TeamXbox writes: "Gone are the days of multiple developers, all with official sports licensing, vying for your hard-earned dollar. The new trend in sports gaming revolves around multi-year league- and player-exclusivity rights. Those without said exclusive contracts? Well, that's where a developer has to get creative-the Blitz franchise being a good example.
Luckily for 2K Sports, both the NHL and NBA like competition. You'll find games for both sports, brought to you by Electronic Arts and 2K; and if the battle is anything like in year's past, gamers will draw a very deep line in the sand when it comes to brand loyalty."
NHL 2K11 has arrived exclusively for the Wii, and despite some interesting party features and multiplayer support, it takes a step backwards from last year's impressive outing.
GPB writes: "When the NHL 2K franchise began on the Sega Dreamcast, it was a hit with hockey fans, although it still ran a distant second to the more popular NFL 2K and NBA 2K series. Nevertheless, Sega stuck with it, producing new releases year after year for its console before eventually moving on to the PlayStation 2 and Xbox. When 2K Games took over shortly thereafter, it helped mold NHL 2K into a champion, easily overtaking the lacking hockey games EA Sports was producing at the time."
Double Fusion, the leading in-game advertiser, today announced that 2K Sports has granted Double Fusion the exclusive dynamic in-game advertising rights for two of its franchises for the PS3.
It's always crazy to hear how in-game ads are becoming more complex. With DVR and streaming TV online becoming more and more popular, you gotta think advertisers will be looking more towards incorporating ads into other media, like video games.
As long as the advertising isn't blatant, i.e. in the load screens, then I'm not bothered, but FNR4 had adverts in the load screens which were just annoying.
- They obviously chose Sony Exclusives due to their superior quality compared to, let's say, 360 exclusives. -
I only have a ps3 but how did u come up with that? its 2ksports not s.e. 2k has bad ports on there sports games. thats a fact
I don't mind too much as long as the ads don't get in the way of the gameplay. If its used in game like in real life, on billboards in open world games or around the perimeter like football/soccer then its ok. But if it is blatantly put in my face then its wrong and shouldn't be allowed.
The money is used to help 2k with there dooooooodooooooooooo severs and there bad ps3 ports.
