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130°

Four P's Sony needs for 2009 and beyond

A.P. Stephens of Examiner writes: "Companies all around the world generally tell their consumers and employees about their mission statements and what the company stands for. They all have core values they are proud of and practice their business based off of this set group of said values.

The momentum of Sony is beginning on an upward swing, but all they need to do now is begin practicing and telling about these four "P's" I came up with."

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examiner.com
LiL T6245d ago

people seem to forget Sony and Nintendo have multiple console's/handheld's on the market that they support while micro$oft only has one.

cryymoar6245d ago

the four D's Microsoft needs to keep up with Sony in 2009.

DEVELOPERS!
DEVELOPERS!
DEVELOPERS!
DEVELOPERS!

Rock Bottom6245d ago

How about PSPhone instead of PSP2?

xabmol6245d ago

Hell no!

I don't want a phone. I want a portable gaming powerhouse!

SpoonyRedMage6245d ago

I for one don't think the PSP2 will come out any time soon because Sony have got them into a strange predicament, their fanbase will expect a jump in quality like that seen between PS2 and PS3 and it will not be cost effective.

Of course my best estimate for a PSP2 would be 2012 which is about the same time in the PS2's lifespan that the PSP was released compared with the PS3.

+ Show (3) more repliesLast reply 6245d ago
rhood0226246d ago

"Four P's Sony needs for 2009 and beyond"

aka

"I want to write an article about the PS3's price but I need to make it seem like I'm not."

But seriously:

1. Promise - With those exceptions listed, Sony has been more timely on showing their games relative to their release AND showing a better representation of the actual game (meaning they've learned from the Killzone 2 target render).

2. Push - I give the author this one. Sony does need to step up it's game on advertising. However, saying that Sony should announce games within a 6-12 month window falls dangerously close to his concerns from "Promise."

Although most people probably don't like it, I appreciate when Sony shows something. Even if that something is over a year away. It makes it seem like Sony has a plan in terms of software support. Besides, it's not Sony's fault for showing these games and then having the internet speculate on release dates.

3. Produce - with 20 first party studios, select third-party exclusives, HOME support from developers, and a continually developing PSN (including exclusive game support), the author's suggestion has been a staple of the PS3 since the second year. In other words, I think Sony already has this covered.

Despite my personal take on this article, I appreciate it's well thought out and articulated content. I don't agree with it all, but it's a definite step up from the moronic ramblings of similar articles.

joemayo766245d ago (Edited 6245d ago )

"The momentum of Sony is beginning on an upward swing, but all they need to do now is begin practicing and telling about these four "P's" I came up with."

I like how the author claims he came up with these 4P's; Product (produce), Price, and Promotion (push) are 3 of the standard 4P's for ALL firms in marketing.

I'll give the author promise tho, as all companies not just Sony need to stop promising things to the consumer to hype their product/brand but fail to deliver.

overall its a nice break from the "(insert Console) is failing/dying" stories, and the various HHG "insider confirmations."

good read

6245d ago
Zeus Lee6245d ago

Peter
Pan
Pancakes
Ponly
Pon
Playstation
Pree

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60°

Final Fantasy X 25th Anniversary Website Launches With New Nomura Artwork and Merchandise

Square Enix launches Final Fantasy X 25th anniversary site, revealing new Nomura art, books, music releases, and merchandise.

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twistedvoxel.com
-Foxtrot26d ago

Look I know VIII has its issues and all that but how on earth can the do big anniversary events with new artwork and merchandise for VII, IX and X yet VIII got sweet f*** all.

They could have given it something during its 25th anniversary yet all it got was a single Happy Anniversary post on their social media.

solideagle26d ago

they should know that we are OG fans of VIII as it sold truckload as well. not as much as VII or X. I personally didn't like IX but X and VI are my personal fav.

