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Xbox One Interview: Phil Spencer on Microsoft's First-Party Focus

GameSpot speaks to the head of Xbox about exclusivity deals, backwards compatibility support, and his toughest decision yet.

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BlackPanther3954d ago

As of right now. Xbox 2016 first party lineup is simply great and it probably has more games coming as well.

Gazondaily3954d ago (Edited 3954d ago )

Indeed. Youd be hard pressed to argue otherwise.

Speaking of third parties and Sony, read this from Spencer :

"So, they don't "gobble" the deals up. They buy them. You know, I read the same things you do, and I know some people think it's somehow less expensive to sign third-party exclusives if you have a bigger market-share. I can tell you, it has nothing to do with market share."

This needs to be drilled into the heads of many people who justify the reliance on third party deals on the loose excuse of market share.

TheRedButterfly3954d ago (Edited 3954d ago )

> "This needs to be drilled into the heads of many people who justify the reliance on third party deals on the loose excuse of market share."

Let's be honest, the people who are attempting to justify the third-party deals based on market share wouldn't listen to reason even if it was drilled into their heads. They have an agenda, and pretending like market share has anything to do with it is how they are currently pursuing said agenda.

If the market share evaporated over night, they'd find another way to justify these practices.

Thatguy-3103954d ago (Edited 3954d ago )

The deal might not be cheap for Sony but you better believe that it becomes A LOT more expensive siding with a console who's sales are behind the competition. Seeing how it's more expensive for them to secure deals that why they better off investing it into their first party studios. It's nuts to think publishers don't look at Sony for a partnership because of the market lead.
http://www.playstationlifes...

RocketScienceLvlStuf3954d ago (Edited 3954d ago )

Phil Spencer is just giving empty words at the minute.

The number of first party games since launch for MS and Sony are.

2013. Sony 2, MS 1
2014 Sony 4, MS 1
2015 Sony 3, MS 2
2016 Sony 3 ms 3. (so far)

Adding those up we have Sony releasing 12 first party titles since launch and MS releasing 7.

As we can see MS are severely lacking when it comes to first party titles. They have the least out of the 3 companies.

Empty words from Phil.

@Theredbutterly.

Well First party is in the title of the article. Thats why I am talking about first party.

Gazondaily3954d ago

Empty words? This interview is really good and he's being fully sincere, even admitting that he reacted passionately to the question about Sony gobbling third party deals.

Stop spreading complete utter fudd under a username you've created solely to troll Xbox fans with your poorly thought out and frankly useless sentiments.

Quantum Break
Scalebound
Crackdown
Gears
Sea of Thieves

These are some of the great looking games coming out on the Xbox One no matter how some desperate people twist it and flat out lie.

TheRedButterfly3954d ago (Edited 3954d ago )

@1.2

Keep moving those goal posts lad.

First it was Resolution.
Then it was AAA Exclusives.
Then it was General Exclusives.

Now it's First-Party exclusives? lol

3954d ago
RocketScienceLvlStuf3954d ago (Edited 3954d ago )

@bound

No my comment is not false and you have replied with some false information of your own.

Games are first party when the developer is owned by the publisher.

Killer instinct
Lococycle.
Forza Horizon 2
Halo MCC (developer saber interactive).
Project spark.
Ori.
State of decay.
Gears ultimate

All of the above are not first party. They are second party and third party.

donthate3954d ago (Edited 3954d ago )

It must be nice to keep moving the goalpost to fit your need. MS first party isn't really first party, it is first and second party i.e. MS contracts suitable developers to do a game that maybe they do not have the expertise for or do not have resources to do internally.

If you look at what MS is outputting this year, and then in 2016 in terms of what MS are funding, the picture is quite different than "first party" in the traditional sense.

Why would it matter if it is first or second party, if MS owns the IP?

MS funds it, they own the rights to it, and they invest into it.

I'm really happy we are gettings games like Quantum Break, Scalebound, ReCore and so on. It does not matter a lick if it is first, second, or third party to me.

I have never bought a game because it is made by a first party or a third party. I buy a game, because it is dang good!

We also know now that size of market-share has little to no impact on "gobbling up" marketing/exclusivity rights to multi-platform games.

Rookie_Monster3954d ago (Edited 3954d ago )

@rocket,

What a .... post you got there.

It doesn't matter if it is MS owned studio that are making the game or not as long as it owns the IPs and funding these games just like Sony commissioned third party to make the Orders 1886, Insomniac to make the Ratchet remake and Fromsoftware to make Bloodborne. Phil's definition of first party are first party published games and not who are developing it. Smh

gangsta_red3954d ago

"All of the above are not first party. They are second party and third party."

