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Microsoft Hits Back at Sony's Telly Stunt

SPOnG spoke with a Microsoft PR rep in the UK earlier today, who cheekily informed us that it, unlike Sony, is 'all about the games'.

Commenting on the massive Bravia TV giveaway stunt at the UK's official PS3 launch last night, our Microsoft man told SPOnG:

"It's interesting that Sony has to give away TVs to shift their console. Our strategy is different and we've become the next-gen leaders by using great gaming and entertainment experiences to attract people to the growing Xbox 360 community, as well as more than 6 million people on Xbox Live – but hey, to each his own."

Touche!

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news.spong.com
techie7007d ago

SOny were actually a bit stupid by not telling people that they would give free tv's...if they did loads of people would be there. Instead they gave them to people who were already buying the ps3...so really its setting up loyalists for the next Sony launch - for the ps4. lol they think way too far ahead.

HokieFan7007d ago

Agreed...why would you not advertise that better? I would think it would give you a much better turnout.

techie7007d ago

In fact why would you not advertise at all. If you hadn't walked through town in the last week you would've had no idea it was launching. I heard there were ads on Channel 4...but I watched and not one came up. Weird.

gta_cb7007d ago

while i was having a lay in today, my lil brother came to me and said that he saw the PS3 advertised in woolworths saying "only £425"

so the image im getting is that there advertising REALLY rarly and when they do there screwing it up just like with the PSP (dont get me wrong i love my PSP and am glad i got it, but the advertisements are SH*T for it.... if there are any at all.

If i was incharge of advertisements i would refer to the games and HOME etc

VirtualGamer7007d ago (Edited 7007d ago )

Its was not suppost to get people out to buy or try and get a free t.v. but to simply thank those loyal supporters who came out for the launch and nothing more? That by no means means it will happen next launch either. And then MS tries to spin it as we don't have to resort to giving away free t.v.s to move our system. That argument might have held water if Sony had actually advertised but they did not so its not valid.

If anyone is guilty of using stunts its MS with the beer offering to CVG and the boat going by the offical Sony launch store in Paris covered with Xbox 360 banners. If MS Xbox 360 is so great and is doing so well in Europe then do they really need to pull these kind of stunts?

HokieFan7007d ago

Maybe you're exactly right...it might just be a thank you to loyal Sony fans. If so, kudos to them. At the same time there is nothing wrong with promotions like this, why not advertise it? We all know that they are in business to make money, not to just be nice to customers.

I personally don't trust any company, especially Sony and Microsoft. They have both been guilty of some childish comments and promotions over the last few years.

Says you7007d ago (Edited 7007d ago )

Strategy leaders when there just full of themselves there XBox 360
has nothing new to offer while the PS3 has way more to offer than the XBox 360. oh please HokieFan what a full load of lie's XBox Live is just as boring as ever and you call that it has plenty to offer I dont think so alot of those features like buying gamer points to watch a tv show is ridiculos and same thing with movies you have to give gamer points and even with games how ridiculous is that Microsoft is just one big giant rip off company that is tricking you guys that you have it good when considering buying a paper that has gamer points to just watch tv shows and movies and feature packs for games is a rip off.

HokieFan7007d ago

Come on now...the 360 has plenty to offer...just like the PS3. No need for comments like this. If you want to, pick on the Microsoft guy that said this stuff, or make fun of their boat party...but using any opportunity to bash the other system is just blind fanboyism.

HokieFan7007d ago (Edited 7007d ago )

Wow, you need to calm down. It's ok...it's just a video game system. The 360 didn't kill your pet or anything. This type of angry, one sided, illogical, ranting response is the reason you only have one bubble. (No, I didn't report you)

Also, periods are your friends. Use them to group words into sentences. Take Tylenol for any headaches...Mydol for any cramps.

grifter0247007d ago

Way more to offer then the 360 says you...??? Thats why everything your getting on your ps network we already have on live??? Ya I guess it really isnt new when weve had it since last year huh... Guess it is cool to be getting these type of things now instead of already having it on the console in the first place.DB you says giving tv's for the new ps4 or whatever their going to call it... Hey sounds good but if Sony is going to keep their 10 year life cycle .. Then saying their giving the tv's for the new gen consoles.. Is asinine In 10 years time their will be better tv's then the ones currently out .. Ill be getting the backlit LCd's .. Creamy visuals waiting to be watched... Hey Sony has to find something to push the ps3's if its by giving away tv's then whatever... It's not the first time something was given away when something was doing under par.

techie7007d ago

Lots of angry people. Angry angry people.

And grifter024, i wonder if you read the above comments - the didn't advertise the dtv giveaway, they only gave them to people who were already there buying a ps3...so it does not in anyway impact on sales.

grifter0247006d ago

No I didnt read the comments .. Until I came back to check what was going on..I dont know it's weird I would submit a Comment and then later when I check back it's pushed down really far and new comments are above mine so no I did not read the comments... Weird I thought this happened to everyone.