Shadow Hearts 2 covenant is another game I love. I hope one day someone can make remake, I would be delighted

Relientk7726d ago

Final Fantasy VIII is great and you are always the first to defend it in the comments

40°

15 Years Ago, Mortal Kombat (2011) Saved Gaming’s Biggest Fighting Franchise

A brutal reset, a smarter story, and a return to what made it great—Mortal Kombat (2011) revived the series.

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fortressofsolitude.co.za
italiangamer35d ago

"Gaming’s Biggest Fighting Franchise"

Press X to (seriously) doubt.

DarXyde33d ago

Underrated comment. I used to hate that game so much that any time my siblings asked me to play it, I just picked Hom and shut myself down mid-match.

Soy33d ago

And then MK1 killed it again.

DivineHand12533d ago (Edited 33d ago )

15 years went by so fast. I remember playing through the story mode at launch.

90°

PlayStation legend Shuhei Yoshida says Jim Ryan fired him because he didn't listen to him

Why did Sony push Shuhei Yoshida out of his role leading PlayStation's first-party games? He'd overseen some huge successes. Well, apparently, he didn't listen.

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eurogamer.net
Relientk7734d ago

Yeah I can see that for sure. Shuhei Yoshida should have been in charge not Jim Ryan.

Cacabunga34d ago

It should be free highway for him now.. but Sony are too stupid to see this, especially that moron Hulst

S2Killinit34d ago (Edited 34d ago )

Wtf why all that anger. PlayStation is dominating on every level. Besides I think there is a little more to hiring a CEO than just who is available. Its not like its a athlete your team wants to buy.

neutralgamer199234d ago

S2Killinit

live service failures, chasing trends, closing studios. yes dominating

Cacabunga34d ago

Sony is Dominating because competition is not existing. Compared to previous gens this is the poorest in terms of software offerings.

Last gen we got Uncharted 4 Lost Legacy and TLOU2 from ND alone.

This is so far a remasters gen, with no competition to lift up the quality

1nsomniac34d ago (Edited 34d ago )

..."PlayStation is dominating on every level"....

...Really???

PlayStation are soon heading into a new generation in the not to distant future. They currently have the worst customer satisfaction they've ever sustained as a company. The company is heading for a huge crash while at the same time they'll need to be planning how they are going to try and win back that favour and the build up to their new releases.

Yes financially they're winning but they're going to have to ride out this complete public corporate disaster. No one has faith in the company or the product anymore. They've damaged their public image so much this generation. Greed can kill anyone.

medman33d ago

Hulst is a disaster......

+ Show (2) more repliesLast reply 33d ago
blacktiger34d ago

He would've done the same thing and fire Jim Ryan and Shuhei would be the villain. Why?
Because Elite creates the narrative and distraction for gamers, users and citizens.

Outside_ofthe_Box34d ago

More confirmation that Jim Ryan is the culprit for what has happened to Sony. Hulst needs to go too. What sucks is that a lot of the good top heads at Sony are no longer there. I wish that guys that were forced out prematurely by Dumbo Jimbo like Shuhei and Layden came back.

robtion33d ago

Yep. Yoshida was responsible for bringing one of the best games of this generation to playstation (Stellar Blade). He is an actual gamer and is in touch with what gamers want (creative, fun games, not GaaS and agenda pushing). He also seems like a genuinely nice guy if you watch some interviews. Of course they got rid of him.

darthv7234d ago

Makes you wonder if MS even thought about hiring him after Phil and Sarah were leaving. He certainly couldn't make their situation any worse.

Agent7534d ago

Microflop. After Windows XP and Xbox 360, it all went floppy.

S2Killinit34d ago

Floppy 😆
No pun intended

badz14934d ago

Yoshida for President! Jim Ryan was and always be a hack! Sony should get Shu back

Lightning7734d ago

All the gamer/consumer lead heads are gone across PS and Xbox. shuhei gone phil's gone (questionable) but gone. The future of gaming is somewhat uncertain across the board.

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