
Game Streaming services are controversial among gamers, but, are Apple's store policies holding the fledging new services back? Microsoft is looking to launch its new streaming service, xCloud, on Android on Sept 15th as part of the Gamepass Ultimate service plan. Using the service, a number of games can be streamed directly onto your smart device of choice. The catch is that this service will not be on Apple iOS devices.

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.
Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.
To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

The charity event will be streamed live from Gamescom in August.
The Windows phone already failed, it isn’t Apple’s fault MS sucks at supporting its hardware. Apple also sucks so you should be on android already anyway.
"Is Apple Holding Back Game Streaming?"
No.
"Is Apple Holding Back Game Streaming for iOS customers?"
Yes.
A TRILLION dollar company can't produce their own hardware to push their own software. I'm so sad. /$
There are gamers blaming Apple for deciding how they control their own hardware and platform services. I'd bet, put in their shoes, every person bashing Apple would say no to these companies unless they were paid for allowing access. Which is what this is about. Companies like Microsoft or Epic want more money, but not pay the service fee or follow policy. I don't even like Apple. But I'm glad they said no. It teaches these other mega corporations that they just can't do whatever they want.
If these companies want to reach billions so badly, Google, Microsoft, Nvidia, etc should make streaming browser based. Then, they could reach billions and bypass any hardware, any app. Or create their own Chromecast like devices. It's not on Apple to make these corporations more rich.
This dead horse continues to be beaten into the dirt. To the point that it has become hamburger.