300°

EA: Live services plus subscriptions equals "uncapped" monetisation

CFO Blake Jorgensen discusses how publisher is becoming less dependent on new titles, growing a more stable business.

Read Full Story >>
gamesindustry.biz
Nyxus3011d ago

"We find people play twice as many games, they spend twice as long on them, and they spend twice as much money, because you've reduced the cost of trial to close to zero."

There you have it.

UCForce3011d ago (Edited 3011d ago )

Not every publishers are perfect, but EA is the worst of all. They deserve to be called The Worst Company of America or even the World.

Godmars2903010d ago (Edited 3010d ago )

Then as the worst company they deserve to be out of business. Yet they're only making money - because consumers are dumb.

3010d ago
rainslacker3009d ago

EA repairing those bridges I see.

For all the scrambling this company has done the past week or so, this guy just tears it all apart and exposes publicly what everyone already knew EA was about.

My God, did this guy even think before he spoke? Is this supposed to be an excuse to piss off a significant portion of your potential customer base? No matter the reasons why EA is doing it, it's obvious there are lots of customers who don't approve of it, and EA is more concerned with the 5-10% of players who actually spend more time and money on a single product, instead of just making games for everyone to enjoy.

I guess they can keep doing that, and then this guy can bail and get a huge pay day when all they have left is that 5-10% of players who actually do spend more money, but they are making less money over all.

I'm calling it now. In 5 years, this guy will leave for another company, probably at a huge low point for EA. He'll get paid millions of dollars in the process. He'll go do the same thing at another company that wants to see immediate results, but not long term viability.

EA's success now hinges on them having exclusive rights to some extremely strong licenses that are not even gaming related. FIFA, SW, NFL. They lose any of those, they have one or two of these GaaS games fail, and suddenly their stocks plummet. It will happen, because while people may play for twice as long, and spend twice as much, that doesn't mean they'll keep doing it for you.

XiNatsuDragnel3011d ago

Yep there you have folks confirmation he's in it for the money, not for the gamers. Well then I know where to avoid now.

2pacalypsenow3011d ago

Every company is out for money, that's the only reason they are in the business.

EA is just the only one who's admitting what every developer and publisher thinks, terrible PR move.

Nyxus3011d ago

Not every publisher cancels games because they are linear and story driven instead of GAAS.

TankCrossing3011d ago (Edited 3011d ago )

And with such impeccable timing, right at the height of the Battlefront 2 controversy.

EatCrow3011d ago

Nope. There are companies out for the fun of cresting games. Money is what allows them to continue that fun.

They don't center themselves around the best ways of making money... But instead.. The best ways of making a good game.

ps360s3010d ago

Yes every company is out to make money but putting consumers first...

EA doesnt...they just want quick money and rush into it all and hope to make big bucks while destroying their own reputation and that can cause any business damage...

Mikelarry3009d ago

Every company is out there to make money but the way most of these AAA publishers is just the wrong way.

They want all the money and shoddy products and treat their customers as addicts rather than consumers.

+ Show (2) more repliesLast reply 3009d ago
EatCrow3011d ago

Lol. Satan is definitely behind him. There will always be someone worse to take their place.

morganfell3010d ago (Edited 3010d ago )

Seriously? He isn't Satan. WTF? Everybody knows Satan is a second rate designer at EA. Satan works for this guy. This guy is named Blake for a reason...

morganfell3009d ago

Ha ha pretty good. Actually I was referring to William Blake...

rainslacker3009d ago

Now that you mention it, his name does sound like a cheap CW 3rd rate comic book licence villain.

UKmilitia3010d ago (Edited 3010d ago )

yep hate EA,look at fifa points in ultimate team!!!!
all that money they want and you dotn even know what your gonna get in a pack,shjouldnt be allowed as i would class it as gambling .
it should make a game an 18 rated

3010d ago Replies(1)
Show all comments (32)
30°

At least 1,200 Ubisoft workers strike in response to recent restructuring

International strike is taking place between February 10 and February 12.

Read Full Story >>
gamesindustry.biz
40°

Microsoft has revoked the DMCA takedown that forced an indie Minecraft-like off Steam

Microsoft claimed the indie game uses "Minecraft content."

30°

Riot Games lays off roughly 80 employees from 2XKO team

Riot Games: "After a lot of discussion and reflection, we are reducing the size of the 2XKO team.

I want you to know that decision wasn’t made lightly. As we expanded from PC to console, we saw consistent trends in how players were engaging with 2XKO. The game has resonated with a passionate core audience, but overall momentum hasn’t reached the level needed to support a team of this size long term."

Admin note: Using credit source title because Riot hides this news with just an 'update' title.

Read Full Story >>
riotgames.com