Cell Shrinks in 2007

Sony Computer Entertainment president Ken Kutaragi revealed today in an interview with Japan's Impress Watch technology site that the PS3's Cell processor will make the switch to a 65nm manufacturing process in 2007. Shipments of the more efficient chip will make it out later that year.

The Cell is in production at IBM's Fishkill and Sony's Nagasaki fabrication facilities. Currently, the chip is being produced using a 90nm process. Switching to a 65nm process will reduce costs, potentially leading to a price reduction of components that use the chip.

Gh0stDrag0n7256d ago

So.....is he telling everyone to wait, or that the PS3 launch will be pushed back again?
Who in their right mind would buy one at launch if less than a year later a better one will be out? Ken has got to be the biggest dumba$$, Sony needs a new leader. Before Ken kills the company. Looks like I'll be waiting even longer for the PS3!

Scythesean7256d ago

The 360 is doing the same thing right now with it's chips.

Gh0stDrag0n7256d ago

The PS3 isn't out yet, and they are already telling everyone a better one will be coming soon. MS has at least sold 2 million+ consoles!

TheMART7256d ago

they sold more then that. I believe it was somewhere between 3.5 and 4.5 million. By June there will be 5 to 5.5 million sold.

TheMART7256d ago

I only will believe when I'm seeing after all of Sony's false promises. Let them first get the PS3 out with whatever manufactering process and not delay any further

PS360PCROCKS7255d ago

what the hell? your MORONS! omg it's just cheaper, it's the same chip u jackasses

Bill Nye7256d ago

I don't get how you guys manage to turn this into negative news.

Gh0stDrag0n7256d ago (Edited 7256d ago )

It will be good if the price comes down after the switch. Will you buy one at launch or wait for a better,more efficent 65nm CELL? By the time they switch the good games will be out.

OutLaw7256d ago (Edited 7256d ago )

For a company it isn't negative news. But for a consumer who probably drop cash on the PS3 if it comes out this year, Well that sounds like horrible news. Ken should just stay quiet and wait till the release of the PS3. Then give info on what else Sony has planned.

Bill Nye7256d ago

You guys are making this more meaningful than it is. It's not like Cell will receive a performance boost from switching the manufacturing process to 65nm. It's purely cost related on Sony's side.

Gh0stDrag0n7256d ago

65nm processors use less power, meaning less heat! Less heat usally means faster processing.
You can also speed the processor up (overclock)better.

Bill Nye7256d ago

Oh, so the Cell has heat issues? And you're going to overclock the Cell in your PS3?

Gh0stDrag0n7256d ago (Edited 7256d ago )

Where have you been????? Why all of the delays? The PS3 has issues. BlueRay, Heat, RSX ?????? Who knows? Why announce a new process for developing something that isn't out yet? And yes with less heat using a 65nm process, SONY can crank up the voltage and buss speeds. They might actually be able to give us the specs that are on paper for the PS3.

OutLaw7256d ago

That would answer all the delay problems. I wonder if the PS3 just don't get released this year and they wait till they get this cell done.

Gh0stDrag0n7256d ago (Edited 7256d ago )

That would have been an option for sony if this was 2005, Sony needs to get the PS3 out this year. They already dropped the ball and are struggling to find it. The 360 has a full year head start and the Wii will probably hit the market first as well. They made fun of MS for "rushing" their next console, looks like Sony got sacked. Now Sony must "rush" to get the PS3 out reguardless of the PS3's quality/performance. Now their only hope is brand loyalty, until they can improve their product.

Grown Folks Talk7255d ago

it just reduces sony's production costs. it's not a better cpu, just more cost effecient and cooler. same thing microsoft is doing. it means if you wait long enough, you might not pay $530 or $640 after tax for your ps3.

+ Show (6) more repliesLast reply 7255d ago
Gh0stDrag0n7256d ago

I was wondering........... Why is there an ad for maidenform bras on a game site? I'll admit the chicks are hot, but really ... how many girls visit this site?
Or......... is it free softcore for all the little pudwackers???

shotty7256d ago

I doubt it's going to happen right away since they still haven't got good yields on 90nm so 65nm would yield even lower amounts of cell processors. But like Microsoft said it has no bearing on customers. Both the xbox 360 and ps3 will get a die shrink, it will produce less heat so the manufacturs can use smaller heat sinks so it the end the same amount of heat leaves the system.

Gh0stDrag0n7256d ago (Edited 7256d ago )

MS would not come out and say their product is now better, that would piss alot of XBOX360 owners off.

PS360PCROCKS7255d ago

IT WONT CHANGE ANYTHING!!! geesh

Show all comments (29)
40°

15 Years Ago, Mortal Kombat (2011) Saved Gaming’s Biggest Fighting Franchise

A brutal reset, a smarter story, and a return to what made it great—Mortal Kombat (2011) revived the series.

Read Full Story >>
fortressofsolitude.co.za
italiangamer5d ago

"Gaming’s Biggest Fighting Franchise"

Press X to (seriously) doubt.