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60°

Final Fantasy X 25th Anniversary Website Launches With New Nomura Artwork and Merchandise

Square Enix launches Final Fantasy X 25th anniversary site, revealing new Nomura art, books, music releases, and merchandise.

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twistedvoxel.com
-Foxtrot30d ago

Look I know VIII has its issues and all that but how on earth can the do big anniversary events with new artwork and merchandise for VII, IX and X yet VIII got sweet f*** all.

They could have given it something during its 25th anniversary yet all it got was a single Happy Anniversary post on their social media.

solideagle30d ago

they should know that we are OG fans of VIII as it sold truckload as well. not as much as VII or X. I personally didn't like IX but X and VI are my personal fav.

Shadow Hearts 2 covenant is another game I love. I hope one day someone can make remake, I would be delighted

Relientk7730d ago

Final Fantasy VIII is great and you are always the first to defend it in the comments

40°

15 Years Ago, Mortal Kombat (2011) Saved Gaming’s Biggest Fighting Franchise

A brutal reset, a smarter story, and a return to what made it great—Mortal Kombat (2011) revived the series.

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fortressofsolitude.co.za
italiangamer39d ago

"Gaming’s Biggest Fighting Franchise"

Press X to (seriously) doubt.

DarXyde37d ago

Underrated comment. I used to hate that game so much that any time my siblings asked me to play it, I just picked Hom and shut myself down mid-match.

Soy37d ago

And then MK1 killed it again.

DivineHand12537d ago (Edited 37d ago )

15 years went by so fast. I remember playing through the story mode at launch.

90°

PlayStation legend Shuhei Yoshida says Jim Ryan fired him because he didn't listen to him

Why did Sony push Shuhei Yoshida out of his role leading PlayStation's first-party games? He'd overseen some huge successes. Well, apparently, he didn't listen.

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eurogamer.net
Relientk7739d ago

Yeah I can see that for sure. Shuhei Yoshida should have been in charge not Jim Ryan.

Cacabunga38d ago

It should be free highway for him now.. but Sony are too stupid to see this, especially that moron Hulst

S2Killinit38d ago (Edited 38d ago )

Wtf why all that anger. PlayStation is dominating on every level. Besides I think there is a little more to hiring a CEO than just who is available. Its not like its a athlete your team wants to buy.

neutralgamer199238d ago

S2Killinit

live service failures, chasing trends, closing studios. yes dominating

Cacabunga38d ago

Sony is Dominating because competition is not existing. Compared to previous gens this is the poorest in terms of software offerings.

Last gen we got Uncharted 4 Lost Legacy and TLOU2 from ND alone.

This is so far a remasters gen, with no competition to lift up the quality

1nsomniac38d ago (Edited 38d ago )

..."PlayStation is dominating on every level"....

...Really???

PlayStation are soon heading into a new generation in the not to distant future. They currently have the worst customer satisfaction they've ever sustained as a company. The company is heading for a huge crash while at the same time they'll need to be planning how they are going to try and win back that favour and the build up to their new releases.

Yes financially they're winning but they're going to have to ride out this complete public corporate disaster. No one has faith in the company or the product anymore. They've damaged their public image so much this generation. Greed can kill anyone.

medman38d ago

Hulst is a disaster......

+ Show (2) more repliesLast reply 38d ago
blacktiger38d ago

He would've done the same thing and fire Jim Ryan and Shuhei would be the villain. Why?
Because Elite creates the narrative and distraction for gamers, users and citizens.

Outside_ofthe_Box39d ago

More confirmation that Jim Ryan is the culprit for what has happened to Sony. Hulst needs to go too. What sucks is that a lot of the good top heads at Sony are no longer there. I wish that guys that were forced out prematurely by Dumbo Jimbo like Shuhei and Layden came back.

robtion38d ago

Yep. Yoshida was responsible for bringing one of the best games of this generation to playstation (Stellar Blade). He is an actual gamer and is in touch with what gamers want (creative, fun games, not GaaS and agenda pushing). He also seems like a genuinely nice guy if you watch some interviews. Of course they got rid of him.

darthv7238d ago

Makes you wonder if MS even thought about hiring him after Phil and Sarah were leaving. He certainly couldn't make their situation any worse.

Agent7538d ago

Microflop. After Windows XP and Xbox 360, it all went floppy.

S2Killinit38d ago

Floppy 😆
No pun intended

badz14938d ago

Yoshida for President! Jim Ryan was and always be a hack! Sony should get Shu back

Lightning7738d ago

All the gamer/consumer lead heads are gone across PS and Xbox. shuhei gone phil's gone (questionable) but gone. The future of gaming is somewhat uncertain across the board.

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