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Sony Justifies Pre-Order-Only 'Killzone 2' Demo, Dates PSN Version

Why would Sony issue a demo for the potential system-selling "Killzone 2" only to people who have pre-ordered the game? Sony explained their unusual strategy to MTV Multiplayer, and dated a version of the demo that's for the rest of us.

What's a game demo good for? Showing off a game before it's released? Helping consumers decide whether to buy the game it's part of? Spreading buzz?

If these are a company's priorities, conventional wisdom is that a publisher releases a demo far and wide across Xbox Live and/or PlayStation Network. Really huge games, arguably, don't need a demo. So there was no demo for "Grand Theft Auto IV" or "Gears of War 2." But a less popular brand or an unproven one, say "Skate 2" or "Too Human" will get a demo. So to do some majors, like "Resident Evil 5."

And then there's the case of "Killzone 2," the lavish, graphically ambitious first-person shooter slated for February 27 release that could become the defining game of its genre for the PS3. It's getting a demo, but the demo is only being issued as a pre-order incentive for consumers at GameStop - or so has been reported up until now.

Why would Sony do this?

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multiplayerblog.mtv.com
Nineball21126339d ago (Edited 6339d ago )

"Killzone 2, for example, will have a downloadable demo launch in North America the week that the game is launching, for consumers who prefer that option."

Well, that's good. So people who are on the fence (will there actually be any??) can try this out the week of.

Per the article: It’s slated for release as a download to the PlayStation Network on PS3 for Thursday, February 26, a day before the game’s official release date.

marinelife96339d ago

I understand why they're doing it because in reality they don't need to release a demo at all like Gears or GTA.

Silellak6339d ago (Edited 6339d ago )

"And what if you don’t pre-order “Killzone 2″ but want to try the demo? It’s slated for release as a download from the PlayStation Network on PS3 for Thursday, February 26, a day before the game’s official release date."

This is a bad idea, but not for the reasons you might expect.

I imagine the PSN will be incredibly bogged down on the 26th - as would any computer network - by the sheer number of people trying to download the demo before Friday. If it came out a couple of weeks before, or even a week before, there would be plenty of time for being to wait a day or two before trying to download. It would still hit the network pretty hard, but not quite as hard as only having the demo out a single day before release will.

This is doubly-true because the game is Killzone 2, and I imagine those amazing graphics will be a fairly hefty download, even when compared to other demos. I doubt many people will enjoy downloading the (I imagine) 3-4 gig demo at 50 kb/s. Even if network WASN'T bogged down, that's the sort of demo a lot of people would prefer to download over night so they can go to bed and play without waiting the next day.

I get the feeling Sony didn't entirely consider the technical and customer service ramifications of this decision, but I guess we'll see come the 26th.

Nineball21126339d ago

I hadn't really thought of that until you just mentioned it.

I wonder how many will actually download the demo though if they are going to get it the next day?

I know I won't mess with the demo because I'll be getting the full game. I would imagine several others would feel the same. Maybe that will help the load on the servers.

Mr_Bun6339d ago

Let's just be thankful that M$ doesn't have access to this game, otherwise we might not see a demo at all!

eagle216339d ago

I rarely play demos unless I am giving the game "a chance". I like the full meal. Also, demos hurt sales. People just play demos thinking it's like the game. It rarely is!

Go Sony! If they pre-order, they are most likely a fan of the game and understand the demo isn't the game. They are 90% likely to buy!

Silellak6339d ago

You know what? No.

Not only is crap like "M$" just as bad as "Xbots" or "Sony droids" in the Gamer Zone, but your post is completely off-topic and bashes Microsoft needlessly in a comment thread that has absolutely nothing to do with the 360 or Microsoft.

Why don't people like you stick to the Open Zone where this crap is expected and maybe even welcome? Stop helping ruin N4G for those of us who actually want to discuss gaming news without worrying about all the fanboy crap regarding who thinks their console of choice is the best.

Mr_Bun6339d ago (Edited 6339d ago )

Not only is my comment "on topic", but it is also valid as well as accurate. There are a few multiplat games where the demos (Army of Two, for example) are only available on the 360.

As for your overly sensitive reaction to my post, I suggest you look at some of the most 'popular' articles in N4G's recent history which constantly berate Sony for not being other peoples "console of choice".

