310°

Leakers Are Ruining Game Reveals

Explore why gaming leaks suck and how they ruin the excitement of discovering new games and surprises in the gaming industry.

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jambola269d ago

and depressingly, news sites are happy to spring it with no warning or way to hide it

The_Blue269d ago

Gasp
The media would never..

Eonjay269d ago (Edited 269d ago )

But... for Oblivion... It was my understanding that the leag was completely orchestrated by Microsoft to build hype for what would be a shadow drop. Things aren't what they seem. Sites love the attention too as it pumps ad rev into them. In fact, the vast majority of leaks are controlled internal leaks. The media attention they get is acutally a legit advertising tool.

Armaggedon269d ago

Yeah, this whole leaking thing oozes orchestrated. Especially by how quiet they have been.

RaidenBlack269d ago

MS did shadow drop Ninja Gaiden II Remake via their showcase this year as well. But that was not leaked ... atleast not this early.

RaidenBlack269d ago (Edited 269d ago )

Biggest news site, IGN, has also started to publish articles based on leaks.
Previously they used to wait for more confirmations.

Christopher269d ago (Edited 269d ago )

Some people want them, some people don't. We (N4G), for example, get criticized for our policies on rumors as it is, as many think we should include rumors from a lot of less vetted and reliable sources.

How can you make anyone happy when everyone wants something different?

jambola269d ago

options
let us catergorise a list of what we want / don't want
ao3 does that, is there any reason n4g can't?
is there any reason there can't be a checklist of "do not include" were we can toggle rumors and leaks?

Christopher269d ago

@jambola: How would that stop leaks from happening, which is the topic at hand? And as to why not more options to filter news on N4G? You'd have to ask that of the owners. But, that likely wouldn't stop you from seeing leaks since they come in many forms than just rumors and people discuss things in comments regularly.

Profchaos269d ago

Put it to a poll I guessed I'm pro leaks they are going to appear elsewhere anyway if ign and other more mainstream sites are reporting on them

Not allowing them here is simply just making users go elsewhere to get ahead of what's coming

Christopher269d ago (Edited 269d ago )

@Profchaos: We already did that and it's why we have the policies we have on rumors. I'm merely talking on this about the entire community/gaming news industry as a whole. This wasn't about N4G, it was about what people want and don't want being so different that doing it one way or the other isn't ever going to make everyone happy.

Just to note, people: I can comment on gaming news without it being about N4G.

jambola268d ago

your comment is that some people want them and some don't and asked how to make everyone happy
my answer is to let them choose what news to see on the sites they visit
force leaks to be marked, and let us filter them out

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lukasmain269d ago (Edited 269d ago )

They don't do it to help people or create excitement or hwatever. They leak it for their own ego and cred. They do it for purely selfish reasons. The only way they would hold back, is to protect their source, not because they don't want to ruin it for fans. These "leakers" would leak a game 1 hour before it's reveal just so they can say they were correct. I understand their motives just fine, but what I find hard to understand, is why oh why do the workers giving them this info leak it in the first place? Why the devs or PR department or wherever these people work leak it to these "insiders"? If I worked anywhere close to a game I would never leak it. I want the fans to have joy when seeing for the first time. The source of the leaks are all scumbags in my opinion. Just scum. I'm not talking about pre-planned pretned leaks. I'm talking about real leaks that happen too much for Microsoft and other developers. They ruin true excitement for fans. I hate it all. Wish there were no leaks.

senorfartcushion269d ago

Haha "scum?"

Get a girlfriend, mate.

lukasmain269d ago

Wow, usually when people say "get a girlfriend" it really means they themselves are lonely and sad. You're probably some decrepit jaded old sack of bones mate. I say "scum" because leakers are a stain on the industry and only do it to serve themselves.

Armaggedon269d ago

@senorfartcushion

There is more to existence than being shackled to ones loins

Profchaos269d ago (Edited 269d ago )

Leakers never leak a game 1 hour before reveal and most back off and just say something like temper expectations or it'll be an exciting show because they explicitly don't want to ruin the surprise.

Thing is also if you ever read a gaming magazine in the late 80s early 90s through to the 2000s you were reading more often that not leaks and insider information

But also scum would be guys that beat their wives, children or maybe their dog it's a lying politician it's a corrupt person in power it's really not a leaker that's just a whatever thing

AdventurerDonLocke268d ago

Yeah most "leaks" are intentional leaks by the companies themselves.

senorfartcushion269d ago (Edited 269d ago )

Game reveals are some kind of treat for regular people. They're advertising work projects that yhe marketing team makes to SELL the product.

People are brainwashed.

pwnmaster3000269d ago (Edited 269d ago )

People are brain wash because they want to be surprised for a hobby they love?

You’re gonna buy the game right?
I rather be surprised and hyped up for a game I like than hear it from a shitty leak.

senorfartcushion269d ago

If you're into the hobby as much as most people are on this site (me included) not much will get by you. Oblivion, for example, has been telegraphed for months, if not years. And today, studios are so greedy thay expect anything to have remake potential. Ubisoft even rebought the Scott Pilgrim rights to rerelease an old Xbox Arcade game to very little fanfair.

Bethesda could have ridden the Skyrim release train, keeoing Elder Scrolls 6 back until revealing a bright, new, shiny Elder Scrolls game using the Starfield engine. That's not greedy enough, though, is it - so they will release a remake of an older game in that engine, spoiling the series' glow-up.

Arguably the reason why Skyrim sold so well was party because of the graphical leap between Oblivion and Skyrim.

Just greed, man.

So when people "value" release reveals, it just confuses me. The game industry has maybe 9/10 new reveals per day now.

It's reveal reveal reveal.

People need to do something useful with their lives.

PixelOmen269d ago

Of course they are products that are being marketed, but that doesn't change the fact that they are also works of art and entertainment that people resonate with and are excited for. They are not mutually exclusive.

senorfartcushion268d ago

And those two things have nothing to do with the way we experience a game's marketing.

Games as experiences are there to be PLAYED and the marketing is there to tell people to buy things.

A question I ask: since when were we talking about the games or advertising for those games? The journalist wrote about a remake for a game being possible. No trailers, no gameplay. Nothing to actually "enjoy."

And no one is saying that you can't enjoy the marketing for the art it is. A cool trailer is its own thing. But it's equal parts desperate and weird to call people "scum" for writing about the IDEA of a POTENTIAL release.

This is what we are talking about here.

senorfartcushion268d ago

What has this got to do with games and their advertising?

People are angry at a journalist for confirming that a game EXISTS. This isn't anything to do with something from the product or the marketing that a person can EXPERIENCE.

Profchaos269d ago

100% and they often don't give all the same info as leaks they purposely leave things out that leaks cover that might show up later in a negative light

DodoDojo268d ago

Alright which company are you leaking information from?

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MetroidFREAK21269d ago

They are and have been for years. Unfortunately it seems like they will stick around

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