
Xbox Microsoft boss Peter Moore has hinted at a change in strategy for Xbox 360 going into 2007, to compete with the mainstream appeal of Nintendo's fun-focused Wii.
"From a first-party point of view, it's not just about E-rated games, it's going to be about the experience that, quite frankly, Nintendo has done a tremendous job in capturing, in bringing back fun - if you will - to the gaming platforms", said Moore in an interview with Game Informer.
"But we've got a few tricks up our sleeve as well to be able to do that. It's not something that we're going to be shy about, and it's not something that we're not painfully aware of that needs to be changed by this holiday. That has been the strategy all along, and we'll be making some more announcements in the coming month or two."

A brutal reset, a smarter story, and a return to what made it great—Mortal Kombat (2011) revived the series.
15 years went by so fast. I remember playing through the story mode at launch.

The name "Hewson" carries a special weight for anyone who grew up during the golden age of British computing. As the son of Andrew Hewson—the man behind legendary publisher Hewson Consultants—Rob Hewson didn't just grow up playing video games; he learned to spell his name from their title screens. However, Rob didn't just rest on his family's 8-bit laurels. From leading major LEGO franchises at TT Games to tackling the high-stakes world of technical porting at Huey Games, Rob has carved out a unique path in an ever-evolving industry. In this candid interview Rob to discussed the burden and beauty of a family legacy, the technical "scar tissue" left by the ambitious Hydrophobia, and why porting a masterpiece like Inscryption to consoles is far more than a simple copy-paste job.
To celebrate Tomb Raider: Legend's 20th anniversary, the official channels have shared an early in-development gameplay demo.
Wonder what the Big announcement will be.. Hopefully it wont be a ripoff of the Wii nunchuck or something like that. But to be honest I cant really see any other way to battle the Wii's popularity growth.
The fact that Non-Fans see it as an all out 1st person free for all. Which if you have it you know it is not but they do need to change this perception for sure to penetrate further into the market. But in all reality they hold the trump card with the price advantage due to the extra time in the market. I am really excited to see how they execute this as this will be the biggest move MS gaming division has ever made, Hands down. and if they screw it up with a 20 dollar price cut or something. I think it will give Sony a chance to crawl back in.
and Master Chief is HOT!
The reason I like the 360 is because it is not the Wii. I don't want a motion controller. I want "M" rated games with blood cusing and killing.
It's going to be Adult Wii fun like online American Idol competitions. lol J/K.