My comment was not an attack and is true as I have now supported it and in case you missed my point...There are a number of games that don't have any demo!

chaosatom6339d ago

Oh man, you haven't seen anything posted by Capital G, have you?

sak5006339d ago

I agree with Silleik on this one. This guy is just so insecure that he has to push MS or Xbox into everything.

reported off topic. Your friends will welcome you ------------>

On topic. The idea of charging for demo by way of pre-order is suddenly being justified. You guys can take any slap from sony and turn it into red roses. What about 100s of thousands of people who dont have the money to spend on KZ2 and would want to get their hands on a long awaited, massively hyped title?

Pennywise6339d ago

Sak, of course you agree with someone backing MS's tactics up.

AND - If someone cant afford $5 for a pre-order than what the hell are they doing with a PS3?

I dont agree with demos for pre-orders, but it is a title I was going to pre-order anyways.

Plus your argument is null - The public demo is Feb 25th. Companies want pre-orders and they award us with a demo 20 days earlier... nothing wrong with that!

beavis4play6339d ago

and what's wrong with rewarding those supporting the game (with pre-orders) getting an early shot at the demo?
for example, i'm not sure i'll buy FFXIII. i may just rent it. so, if square/sony decides an early demo would be made available for only those who have preordered the game........i'd have no problem with that. those are the people who are most interested in it.
and the demo for KZ2 coming out on the 26th doesn't expire on the 27th!! so there will be time for folks to download; play; and make a decision as to buy or not.
the only way i think sony makes a mistake is if a public demo isn't made available at all. and this isn't the case.

the people (like me) who have been waiting since '05 (and have pre-ordered) deserve a little appreciation.

Silellak6339d ago

Oh, I have no problem with an earlier demo for those who pre-order. I just think it'd be best for both technical and customer service reasons if Sony released it a week before rather than a day before. People who pre-order can still get it however early Sony deems fit.

Silellak6339d ago (Edited 6339d ago )

The accuracy of your post does not magically make it on topic. This article has absolutely nothing to do with Microsoft or the 360. You inserted it into the conversation because you felt the need to attack the company for some reason. I don't really care if people attack Microsoft - they often deserve it - but a thread which has nothing to do with the 360 is NOT the place for it.

Also, I'm not talking about the articles that get approved on N4G - there are trash articles constantly submitted by both sides, and yeah, it's disgusting and is bringing down N4G. But so are posts that belong in the Open Zone, likes yours do. You decided to insert a fanboy debate into a place where there wasn't any before. I have no idea why, but that shouldn't be welcome in the Gamer Zone.

@1.10

So now I am "backing up" Microsoft tactics because I pointed out a Sony fan made a needlessly off-topic post in a thread that had nothing to do with Microsoft or the 360? Since when does criticizing a post made by a Sony fan have to do with "supporting Microsoft tactics"? Is that really what this place has come to?

@1.14 Below

Yes, the fact that the article mentions Gears of War 2 as a franchise that does not happen to have demos - Cliff Bleszinski's choice, as discussed below - was clearly a reason to bring up and attack Microsoft. You've now made up two ridiculous reasons your post is "on topic" - first because milti-platform games with 360 demos don't always have PS3 demos, and second because Microsoft exclusive games don't have demos. Care to go for a third reason? I'm pretty bored at work and could use the amusement.

There are plenty of anti-Microsoft/360 articles that get approved here for you to legitimately post criticism of Microsoft, but I guess you just couldn't wait, eh? Once again - there is plenty to criticize Microsoft for, but this isn't really the article for it.

Mr_Bun6339d ago (Edited 6339d ago )

You choose to make my comment "off topic", yet the article clearly mentions Gears 2/ GTA/Xbox which do not have demos....My comment directly relates to this...did you not read the article?

@Chrissy or Sak or whatever account that hasn't been banned from the Gamer Zone:

You should start a new account named "Hypocrite"

EDIT: Sile

I am also bored at work and when people like you choose to ignore my responses, it makes posting seem like work.

I make a post stating that we should be thankful that KZ2 is even getting a demo (oh my god, I have an opinion too?) and referencing Microsoft and somehow you seem wounded by my comments and choose to ignore the relevance and accuracy of my statements.

