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Is Something Strange Brewing At Microsoft?

CCC Says: "While news of the Xbox One’s demise has been greatly exaggerated…is its future truly safe?

We are about to roll the clock over exactly one year since the launch of the next-gen consoles. Needless to say, Sony and Microsoft have certainly had their ups and downs. Actually, that’s exactly how it’s been. The PlayStation 4 has consistently ridden out the up side of the equation, while One has occupied the down. None of us anticipated this time last year that Sony would have such a strangle hold on the console market so soon. Yet, the PS4 continues to outsell its Xbox One counterpart over 2:1. To date, the PS4 has shipped closer to six million units (while the Xbox clocks in at around three million).

This led to speculation earlier in the year that Microsoft may finally consider pulling the plug on its video game experiment for good."

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dispatches.cheatcc.com
lifeisgamesok4331d ago

Xbox ain't going anywhere

This articles make me laugh

christocolus4330d ago (Edited 4330d ago )

You and Jbsleek are spot on. The console is here to stay.it aint going no where..the mistakes they made this gen will not be repeated next gen. MS knows this and they will do what it takes. Go through nadellas letter and you'll know this guy means business.. .no more cutting corners or releasing half baked products.. He says all teams need to trim the fat and get better streamlined..he is ready for aquisitions, mergers,partnerships ,new hires and real innovation in every aspect of MS then he also highlights the xbox as being very valuable to the company.. The guy has really great plans for the company as a whole&im glad xbx is part of it. Anyone who thinks the console is going anywhere is highly mistaken&something tells me if this guy and phil were there from the start,things would be really different now.

Prime1574330d ago (Edited 4330d ago )

The author missed many key facts about both systems, and I'm not sure his, "reading between the lines" is anything but, well, crazy.

It's silly to think that a console selling twice as fast as it's predecessor is failing.

I feel this is click bait..

Edit: most of us realize that gaming is a major economy... 15billion in the US alone.

Nadella even said in an interview after that letter, "I'm so glad to have Xbox as a franchise, especially at a time when gaming is becoming even more important -- as a digital life category and in the mobile world. The most time spent? Games. ***The most money spent? Games.*** Xbox is one of the most revered, loved brands in games. I look at that and say I want that team to be super ambitious about gaming...It doesn't matter that it's not core to productivity...We're in Xbox because we want to win in gaming, delight customers in gaming, and want to grow that fan base. I wanted to make that explicit because I think it's OK for a large company like ours to be proud of things where we are having a high impact outside of the core."

Gaming is in demand folks. I might not prefer Microsoft, but I do think they are in a good position, and that stopping Xbox would hurt Microsoft overall.

Kingthrash3604330d ago (Edited 4330d ago )

Article lost me at 6 mil and 3 mil sold.
Sony announced 7 mil back in April I think...recent report I've seen was 9 mil to 5 mil..smh.. I wonder why y'all didn't catch that?
I'm tired of the Phil speeches too...yeah Phil is great, but its about gaming so lets wait for the results. Too many use his hiring as a reason to buy Xbox or to be excited ...I like him and he is what ms needs, but he's not making games. His name isn't selling consoles ...its his choices that will help sell them.
All in all Xbox brand will be OK. The x1 may never catch ps4 but as a brand Xbox will survive ....though I thought Iebron would stay in Miami so I could be wrong.
Ms is about money...just like all companies. Xbox name value is good but if it starts to lose money that name could be sold....I would hate that because they are a great rival to Sony and with great competition comes great games.

xilx4330d ago

@King

I was lost at "We are about to roll the clock over exactly one year since the launch of the next-gen consoles" considering that's still 4 months away, but the cited sales numbers sure didn't help.

nix4330d ago (Edited 4330d ago )

i think everyone who's living outside the rock knows how badly compromised Xbox One is compared to PS4. Sony hung onto PS3 in spite of coming out late and expensive. It worked for them finally.

