They would be best selling console if they could, obviously.

Maybe a a bit more of a sense of fun would be good for Sony, it would not want to completely lose its serious gamer image though, that is working for them.

Sorry gwave, but the problem with thinking you are #1, when you are in fact #3, is that your ego gets in your way. Nintendo shows you can act silly and have.......fun. Microsoft, doesn't really have exactly the Nintendo philosophy, but they want you to have.....fun, with your friends over Live. Then there is sony, they don't really ever show their fun side. Phil left to go to Atari. He was the fun guy for sony and now he is gone.

I think Sony has the right to lash out at all of the naysayers. The competition are the ones who are outspoken this generation.

what company has the right to lash out at anyone?

...I loved the enthusiasm of Kuturagi when he was in the lime light. As I did Phil Harriton before he left Sony. I quite honestly liked Peter Moore when he was cheerleading for microsoft.

I liked believing in these console pioneers. When they leave, they I feel that they definitely take a little of the company's image with them.

GWAVE you are dead on the money. Bubbles for that remark. Sony isn't out attacking the competition. On what do they need to lighten up? Their 20 first party studios kicking out great games? This moron author needs to take a step back and look at who has been using negative marketing and out them in the title of his lighten up piece.

Just look at what site published this article. This site should never have gotten past the filter and I encourage everyone to report it to the mods so some fly by night blog is scrubbed by the filter system.

@morganfell

I am actually barracking for Sony. I am just questioning whether showing their fun side in their advertising might result in them getting a little more of the pie.

As for PR disasters etc that is a whole different article. Not the focus of this one.

Regardless of what you say or think you said that is not the impression or impact of your article...not at all. Your first remark is this ridiculous question mark journalism that has become far too prominent as of late. The connotation is naturally a negative one in the title alone implying Sony already has an issue.

And just as you cannot judge the impact of your article neither are you able to comprehend disgust mixed with overtones of ridicule which is a far cry form being upset.

halohead, your article and comments are both a waste of time.
morgnfall said it right. But what can you expect from a user named halohead when he posts "news" about sony.

One of its functions is to question. If it didn't we would be living in an Orwellian society. I think question mark journalism should be encouraged.

The impact of my article on you is specific to you. Having never meet you I could not be expected to judge that and I am not sure why it would be relevant to me anyway.

As with any piece of writing there are lots of connotations of this article, I would argue that another thing you could take from it is that PS3 has the power to be the best selling console of this generation if it plays its cards right. Hardly anti Sony.

And I think it is fair to say that one of the connotations of disgust could be upset.

People have become so sensitive on this issue that they start spitting chips at any perceived slight.

It is a joke that I have to be careful what I choose to write about because over sensitive souls like yourself get all distressed or disgusted or however you want to describe your complete overreaction.

No one gives credit to a stopped clock that's right twice a day. But that's a bad analogy in this case, because there are people who actually believe that time should adjust itself to match the stopped clock.

"We as Sony fans have to manipulate our perception of reality to match what they say. Therefore, Killzone 2 matched the E3'05 trailer."

By the way, that's how religion and cults work. If {infallible entity} says something "is", followers have a vested interest in making those edicts a reality, even if only in their heads.

Of course, that's just the long way around calling out a cognitive bias. You believe what you want to believe, regardless of truth.

"Journalism should ask questions
One of its functions is to question. If it didn't we would be living in an Orwellian society. I think question mark journalism should be encouraged."

Edit"
Journalists yes, in your case ? No your so called "questionmark journalism" is awefull and doesnt even deserver the name journalism. "
in fact it needs to stop right now. Its not only in gaming media a problem but in general.
Yes you have to ask questions as a journalist but NOT out in the public, a journilists job is to examin and research topics asking questions on his way to te story.

All YOU did was pulling somthing out of your ... trying to gain some hits and attention.

This is NOT journalism, this is pure assumption without any journalistic background. pure opinion my friend.

As Ghoul so eloquently stated, you have a comprehension problem. Anyone can raise a question. Anyone at all. But without perceptiveness such questions are less insight and more incite. That is the path down which you tread...or prance in this case.

Thinking that disgust upsets me implies you know me and my temper. That is assumptive and obviously the first funny think you have said albeit unintentionally.

In this day and age to believe that journalists protect us from Big Brother only serves to show your naivete. Such persons and outlets are by and large either publicity seeking sensationalists or the very tools of the Big Brother from whom they claim to shield us.

In this case you are some of the former and unwittingly a great deal of the latter.

Halohead, with a name like that...I'm curious as to how you think anyone would take you seriously.

We're gamers, not salespeople. Yes, we want to see competition but in the game it comes down to the games.

Oh, and your article is a joke and is baiting a flamwar.

Well, if you haven't noticed, Sony has been taking sh!t from Microsoft this entire generation.

wow fanboys are a bit touchy today. lighten up people.

@halohead: I'm not sure when those ads aired but they don't look like the recent ads by sony which have a much lighter feel than their older ones. it would be a more interesting article if you looked at their newer ads insted of their old ones when at the time no casual player would spend $600 for a consol.

If those are new ads (which I'm pretty sure they are not) then by all means ignore this coment.

To get back on topic, those 11, 12, and 13 year olds who loved Wii in 2006 and 2007 will be 14, 15, and 16 years old this year. Many will be looking to "upgrade" from Wii. MS and Sony would be very wise to try to court the parents of those kids. Whichever console can position itself as a more traditional, somewhat hardcore upgrade, without completely abandoning the casual fun that Wii owners have come to expect, will have a very good sales year, especially this Christmas.

and the PS3 architecture is much closer to a super computer.
+1 for PS3.