What is also interesting is that I own a 360 as well as a PS3, yet you own a 360 but not a PS3 (as per your bio). Taking these FACTS into consideration, I have to ask who is the biased and who isn't?
There are a number of comments posted in the Gamer Zone that needlessly attack the PS3, yet I don't see your dedication to the rules and conduct holding up there. My comment can hardly be identified as an attack or off topic, so I suggest that if you can't handle news that isn't related to the 360 YOU STAY OUT OF THE PS3 THREADS!

whoelse6339d ago

A game that needs a demo is LBP. You dont know how good it is until you try it for yourself.

Silellak6339d ago (Edited 6339d ago )

I've attacked people for attacking the PS3 or Sony, too, when they're in the same comment threads I'm in and cross the "Gamer Zone" line. Yeah, I do defend the 360 quite a bit more than the PS3, but then, the comment section of N4G is pretty heavily Sony-biased these days, and a lot of people here obviously speak from ignorance, having never owned a 360 before. I don't actually go through every article looking for "violation posts", but when I see things that rub me the wrong way, I point them out. Your post rubbed me the wrong way. I am not going to explain why YET AGAIN, but I think I have made my case.

Are you seriously going to go through "You don't own a PS3 so you must be bias" crap? Look, I have a PS2 and PSP. Hell, I stood IN LINE for the PS2 on release day when I was in college.

As in stands, I will buy a PS3 when I think it's worth the price. Right now, the exclusives on the PS3 + Blu-ray ability is not worth $400 to me, and almost all of my friends who are into gaming have 360's, not PS3's. If I didn't have a 360? I'd probably get a PS3, because most games I play are multi-platform. I imagine I'll get one once the PS3 has another price-drop or God of War 3 comes out, whichever happens first.

Why am I in a KZ2 thread? Because I really liked the PSP Killzone and KZ2 looks pretty great. I've already told my two PS3-owning friends that they have to bring over their PS3 and KZ2 so I can check it out.

If that makes me "360 bias" in your mind, well, I don't really care what you think, but I suggest you reconsider what "bias" means and maybe check out my posting history in all your spare time.

Pennywise6339d ago

Buy a Ps3 already - it is worth it.

Silellak6339d ago (Edited 6339d ago )

Alright, I'll use my last bubble and bite. How is it worth it - to me?

I already have a 360, so I wouldn't re-buy any multiplatform games I already have for it. Strike one.

I only know 2 people who own a PS3. Neither of them play online. I know significantly more who own 360's, a majority of whom play online. So that means all future multiplatform games that I'd want to play multiplayer on would be purchased for the 360. Strike two.

Blu-ray is gorgeous, but I'm in no rush to get a new media player or re-purchase my favorite movies. On the other hand, Firefly and Serenity are on Blu-ray. Delicious. We'll call that a foul ball.

The only games I'd see myself buying for the PS3 - that are currently out - are MGS4 and LBP. Uncharted and Heavenly Sword, I would rent from Gamefly. I am interested in some unreleased games, like KZ2 and GoW3, but I don't see why I should get a PS3 *today* for games that aren't out yet. It is highly unlikely that the PS3 will reach Wii-levels of "hard to find", even when those big guns come out, so I'll have no trouble getting one when I chose to. The games out right now - to me - are not worth $400. Strike three.

Given the above - convince me to buy one *today*.

cLiCK_sLiCK96339d ago

LOL
Anyone remember Uncharted Demo? Took me forever on day 1.

+ Show (16) more repliesLast reply 6339d ago
Raoh6339d ago

again i say negating the need for the gamestop pre order. unless you are truly tapping your veins to play the game. (i am too) but pre ordering with gamestop for a demo that will come out anyway and for a game that i'm buying anyway. seems kind of silly to me.

i pre ordered with amazon.com to get the HOME Killzone 2 Outfits. plus i have a friend at gamestop who hooked me up with a demo code for KZ2 :)

PAPERCHASER03966339d ago (Edited 6339d ago )

Well silly as it may seem to you it makes good sense to many... the demo is downloadable Feb2 or 7 according to back of the demo cards, take for example walmart has stations set up sampling different foods for you to taste most of time people who taste the product usually end up buying it if they like it. Same as demo if you like you will want to buy... and also it gives them an idea as to sells strength and production numbers

Zeevious6339d ago

February 19, but at least there is a public demo.