It's early stage in Xbox One/PS4 life and sales aren't as great as MS wanted it to be. Things must be really shaky at MS at this point. They've been continuously saying how it's a "gaming" console trying to win back those they lost out. there's still six more years to go. that's a lot of time. will MS support it till this gen ends? if they are, they're going to need lot's of money. it's like supporting something that's already weak and might die any moment. you can only drag it so far.

my best guess is, MS is gonna pull the plug on xbox one in two years time and come out with xbox two or whatever they want to call it. or... they'll cut the price even more.

it's stick with it and die or kill it to survive moment for them.

on the other hand, xbox is really small part of MS business... but it could be the only one that's going to help them win the living room war. very big and important decisions are being made in MS headquarters as we quabble here.

and no more of "competitor is good for gaming" crap please.

UltimateMaster4330d ago (Edited 4330d ago )

CEO said Xbox isn't going anywhere.

"To date, the PS4 has shipped closer to six million units (while the Xbox clocks in at around three million)." Lol, no. 7 Million has been confirmed months ago.

UltraNova4329d ago (Edited 4329d ago )

All these stories about Xbox's demise are pure bullshit.

I say thank God for MS and their Xbox as Sony wouldn't have to step up and bring us the ps4 and all the upcoming services (VR, PSNow). Same goes for MS if Sony wasn't around Xbox owners would be trapped in a cage called DRM with pay-walls behind everything and virtually no offline use of their system, they'd be hostages essentially.

But I find it very ironic and funny to sit here and read all these doom and gloom 'articles' about Xbox while remembering what happened back in 2007.

What can I say...life's a bitch? She sure is!

+ Show (3) more repliesLast reply 4329d ago
D-riders4330d ago

I think the console is on its way out from statements from the boss. They are moving to a more mobile service for Xbox. So it seems likey they will be moving away from the console .

Evoluti0n4330d ago

Seriously? That's what you got from the recent comments from, MSFT's CEO, Mr. Nadella?

*smh*

Kiwi664330d ago

Guess you didn't comprehend what he said in his e-mail to the employees then so heres a clue they aren't going to pull the plug on the xbox what he means is that ms are thinking about expanding to other platforms for gaming while keeping xbox consoles

2cents4330d ago

Yep, good laugh this was.

Nice attempt but I'm certainly not buying what he's trying to sell.

TheGreatAndPowerful4330d ago

Where the hell do they get 6 million from? The PS4 has SOLD 7 million units since April and by now it should be closer to 9 million.

http://en.wikipedia.org/wik...

MultiConsoleGamer4330d ago (Edited 4330d ago )

Shill site agenda piece. Front page of N4G.

Done with this site. It's too obvious what's going on here.

SonyAddict4330d ago

Goodbye and have a safe trip!.

MultiConsoleGamer4329d ago

SonyAddict. Bait post.

This is another way that N4G makes its money. They need to fan the fires of the console wars as much as possible. More fighting equals more clicks, more hits, more page views and ultimately more revenue.

The site also allows the worst kinds of people to attack each other using the bubble system, thereby preying on the most ugly instincts in fanboy nature. This also gives the fanboy majority a way to censor anyone they disagree with.

So basically this site profits by sh**ing up the industry, hindering its growth and making it a worse place for us all. Just like NeoGAF.

This site is also filled with people using alt accounts, which makes discussion with its users a completely pointlessness futile excercise. And now that we know a certain company is monitoring social media, reddit, NeoGAF, image chans and other message boards for mentions of their rivals you never know just who you are talking to.

http://www.eurogamer.net/fo...

BitbyDeath4330d ago

Not sure how you got a well said, the article never stated Xbox was going anywhere. Seems like you didn't even read it.

Sheikh Yerbouti4330d ago

Surface and Windows 8 need more critical attention than XBox. It is the one shining example MS has that they can be a hardware maker, even managing RROD'd XBoxes was kind of a success.

The new CEO seems to concede this to keep the core MS employee from thinking the 'old' MS will come back. However, his dedication to mobile may impact the overall standing of the XBox. Whether positively or negatively...no one knows.

ITPython4330d ago (Edited 4330d ago )

I don't see the XBox brand going anywhere, it's too big of a household name to just drop. Worst case scenario is MS sells the brand to another company, but even that is pretty far fetched.

However I do predict that MS will release another console sooner rather than later. They do this with Windows all the time. Whenever they release a failure OS (history shows it is every other OS they release) they release a new and improved one shortly after which is successful. Rinse and repeat.

