When people on Madison Avenue discuss the creation of an ideal advertising system that will one day enable marketers to figure out the perfect way of delivering their ad messages to the right people, at the right time, and with the right effects, they typically refer to it as a "Holy Grail." They use the ancient mythological reference because, like King Arthur's quest to find the miraculous Christian artifact, the ad industry's mission is generally considered noble but unattainable.
That hasn't stopped countless organizations from trying, but the latest quest isn't being mounted on Madison Avenue, or even Camelot. It's taking place in Bellevue, Wash., where a new generation of advertising executives, software writers and systems integrators are racing to create a utopian advertising system. The company, of course, is Microsoft, and leading the quest is its Sir Galahad, Scott Howe, the executive who last year succeeded Brian McAndrews as head of the company's Advertiser and Publisher Solutions Group.
Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.
Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.
To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.
The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.
Riiiiight because people will just flock back to them for one or two games per year.
15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.
These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse
Thanks to the slip-up of an artist working on the title, we now have more evidence that a new Injustice game is in the works.
Spiders: "We're going to cut straight to the chase so you're not left wondering: After a long period without clear answers, we have received confirmation that Spiders is being liquidated.
What does it mean? This means the company as a whole no longer exists. We'll cease our functions immediately. The planned DLC will release via Nacon, and then-- well, that's it.
We're sorry that it's come to this and would like to thank each and every one of you for your support over the years.
If you have any questions or run into issues with your games, please contact Nacon directly as we'll no longer be able to reply."