I don't agree with GameStops practices so really didn't plan on buying Killzone there just to get the demo.

Amazon, on the other hand will get my cold hard ca...credit card.
(Gets card from freezer with no explanation of why it's there whatsoever...types Amazon.com...ever so gently...ever so gently...)

Hmmm....I still have a $5 pre-order for something at GameStop. I wonder if I just switched that over if I'd get that demo-code anyway?

Yes . . . Yes . . . finally I can apply the Finger Pyramid of Evil Contemplation toward GameStop.

Finally...

Dawn_Of_Ashes6339d ago (Edited 6339d ago )

am i the only one who think that stephen totilo, the guy on the mtv gaming blog is a 360 fanboy? most of the time when i read his bs blog he seem to be harsh on the ps3
(maybe its just me)

KingME6339d ago

Off topic, I heard yesterday that KZ2 doesn't have coop, it this true?

Fishy Fingers6339d ago (Edited 6339d ago )

Yes.

Edit: Disagree?

bviperz6339d ago

Some people don't like the truth. Then, maybe, some people don't like Fishy. No worries, I'm not some people.

2Negativecool6339d ago (Edited 6339d ago )

GTA IV and Gears 2 were well established franchises. These games pass the "Frat boy test." Meaning you can ask any meat-head in college and they can tell you all about these games.

Killzone cannot pass the Frat boy test. While the series is by no means a "no name" franchise, it certainly does not have the millions of zealot followers like the previous mentioned.

Killzone 2 will be the first step into the canon for most. It HAS to be advertised to the nines, which means it needs a damn demo out NOW! I'm so pissed at Sony's arrogance right now...

Chubear6339d ago

... the frat boy test?... are you kidding me?

2Negativecool6339d ago

Did I not explain what that was or did you just not read my whole post?

Nineball21126339d ago

Because you want something now and things aren't going the way you want it.... that makes Sony "arrogant"?

Ummm, okay. I guess the company I work for is arrogant too, because I sure do want a raise about now and I know I'm not due for one until March...

Those bastards!@!

N4M3L3556339d ago

The average college casual gamer has probably played Gears, and at the same time has probably never heard of Uncharted. I think we should be seeing commercials telling us about the demo deal. Sony shouldn't just rely on internet hype and fanboy support. I knew about the demo deal b/c I goto sites like N4G and IGN daily. What about the guy who just got a ps3, it seems like Sony is hoping word of mouth will sell this game. I could be wrong.

2Negativecool6339d ago

1) It is not simply a question of what "I" want. Think beyond your elementary school playground logic that because I presented the idea I'm butt hurt that they didn't do what "I" wanted.
I'm telling you what they SHOULD do, and what they SHOULD do with every AAA title they have.

2)If you work for an international company posting a 1.1 billion dollar loss and falling reputation this generation in the games division, then yea, calling your company bastards for not advertising a product that only the informed few know about is justified.

All I'm TRYING to say is that Sony needs to put their products out there more! If sales were comensurate with the quality of the game, then MGS4 should have killed Halo 3 in sales, but it didn't. Why am I getting disagreed with for such a simple demand?

Example: By Sony's logic, Halo 3 should've sold itself. Yet I saw it on every cereal box, every frickin soda can, and the commercials were actually pretty sweet. End result: It sold faster than ANY exclusive game made EVER! Has Sony matched that success? No, and their lazy attitude towards advertising is why.

Nineball21126339d ago

Haha... Oh, YOU are telling them what they should do. Narcissistic much?

Hell, I bet this is the first time they've heard of such a thing!! I bet no one in their entire company even considered putting out a demo for KZ2! /sarcasm

Well, if YOU say it, then by god, they must do it or they are "arrogant".

Please.... I don't disagree that Sony should step up their advertising, but I wouldn't presume to think that just because I say it, that it's the final say on the matter.

"Why am I getting disagreed with for such a simple demand?"

Maybe you should look at the last word in that question and it'll come to you why I posted in reply in the first place. Kind of presumptuous to "demand" that they should do what YOU want them to do, no?

2Negativecool6339d ago

Jeezus. It's like talking to a frickin brick wall.