It happened with the original Xbox (which was considered a failure), and I predict it will be the same with the XB1 too. They simply cannot survive this generation with the lackluster hardware they have, and any big cloud powered stuff is at least 10 years away.

I think in 2 years they will be getting ready to release the XB2, and if they are smart it will be 100% reverse compatible with all XB1 games and MS will offer a trade-in credit of peoples XB1's towards a XB2.

jronj4329d ago

Investors call for Microsoft to abandon Xbox
http://metro.co.uk/2014/02/...

Microsoft Should Consider Getting Out of Gaming
http://www.forbes.com/sites...

Report: Microsoft's Xbox division has lost nearly $3 billion in 10 years:
http://www.neowin.net/news/...

Microsoft Loses $2 Billion Per Year On Xbox:
http://www.escapistmagazine...

There are hundreds of these types of articles...

XiSasukeUchiha4329d ago

Xbox isn't going anywhere, but one of these days their a slim chance that could spin it off, and MS once focused on PC company that I loved.
@Lifeisagamesok.

Hello_World4329d ago

Yea, you hope so. As with the original Xbox being pulled from shelves....you just might be Xbone'd.

+ Show (8) more repliesLast reply 4329d ago
JBSleek4331d ago

So even after his words people still think Xbox is going anywhere.

Xbox is the entertainment hub of all of MS. If it's TV, video, music, gaming it's Xbox branded.

Also Xbox One doesn't have to place first for them to be a success. If it's profitable, which it already is, and gets people into MS ecosystem it's a win for MS.

Under this new CEO MS seems quicker and ready to win over the consumer market from Apple and Google and Xbox is a big key to that.

Chrono4330d ago

There is but probably not related to Xbox.

SliceOfTruth8884330d ago

The Xbox one has been a success so far outpacing sales of the 360....its amazing how stupid people can be

Fireseed4330d ago

Listen if there are people out there who think the Vita is doing fine... then so is the X1.

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70°

Microsoft Gaming Revenue Drops 7% Year-on-Year, Content and Services Down 5%, Xbox Hardware Down 33%

Microsoft announced its financial results for Q3 of fiscal year 2026, including an update on its gaming Xbox business and more.

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simulationdaily.com
Jin_Sakai21d ago (Edited 21d ago )

Not looking good. Hopefully Asha Sharma is able to turn Phil’s disaster around.

dveio20d ago

To me it's still quite remarkable how they can cash-in 5.3bn in revenue in a single quarter, since their hardware is basically dead.

Jingsing20d ago

The stock mark is what makes Microsoft remarkable, They have convinced every institutional and retail investor to just keep piling money into them. Like many big tech giants they are just a big growing pyramid scheme. As long as people keep dropping money into ETF's that cover the market Microsoft will always be liquid. At the same time it is completely stifling innovation and competition. People need to start being more discreet in how they invest their money as it's killing the system.

Tanktopmaster9220d ago

Once they re-evaluate exclusive all will be fine….

S2Killinit20d ago

Riiiiight because people will just flock back to them for one or two games per year.

Jingsing20d ago

15+ years of bad performance is what they call irreparable in business. It is time for them to sell off the assets and get out of entertainment.

Tanktopmaster9220d ago

These declines are on the back of extra revenue received from releasing games like Forza horizon 5 on PlayStation. So I’m being sarcastic here when I said they should go back to exclusives. Killing off a revenue stream from Ps5 sales will only make things worse

Show all comments (13)
70°

Xbox boss: Memory crisis could impact next-gen hardware pricing

Xbox boss Asha Sharma has discussed how component shortages will impact the company's plans for Project Helix.

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gamedeveloper.com
Eonjay22d ago

When does this end? Its killing everyone. Consoles and PC. And for what? AI? The benefits of AI are completely outweighed by the negatives. And the government should have never allowed one company to buy up all the RAM.

Lexreborn223d ago

This kind of proves this is an after thought product, most products like this are in r&d 5 years before they start mass producing. So they typically have the cost of components and things worked out long before assembly starts.

This is an assumption still, but I wouldn’t be surprised if project helix is similar to Scalebound,perfect dark and sod3. They had an idea but no actual execution other than concept stage. Being impacted by the ram shortage likely would also put this device 3-4 years out.

