’t enable it. Personally I think it looks great from the videos I have seen.

isarai_lee57d ago

And what about when you can't? Cause there's plenty of games where you cannot fully disable dlss already, i mean we're well into an era where it's a major crutch for developers to cover up their cut corners, why would this be any different?

blacktiger57d ago

You are playing with people's money and allow Nvidia to scam you.

In case you didn't watch the video then let me point just one part. It overrides the lighting. Then the question of what is the point of ray tracing cost. This is all lie to raise the cost of the graphic card.

Andrew33657d ago

Making characters look more realistic not ok because we want the developer to decide on how the game was intended to look. - Internet

Change entire game through mods thus changing how the developers intended the game to be is ok. - Internet

isarai_lee57d ago

Something consumers can do to a product after they have purchased it, entirely optional and can always be undone with a fresh install

VS

The leading gaming hardware manufacturer making this the next iteration of the main AA/Upscaling technique that is heavily relied upod by modern devs and is not optional in most games.

Not at all the same but nice try

jwillj2k457d ago

At the moment you need 2 5090’s just to get an image on the screen so this is all vaporware until proven otherwise.

Andrew33657d ago

The good news is you can just not use it as well.

Christopher57d ago

It's all about choice in the end. But, I would say that calling it 'more realistic' is quite a stretch. It looks like AI art, and that's rarely realistic.

Urrakia3457d ago

All the comments I see are reminding me of how we got to the current state of gaming when microtransactions were first introduced: "It's completely optional guys, we promise! If you don't like it just don't buy it!"

I think we all know how that ended up.

Popsicle57d ago (Edited 57d ago )

I had the same exact thought the first time this was brought up in a separate article about a week ago. Took me straight back to the conversations surrounding “horse armor.” Just don’t buy it they said. Years later, many IPs I previously enjoyed are so infected with monetization schemes that I don’t even consider purchasing them anymore.

DLSS 5 and the like are the same thing wrapped in a different package. History rhymes but many of us never learn from it.

blacktiger57d ago

Biggest Scam. Overrides lighting and shadow. So why keep Ray tracing? It's all a scam to raise graphic card. We now see Nvidia with Microsoft downturn anything against them. Sony is next!