Yea, sure. You're right sport. Sony has conducted their business with the PS3 without flaw and are clearly the market leaders this generation. How "presumptuous" of me to demand they alter their stubborn strategy because it is clearly working for them. Clearly sir, any inherent advice on my part was way out of line and completely without merit or logic.
/sarcasm

+ Show (4) more repliesLast reply 6339d ago
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130°

Why Guerrilla Games Shouldn't Abandon the Killzone Series

Hugely disappointingly, it seems that Guerrilla Games, developers of the Killzone and Horizon series, may be done with Killzone for good.

Read Full Story >>
thenerdstash.com
IAMRealHooman579d ago

1 was fine, overhyped as a " halo" killer
2 was a graphical beast at the time, and felt heavy
3 was good a refinement of 2 but not much else. weird audio issues environment were to quiet
shadow fall was pretty but bland

OtterX579d ago (Edited 579d ago )

Shadowfall had great Multiplayer though. Too bad the campaign was meh at best. It did have the occasional great moment sprinkled in.

TheNamelessOne579d ago (Edited 579d ago )

I played through 2/3 multiple times. I played through the original once, but it felt pretty lukewarm for me. I couldn't be bothered to beat Shadow Fall. I got a couple hours in and just went "I'm done". Never touched it again. It was awesome on the tech side, being a launch title, but it didn't even match up to the first game when it came to actually having fun playing it.

Rude-ro579d ago

3 in 3d was an amazing experience to be had.
Although not many experienced it as intended for good reasons.

just_looken578d ago

You forgot the ai advancements on the playstation 2 killzone one you could have a full team of bots doing everything even playing the objective that was a big thing.

In killzone 2 they always flanked you and when available used the high ground.

Playing killzone 2 no hud 5.1 audio was/is awesome

MDTunkown579d ago

They should finish Horizon story first

darthv72579d ago

I dont mind if someone else takes up the mantle for the KZ franchise. We are several years removed from the first game. It certainly could use a remake to gauge interest in the rest of the series. I know it has its fans... Im thinking of how a proper reboot can rekindle that old dormant flame and bring in a new generation of fans in the process.

just_looken578d ago

You forgot killzone mercenaries on the ps vita but it was the worst selling sony game for awhile there.

Yui_Suzumiya578d ago

Yeah, a remake would be pretty awesome

anast579d ago

They should let it go or sell it. No use spending millions on this project.

LucasRuinedChildhood579d ago

Would like a new IP before Horizon 3. Just because games take so long to make these days.

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350°

PlayStation 3 Games That Desperately Need a PS5 Remaster

The PlayStation 3 may not have been the strongest generation for Sony, but there were still some diamonds in the rough that deserve a revisit as PS5 remasters.

Read Full Story >>
wealthofgeeks.com
OtterX808d ago (Edited 808d ago )

Even if they could just remaster and put on PSVR2, some would still look great as VR titles and could do a whole lot to bolster the headset w these exclusives! I'd imagine the investment of reworking these titles into VR would be way less than building new games from the ground up, and they could be amazing experiences, and VR often makes flat games feel fresh again. The Resistance and Killzone games are particularly what I want to see!!

Rude-ro808d ago

I played killzone 3 in 3d and it really changed the game per being immersive.
In vr, that would be even more awesome.

darthv72808d ago

Funny you mention that... my son wanted to play some PS3 games in 3d on my PS tv and he was blown away by how good KZ3 was. It really was a great addition to the game. Im surprised there have not been more 3d games from that era being ported to the PSVR/VR2.

_SilverHawk_808d ago

resistance 1-3, killzone 1-3, uncharted 1-3, uncharted golden abyss, folklore, socom 4 , motorstorm, twisted metal, MAG, heavenly sword

Cacabunga807d ago

Killzone 2+3
Sly Thieves in Time
Crack in Time
God of War Ascension
Motorstorm
Modnation racer
Infamous 1+2

Profchaos807d ago (Edited 807d ago )

Killzone trilogy in VR would be amazing bonus points if they offer shadow fall.

There was a psvr1 Killzone project that supermassive was working on at one stage which wasn't up to scratch and Sony brand it back in house I was hoping we would see that on psvr2 eventually.

