First exclusive launch title would probably be some kind of game that revolves around fashion and clothes.

My Dream Wardrobe or something

They'd also find a way to put some HUGE motion-sensing/touch-screen gimmick in it.

And then, all the hip kids in the world will go and buy it. Sony, MS and Nintendo will abandon their gaming consoles and all the games that will be made from then on will look like The Sims.

This will be the end of gaming. Oh and it'll cost 6000$, but people won't complain about the price

wow i wonder if they'll make it digital download like OnLive, but with a hard drive.

they should name it the Apple "Core"
I'd buy it just for the name lol

i think, if Apple bought EA and made all EA games exclusive to this new console/Macs, that would make it a VERY serious contender to the PS3/360.
Think of just how many popular titles EA produce!

and ye, Apple make quality reliable hardware (but because of this the price is higher, like the ps3 really).
id prefer a more expensive console that will last years and not sound like an jet engine/overheat/scratch disks/fail than buy a cheaper console - you pay for what you get !! something people forget with Macs.

(Although i admit some Mac prices are VERY high, you look at the product which is thinner than a pencil and there is your reason why)

I think that would be a bad move. For one they have never been big with the gaming, and two the market's already flooded with systems. With the economy the way it is, who's going to go out and buy ANOTHER system over PS or XBOX.

The fact that this is partially based on apple teaming with AMD as a suggestion that they might be making a console is vague. It recently came to light that Apple was going to design their own chips, so this could just be a part of that.

Although, IF they were going to do it, buying EA would certainly grab hold of a lot of franchises.

Apple is not going to drop at the very least 10 billion dollars in start up costs in this economy.

Not to mention their business model is focused around making profit on hardware, and I think the gaming population is smart enough not to drop 1k on an Apple console.

Also buying EA would be either stupidly expensive, seeing as their asking price would prob clock in at 5 billion dollars, then you would have to somehow convince other stockholders that their going to make money this way considering that EA's profits come from their ability to release a game on every console under the sun.

Not to mention that all of their key partnerships, e.g. the ones with Valve, Epic, Grasshopper and the like would die out real quick, they wouldn't be able to keep the NFL license cause of anti-trust issues, and their biggest sellers are PC games, what happens when the sims comes out for a Mac and not a PC....

So lets recap, Apple may have 24 billion, but they would need at least 5 or 6 just for R&D and getting the thing out the door, if they wanted EA another 5 billion, and then they would bleed money for at least a year or 2.

Not to mention the market is not large enough for 4 consoles, and no one is going to pick up a iconsole for EA games.

Of course, I would be interested. I was talking about room for 3 consoles earlier, I'm not sure about 4. I think a "touch screen) handheld wouldn't be bad.

Seeing that only Nintendo currently have a touch screen handheld device(unless the PSP2 rumors are true) they could get a head start at number 2.

APPLE also would have to succumb to smaller profit margins, as their prices are high but since they sell very well it's tough to cut prices and lower your profit margin.

I hope so!

If apple makes a console then I will have no reason to buy a PS3 to put in my entertainment center next to my 360 and wii!!!! This could actually be a good thing!

Just who the hell would want a new console to enter the race? You want games to be divided even more? You wanna buy 2 consoles instead of one, with the same amount of games? New consoles = more exclusivs deal, which may mean MGS would become an Apple exclusive, seeing how Kojima seems to love Apple. EA games would also become exclusive. So now, to play your favorite games, you'd need a PS3/X360 + an Apple.

I just don't see the point

Apple & EA collab = Console war is over.

they have a good taste in games, they were the ones who supported halo in the first place.

I wouldn't mind after all i love my ipod and itunes.

What people don't realize is that to compete in the gaming marketplace, at least between the PS3 and 360 you need to sell hardware at a loss, something apple will never do, at the most if EA was acquired by Apple, everything would continue as it was.

Would be nice if they created a system that would play Xbox 360, PS3, and Wii games. Doubt that would happen tho...O well.

Since you can't even play most of the games out there on there computers why do people think they would do a good job with a console. They are not a gaming company, at least msoft was doing games for windows long before the xbox.

iBox for the win...

If you think Microsoft is taking it overboard with DLC, you ain't seen nothing yet IF Apple decides to enter the home console market.

I would like an Apple made console. Slick, good performance and good hardware, only complaints I actually have with Apple computers is the OS being different than what I'm used to, but a console would be great.