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90°

EA Files Patent For In-Game Content Generated Using Player Behavior

From Exputer: "Patents filed by large cooperations like Electronic Arts are an ideal way to determine a company’s next venture. The behemoth company includes alluring IPs, but it is exploring some visionary concepts behind the public curtains. EA has recently published a new patent dubbed “PERSONA DRIVEN DYNAMIC CONTENT FRAMEWORK,” which is looking to alter the entire gaming landscape.

EA will use the new framework to utilize players’ in-game data, such as gameplay information, to revolutionize “content generation” and “product recommendations.” The patent cites, “A persona system determines a player persona for a player of a gaming system based on gameplay information for the user and, for example, performs dynamic content generation or additional product recommendations based on the player persona.”

LordoftheCritics1414d ago

''.....additional product recommendations based on the player persona''

XiNatsuDragnel1413d ago

EA games never change guys sigh.....

PapaBop1413d ago

Personas exorcise evil generally speaking, jog on EA and take your IPs with you. They should go focus on mobile games, there the general userbase would happily lap up their garbage and unlubed too!

sourOG1413d ago (Edited 1413d ago )

Lazy bastards can’t even sell their own shit anymore Lmao. Just let the AI make the games for you too. It would probably be better like the generated art lmao

Leave it to EA to be like “making all of this easy money is such a hassle” lmao.

Stanjara1413d ago

Yeah, how to connect whales with plankton people.

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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

Read Full Story >>
simulationdaily.com
Jin_Sakai32d ago (Edited 32d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio32d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing32d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster9232d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit32d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing32d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster9232d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

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40°

Games Done Quick is coming to Europe for the first time with 3 days of Gamescom speedruns

The charity event will be streamed live from Gamescom in August.

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videogameschronicle.com
50°

Spiders Studio, Developers of GreedFall: The Dying World, Announce Liquidation of the Company

Spiders: "We're going to cut straight to the chase so you're not left wondering: After a long period without clear answers, we have received confirmation that Spiders is being liquidated.

What does it mean? This means the company as a whole no longer exists. We'll cease our functions immediately. The planned DLC will release via Nacon, and then-- well, that's it.

We're sorry that it's come to this and would like to thank each and every one of you for your support over the years.

If you have any questions or run into issues with your games, please contact Nacon directly as we'll no longer be able to reply."