Personally I'd love to see some more love or acknowledgement of psvr2 from Sony in general it was a expensive headset and Sony barely acknowledge it's existence

seanpitt23807d ago

The amount of work needed to remaster these games wouldn't be beneficial on a financial and business sense.. MGS4 would probably be the best bet as it would need the least amount of work!

Iceball2000808d ago

YEAAASSSSS! I miss this franchise and wanna play it so bad again.

Father__Merrin808d ago

The time is perfect for a resistance fall of man game campaign coop multiplayer

InUrFoxHole808d ago

The resistance series is str8 trash to me. Socom 3 I would welcome. Or killzone MP.

Marcus Fenix808d ago

A Resistance reboot will be awesome

Michiel1989808d ago

That's what Bungie should make, Ill keep saying it until it happens

1Victor808d ago (Edited 808d ago )

Resistance was ok but Warhawk and Starhawk was better and kept me coming back for almost a decade of fun and petty revenge on the loud mouth unskilled players 🤣
Edit I loved capture the flag dropping the pot on the flag carrier was extremely satisfying as well as transforming your plane in bot form and stumping them to death 😱

808d ago
Michiel1989808d ago

Resistance was the best co-op fps I ever played after L4D2

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230°

20 Years of Guerrilla: The Story of a PlayStation Studio

The Amsterdam-based studio reflects on its humble beginnings, beloved franchises, and growth through the years.

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blog.playstation.com
SullysCigar1112d ago

Up there with the top tier in the industry. Love Guerrilla Games - Horizon Burning Shores is simply STUNNING.

1Victor1112d ago

Can’t wait for their next franchise

SullysCigar1112d ago

Same. They nailed it with Horizon. The trouble is I also want a new Killzone! Can't I just have it all?!

jznrpg1111d ago

I’m with you I want Horizon 3 , Killzone and new IPs

badz1491111d ago

I have yet to play Burning Shores as I just started Forbidden West (bought at launch, just unwrapped last weekend LOL) and playing on PS5.

man...I still can't believe the graphics especially now I'm playing it on my LG OLED. that graphics and with stable performance backing it up, GG really is the master of their craft!

Vengeance11381112d ago

32.7M sales in the Horizon franchise! With 8.4M coming from Forbidden West alone! Truly a hugely successful game and franchise as a whole. Looking forward to Horizon III

Shane Kim1112d ago

That's kind of a huge drop though. It's only been two games.

VersusDMC1112d ago

One year after realease HZD sold 7.6 million.

https://www.noobfeed.com/ne...

So not a drop off.

Unless you're saying a HFW should have sold as much now as HZD sold in 5 years?

Vengeance11381112d ago

It's been 3 games, this includes Call of the Mountain. Also no, its a great improvement over HZD.

solideagle1112d ago

lol you are comparing:

HZD: 28 February 2017 - May 2023 (6 years+)

HFW: 18 February 2022 - May 2023 (1 year+)

We will see if it surpass original number.

Phoenix761112d ago

@shane, 2 full main games, 2 DLC add ons, 1 VR spin off game, oh and a an official LEGO set.
Not too bad for an ip that's only been on market for 6 years

+ Show (2) more repliesLast reply 1112d ago
REDGUM1111d ago

Wow, very impressive. I didn't know the numbers were so high for Forbidden West. Still playing through it myself

thesoftware7301112d ago (Edited 1112d ago )

Yooo, when I first saw that Killzone 1 footage at E3, my friends my brothers and I were like, Holy shit! When it came out, it didn't look exactly like it, but we sunk so many hours into 1 & 2.

I even liked Killzone: SF, it was a spectacle to look at, and even today it looks good. I hope they make a new one. Can you imagine how that will look, and they can get some modern FPS pointers from Bungie.

blacktiger1111d ago

thank you fps lover, I'm with you

talocaca1112d ago

Such a wonderful studio. They deserve all their success.

The Decima Engine is absolute 🔥 I'm just mad they have abandoned Killzone.

OzzY-waZZy1112d ago (Edited 1112d ago )

Kinda wish they move on from Horizon tbh.

lukasmain1112d ago

They are probably working on mutiple projects. One of them is Horizon 3, but another is a multiplaer game and probably somehting else.

Imalwaysright1112d ago

There were rumours that they were working on a Socom reboot.

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