But those games are published and owned by MS and they are console exclusive to Xbox One. So it makes absolutely no sense that this would be the argument you chose to make.

"As we can see MS are severely lacking when it comes to first party titles."

But they aren't lacking when it comes to actual games right? Which is probably the reason they did contract their owned IP's to third parties so they CAN have more exclusive games while their first party teams concentrate on the more established IP's they own.

ziggurcat3954d ago

@rookie:

"Phil's definition of first party are first party published games and not who are developing it."

no. the actual definition of 1st party = they own the *studio* that is developing the game. simply owning the IP =/= 1st party, hence why we have 2nd/3rd party exclusives.

and as i have said before - it doesn't matter where they get their exclusives from. an exclusive is an exclusive, but you can't just call an exclusive a 1st party title just because it's exclusive - that's factually inaccurate. in order for it to be considered 1st party, the publisher (in this case, MS) has to own the studio developing the game.

TheCommentator3954d ago (Edited 3954d ago )

There's no such thing as 2nd party... the term is colloquial. If the console manufacturer publishes the title and owns the IP it is 1st party regardless of developer. If Wiki is wrong, change their definition... but until then only the publisher and IP owner determine the party, 1st or 3rd, meaning BoundtoScale was right about almost everything on his list.

3-4-53954d ago

@ Rocket - Number of games doesn't matter.....

Number of GOOD games that people enjoy is what matters. Regardless of which company has them.

christocolus3953d ago

@rocket

Lmao. Ok we believe you bro.

-_-.

+ Show (8) more repliesLast reply 3953d ago
strickers3954d ago

1st party??! Or 2nd party. You know the difference?

XeyedGamer3954d ago

I'm getting Phil Spencer fatigue.

nossred3954d ago

Of course, when you're a hater anything other platform provides or matter, and at his other comments of to see that you are not worthy of attention.

christocolus3954d ago

Then stop reading articles about him. simple

JasonKCK3954d ago

Obsessions usually do that

Shazz3954d ago (Edited 3954d ago )

Phil has done a great job IMO, really focusing on games is all we ask for as gamers

BlackPanther3954d ago

"Speaking to GameSpot about third-party exclusives on PS4, Spencer said: "So, they don't "gobble" the deals up. They buy them. You know, I read the same things you do, and I know some people think it's somehow less expensive to sign third-party exclusives if you have a bigger market-share. I can tell you, it has nothing to do with market share."

This right here is the big thing that many people don't understand. Sony getting third party exclusive deals has zero to do with market-share. Activision didn't leave Xbox because of market-share, it is always about money.

CYCLEGAMER3954d ago

A lot of people here don't seem to understand this concept. I lost a bubble for basically saying the same thing that is being said here. If MS wanted to get COD dlc again, they could have, simply because things like that go to the highest bidder, not who is more popular.

Rookie_Monster3954d ago (Edited 3954d ago )

Bingo!!

it just so happen that two of the biggest annual game franchises in Madden and Fifa have marketing deal with MS and bundles are coming out..hmmm wonder why these 2 didn't go to PS4 with a bigger install base? Some of the people here just wanna hear what they wanna hear, that is all. LoL

gangsta_red3954d ago

Exactly!

The PS3 last year was just as popular and sold just as well as 360 last gen. It was big in all parts of the world and yet Activision still had DLC deals for CoD with Xbox 360. It wasn't because 360 had a bigger market share it was because MS was paying to get that timed exclusivity.

This is the same thing that is happening now with Sony as they are now paying to get DLC, third party games and other such deals. If it was really about market share then Xbox One would see no deals ever. And that is not the case.

tigertron3954d ago

Microsoft has a great strategy right now. The best thing for the Xbox is first party titles and it's great to see a load of them coming out for the XB1.

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80°

Phil Spencer Was Good for Xbox, but His Legacy Is Complicated

Was Phil Spencer good for Xbox? Whatever you think of the retiring boss’s decade-plus tenure, there was rarely a dull moment.

Lightning7782d ago

Too soon to say. What if things are more of the same? That's my biggest fear.

KyRo81d ago

You don't get rid of big portions of a division to replace them to do the same thing. MS has been critical of Xbox for a few years now.

As a Sony fan, I hope they can bring competition back to Sony because I think Sony have become very complacent the generation. They haven't had time try and whilst there's been a few good exclusives, nothing on the level or as memorable as previous PS generations.

S2Killinit81d ago

I disagree with your blanket statement but overall yeah I think they need to step up more. However, I’m not sure that has anything with xbox but rather with the disruptions we had at the beginning of the generation. Covid, and then the shortage in chips, then the ram…

MrDead81d ago

Yes the industry and it's workforce thank Phil for the massive industry consolidation, thousands fired and still being fired because of MS buyups and for making people like Bobby Kotick even richer.

