
The FTC vs. Microsoft case is starting this morning and Microsoft is keen to show Xbox is in third place. “Xbox has lost the console wars, and its rivals are positioned to continue to dominate” argues Microsoft in a filing today. It also reveals Xbox had 16 percent share of console sales in 2021 and 21 percent of console install base.

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.
Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.
To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Today, Koei Tecmo announced its financial results for the full fiscal year 2025, related to the period between April 2025 and March 2026.

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.
This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.
This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.
I’m not even sure MS has that endurance with Xbox yet
Helix is going to be stupidly expensive
Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential
I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought
That's going to be ps6 vs Helix
It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs
Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.
I thought this was hyperbole but there it is in Microsoft’s filing. Microsoft says “Xbox has lost the console wars”. Damn. What will CtrlAltDel make of this?
Of course they have everyone knows that, there are other bigger and more profitable wars they care about.
Gotta give it to xbox there going all out in appearing weak in court lol! Every other court document they have shown these past few days is perfection.
It makes it very clear more now it keeps them in a position that makes them seem as a small fish in a big pond of sharks.
Bravo to the lawyers. I look forward to the activision merger anouncement.
Whelp they admitted this therefore it would be memeable.
Sega lost the console wars and gave up their platform and went 3rd party. MS is likely to go 3rd party as well, but keep their platform. They have the ability to support both and make $$ from both. XB/PC gamers buying their games direct or through steam (as well as users on gamepass) and also making $$ off other platforms from Sony and Nintendo.