Square Enix knows how to profit from character goods. That's why they took hero designs from Dissidia: Final Fantasy and made them into trading arts figures. Unlike Square Enix's other trading arts toys these aren't minuscule statues. Each pre-painted figure is around 5? tall and goes for about $13 depending where you import them.
Magic the Gathering x Final Fantasy has been so successful that it managed to sell $200 million in just 24 hours.
I think if helped they the prices for all these products were extremely high at launch. Like no other cross over had prices these high. LotR for example weren't even close to FF MTG prices
Check out the fresh Final Fantasy IX artwork released for its 25th anniversary, alongside new Japanese bios and merchandise!
Skewed and Reviewed have posted panel images from the big reveal at PAX East.