Reaper22_81d ago

Thats true. Bobby did get a little richer. But name a CEO who isn't rich or getting richer. When I look around the industry I see a bunch of people getting fired. Not just from Microsoft. That is, unless you think the devs from Bluepoint deserved to be fired. Unfortunately, things like this will continue to happen whether you like it or not.

MrDead81d ago

Can you list other companies that are doing mass layoffs because of spending $80 billion on massive industry consolidation? Can you list other companies that purchased two of the largest publishers to make the industry less competitive?

Your fangirling over MS's corporate greed doesn't work on me kid, it does expose you though.

CrashMania81d ago

Was he? It became slightly better after he took over, but it turned in to a gen of just halo gears and forza. And he tried to monopolise massive parts of the industry with ridiculous acquisitions that ironically lead to the opposite, a near complete collapse of xbox console sales, and putting their tentpole IPs everywhere, all but abandoning xbox consoles going forward for a PC disguised like one.

Reaper22_81d ago (Edited 81d ago )

Id say his legacy is complicated, but if you focus on all the bad and ignore the positive things anyone can seem bad. He did have some positive impacts on the xbox platform.
Launched and grew Gamepass-
Invested in backwards compatibilty enabling thousands of older titles to play on modern hardware-
Grew the xbox box first party lineup
Brought xbox into the PC space
Hardware and feature improvements for xbox consoles
Pushed for cross-play support

And there's more but if you asked xbox gamers they'd say that he is viewed as overall a positive thing for the brand. No one expects non xbox gamers to say many positive things about him or the brand. Project Helix happened under his leadership and that is seen as a positive for the brand too.

SonyStyled81d ago (Edited 81d ago )

Launching and growing Gamepass as a positive? When it was $1 absolutely! This is also what fueled the death of Xbox as the standard living room console

TiredGamer81d ago

Agree. With how XBox imploded after the attempt to monopolize the industry, and one of the worst launches of a new console, we might be edging to Phil being a disaster to Xbox in the long run.

MDTunkown81d ago

He was good the first 6 months as the lead

Agent7580d ago

Then he forgot about the games. Poor Phil.

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330°

Phil Spencer Retiring, Sarah Bond Out, Microsoft AI Exec Asha Sharma Named New Xbox Boss

Big changes are being made at the top of Microsoft's gaming division.

CrashMania102d ago (Edited 102d ago )

MS knack for one upping bad news from other companies so soon afterwards is pretty astounding lol. Can't say I'm surprised though, this gen has been dreadful for the xbox brand.

Being replaced by an AI boss exec though, yikes.

102d ago Replies(8)
-Foxtrot102d ago

I always had this theory that they both wait to see if the other announces something bad so they can announce their bad thing, thus the two talking points bleed together enough to cause overall confusion online.

It then becomes just a big bad thing for the industry rather than a specific company. Wouldn't be surprised if Ubisoft were up next again at this point.

Eonjay102d ago

I have to agree with you. As if this decision was made today. Yeah right lol

darthv72102d ago (Edited 102d ago )

Huh... well that is sure interesting.

@crash, is it bad news though? I mean many here have said he needed to leave... now he and Bond are leaving. That should be good news to some.

Extermin8or3_102d ago

It's more the fact the person incharge of AI being taking over. That's a very deliberate decision.

Profchaos102d ago

Xbox fans have wanted Phil gone for a long time he's probably the least favourite exec of all time behind matrick purely because uber his leadership he decived fans and took the Xbox brand multiplatform

badz149102d ago

Indian takeover of Microsoft

PapaBop101d ago

Considering MS's obsession with ai, this is probably a demotion for her. Still, I enjoy poking fun at Spencer but ultimately it's sad to see him go, he's made mistakes for sure but I think he genuinely cared about the Xbox brand. Sharma seems very corporate to me and certainly not the Spencer replacement Xbox fans would have hoped for.

+ Show (3) more repliesLast reply 101d ago
Neonridr102d ago

maybe some new blood can help improve things.

Sitdown102d ago

That's not what us happening here, push for AI.

102d ago
Sonic1881102d ago (Edited 102d ago )

Wow 😂 Sarah Bond is more of a surprise

102d ago Replies(7)
-Foxtrot102d ago

I'm convinced "early retirement" is just them wanting to save both themselves the embarrassment and them getting forced out without the drama.

You bow out naturally while we make it all look like it's part of the plan, both of us look as competent as we can make out during the fallout

Jim Ryan was the exactly the same.

102d ago Replies(1)
A07102d ago

“ Phil has 3 days to clean out his office?”

Why spread fake news? The press release clearly says that Phil and Sarah are staying on throughout the summer to advise the new person.