DarXyde3d ago

Underrated comment. I used to hate that game so much that any time my siblings asked me to play it, I just picked Hom and shut myself down mid-match.

Soy4d ago

And then MK1 killed it again.

DivineHand1253d ago (Edited 3d ago )

15 years went by so fast. I remember playing through the story mode at launch.

90°

PlayStation legend Shuhei Yoshida says Jim Ryan fired him because he didn't listen to him

Why did Sony push Shuhei Yoshida out of his role leading PlayStation's first-party games? He'd overseen some huge successes. Well, apparently, he didn't listen.

Read Full Story >>
eurogamer.net
Relientk775d ago

Yeah I can see that for sure. Shuhei Yoshida should have been in charge not Jim Ryan.

Cacabunga5d ago

It should be free highway for him now.. but Sony are too stupid to see this, especially that moron Hulst

S2Killinit5d ago (Edited 5d ago )

Wtf why all that anger. PlayStation is dominating on every level. Besides I think there is a little more to hiring a CEO than just who is available. Its not like its a athlete your team wants to buy.

neutralgamer19924d ago

S2Killinit

live service failures, chasing trends, closing studios. yes dominating

Cacabunga4d ago

Sony is Dominating because competition is not existing. Compared to previous gens this is the poorest in terms of software offerings.

Last gen we got Uncharted 4 Lost Legacy and TLOU2 from ND alone.

This is so far a remasters gen, with no competition to lift up the quality

1nsomniac4d ago (Edited 4d ago )

..."PlayStation is dominating on every level"....

...Really???

PlayStation are soon heading into a new generation in the not to distant future. They currently have the worst customer satisfaction they've ever sustained as a company. The company is heading for a huge crash while at the same time they'll need to be planning how they are going to try and win back that favour and the build up to their new releases.

Yes financially they're winning but they're going to have to ride out this complete public corporate disaster. No one has faith in the company or the product anymore. They've damaged their public image so much this generation. Greed can kill anyone.

medman4d ago

Hulst is a disaster......

+ Show (2) more repliesLast reply 4d ago
blacktiger4d ago

He would've done the same thing and fire Jim Ryan and Shuhei would be the villain. Why?
Because Elite creates the narrative and distraction for gamers, users and citizens.

Outside_ofthe_Box5d ago

More confirmation that Jim Ryan is the culprit for what has happened to Sony. Hulst needs to go too. What sucks is that a lot of the good top heads at Sony are no longer there. I wish that guys that were forced out prematurely by Dumbo Jimbo like Shuhei and Layden came back.

robtion4d ago

Yep. Yoshida was responsible for bringing one of the best games of this generation to playstation (Stellar Blade). He is an actual gamer and is in touch with what gamers want (creative, fun games, not GaaS and agenda pushing). He also seems like a genuinely nice guy if you watch some interviews. Of course they got rid of him.

darthv725d ago

Makes you wonder if MS even thought about hiring him after Phil and Sarah were leaving. He certainly couldn't make their situation any worse.

Agent755d ago

Microflop. After Windows XP and Xbox 360, it all went floppy.

S2Killinit5d ago

Floppy 😆
No pun intended

badz1495d ago

Yoshida for President! Jim Ryan was and always be a hack! Sony should get Shu back

Lightning775d ago

All the gamer/consumer lead heads are gone across PS and Xbox. shuhei gone phil's gone (questionable) but gone. The future of gaming is somewhat uncertain across the board.

Show all comments (30)
50°

Ex-Naughty Dog Dev: Big Studios Are 'Forced' to Hire Like Factories

Former Naughty Dog artist Gabriel Betancourt explains why the "sweet spot" for game teams is under 200 people and how AAA "factories" kill creativity.

Read Full Story >>
powerupgaming.co.uk
5d ago
phongtro123_com5d ago

There’s definitely some truth to this. When teams get too large, coordination starts to outweigh creativity—layers of approval, risk aversion, and tight deadlines can turn bold ideas into “safe” ones. Keeping a team under ~200 people sounds ideal for maintaining clear communication and a shared vision. That said, massive AAA projects also come with huge technical demands and expectations, so scaling up isn’t always avoidable. The real challenge is figuring out how to keep that small-team creativity alive inside big studio structures.

DarXyde5d ago

More than that, it's logistically untenable. Inevitably, when teams get too large, how do you keep tabs on accountability? I suspect this massive team size is a consequence of the perfectionism streak Naughty Dog has.

I wish we could have so many people working on something and it turns out great because I'm all for collaboration in spirit - the problem is too many people as part of the larger team and smaller units. Suppose for example that you have too many people in the art department; you will very often come up against fiercely competing visions for how things should look. That competitive vision will cause friction between team members, team doesn't work as a unit, the back and forth can further delay parts that the other departments are waiting for, etc etc.

A 200-person team says, to me, that we need to scale back game development. Even if it means we go back to PS2 era costs and scale, why not? Those games are still great fun, the budgets were in check, and you could literally break the 200-man team into like 10 20-man teams working on different projects.