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170°

We spoke to Phil Spencer about the next Xbox, Kojima's OD, and the future of Halo

Here, we spoke with Phil Spencer about his outlook for the future, including discussing the new information revealed at the "Xbox Tokyo Game Show 2025 Broadcast" held on the first day of the Tokyo Game Show.

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www-famitsu-com.translate.goog
rakentaja220d ago

They are integrating everything into one platform (PC-like experience), that says it all. There is no longer a regular Xbox console, games are installed from Steam etc. on the next console/PC hybrid [if desired].

shinXseijuro220d ago

If the rog costs over 1000k with the tax and shipping included to Canadian consumers , what will the hybrid Xbox / pc cost ? If I were to go fully pc next gen I wouldn’t want to be locked behind an ecosystem after putting over 1000k out for the console/pc/hybrid . It’s already off to a bad start

shadowfax33219d ago

the screen itself was key factor for Xbox ally x final retail price..the console wont have it.

but even if it did cost 1000$, if it can play new PC games in high settings then price is kinda justified.

shadowfax33219d ago

the screen itself was key factor for Xbox ally x final retail price..the console wont have it.
but even if it did cost 1000$, if it can play new PC games in high settings then price is kinda justified.

Eonjay220d ago

If it cost that much if better be upgradable otherwise it won't have the biggest advantages of either PC (upgradeability) or console (price/performance).

DarXyde220d ago

And this is the point I don't think Microsoft understands. Investing in their ecosystem after 2025 doesn't make sense to me. People playing on console are going to look at this price and scoff. It is probably also too late to make an ultra-powerful console: visual fidelity and frame rates are really in a good spot right now. With next generation platforms, no one should really be expecting anything astronomical. That will take serious power and the hardware to do that is simply not practical, especially in this economy with this US president.

Launching this thing has exclusively one benefit: You can play PlayStation and PC-exclusive games on Xbox (assuming it really does allow for Steam). But even then, why would any spend this much on static hardware?

I don't get this direction at all. Maybe they really do have pressure to get that 30% profit margin. If that's the case, I wouldn't count on them cutting down the price of hardware and selling it at a steep loss by allowing games on other platforms. But hey, they're the trillion-dollar company, so I might be just be talking about something I don't understand.

gold_drake219d ago

love how confident they are in their absolute idiocy

dveio219d ago

A console primarily is a choice by budget. And people have

• different budgets and
• only even want to spend different budgets

I think it's a bad business choice them leaving the console business.

And in turn a good business choice from Sony to keep building a classic home console with PS6. (Which I highly doubt won't even exceed nor even touch PS5 Pro's release price.)

When they bought Zenimax and ActivisionBlizzardKing, they should have upped their Xbox support program to 100bn and spend the rest of it for building studios & creating new games, giving their developers freedom & full creative control.

But they hit the roof at 75bn. This was it.

And then went to maximize profits by 30% starting Fall 2023, according to Bloomberg, and put their bets only on "Call of Duty in Gamepass will do".

I can already picture their next premium Xbox failing at a 90:10 chance.

Dark-soul219d ago

Not budged, if i want i can buy pc for 10k , but i prefer consoles, because games are better optimized on consoles and more cozy to sit in couch and play on huge 2 meter tv and have dolby atmos setup + ps5 controller is cool + nostalgia = i will always play on consoles

dveio219d ago

"Not budged, if i want i can buy pc for 10k“

Yeah. That's my second point above, like "or only even want to spend a specific budget".

But console gaming, no matter the direction of people's reasons, is a budget choice.

There's been a market for "a gaming box cheaper than a top gaming PC" for almost 40 years now.

And it will continue to exist.

Miraak82 219d ago

Optimized doesn't really mean better or the best version or experience you can have though . I'm ready to get into PC gaming again soon as I really don't want to play most new games on my base PS5, having to choose between gfx and performance is such a drag as choosing either/or is a hindered experience and I've felt it for some time now . I could waste money on a Pro or timegate myself till the ps6 comes out but I think I'm gonna step into the future now.

I'm like the complete opposite of you as my console setup is like a PC setup with a 27 monitor , gamer chair , big desk , headset and even have a KB hooked up to my ps5 .it's so hard to play competitive and mmo games on a big screen lol.

jwillj2k4219d ago

Console gaming is absolutely not just a budget choice. We want the exclusive games, better experience and to support the brands we like. Budgets do come into the picture but this is the same for every industry, including PC’s. This is why “budget gaming pc’s” with similar prices never sell like ps/nintendo.

Jin_Sakai219d ago

Another Xbox console will be DOA. Just stick to making games and leave the hardware behind. Xbox is over.

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