I’m not even sure MS has that endurance with Xbox yet

Fishy Fingers23d ago (Edited 23d ago )

I mean.... what?

We're at a point that Samsung wont even provide their own phone department ram because they can sell it at higher prices to 3rd parties (AI). Its more profitable to sell the ram than make their own devices with it.

You think because R&D starts 5 years ago the 3rd party component manufacturers will honour that price? They'll sell it to whomever is paying the most today, not some gentlemens agreement they made years ago. AI farms will buy more volume at higher prices than any console manufacturer will. It'll be the same for Playstation.

Lexreborn222d ago

Contractual agreements are not the same as “gentlemen” agreements. If you think that they work with their distributors a month before production then their entire business model is trash. They work with companies like nvidia constantly for building the graphics cards they need. They work with companies that build motherboards years in advance. This is what proper business planning does.

They are not buying components on a whim like a consumer. So again, considering the ram isn’t a singular module and is integrated into the motherboard I highly doubt they wouldn’t have a final schematic that they are supposed to be building around.

If they are delaying production another 3 years then it’s obvious again this is an after though project and is just trying to be responsive to their bad execution they had the last 14 years.

It also isn’t far fetched to use their failure to produce first party titles the last 7 years including the highly anticipated games I mentioned all being cancelled. That they would continue to you know… lie

Sitdown22d ago

You don't really know how this works huh?

Profchaos23d ago (Edited 23d ago )

Helix is going to be stupidly expensive

Instead of leaning into smarter upscaling techniques they're brute forcing hardware that will cost them dearly and it remains to be seen if it's genuinely going to provide a meaningful differential

I know in the oc.doace people like to brag about not using frame gen or dlss to get to high on a game but for the majority of players they happily use those technologies without a second thought

That's going to be ps6 vs Helix

Eonjay22d ago

Yeah with FSR 5 they should be able to offer a much cheaper version of Helix.

Eonjay22d ago

While this does seem to be the case, I am encouraged by the statement from Microsoft about wanting to provide affordable options. If this means a Series S style Helix, at least there will be something affordable being offered.

XBManiac22d ago

Series S is what has killed Xbox Series so... Will they dare?

blacktiger23d ago

It's called systematic inflationary. Yes we get it Microsoft, keep raising in the name ofall kinds of stuffs

pwnmaster300023d ago

Honestly if there was thing I learned from this generation is that new consoles arnt day one anymore.
I can wait 1-3 years.

DarXyde23d ago

Another important lesson from this generation: while Nintendo showed us that prices don't necessarily need to ever drop, we've now learned that waiting 1-3 years does carry some risk that prices increase. This generation is just bizarre in all the wrong ways.

LucasRuinedChildhood23d ago (Edited 23d ago )

The factors are largely external. Covid and Russia-Ukraine war causing inflation led to the first price increase in 2022.

Then we get Trump's tariffs increasing hardware prices, AI boom causing a RAM crisis, war on Iran causing a worldwide fuel crisis which impacts the cost of everything.

Gaming doesn't exist in a vacuum. The last few years have been a shitshow and lot of it was definitely avoidable.

DarXyde22d ago

LucasRuinedChildhood,

For sure. No disagreement on the external factors doing a lot of this. Where I have to gently push back however is on two fronts:

1. The pandemic definitely caused some issues: asynchronous development was a big issue and really complicated timelines and affected game quality. At the same time, when it comes to price hikes, it's really difficult to know what was genuine necessity and what was taking consumers for a ride. The pandemic brought about "stag-flation" which was increasing prices and stagnant wages, which was a problem caused by supply chain constraints. There was also "Greed-flation", where companies that were slightly affected or had no issues took advantage of the situation and squeezed everyone citing supply chain issues when there were none.

2. It's definitely true that the tariffs, AI boom, and RAM crisis were all things enabled by tech broligarchs throwing money at this caricature of a world leader, one of them being Satya Nadella. I don't think Sony and Nintendo have contributed much to this problem if at all, but Microsoft's Nadella I feel was instrumental in causing every one of those issues. Microsoft as a company contributed to both candidates (though they gave Harris 4x as much if I recall), but Nadella was all in on letting AI run wild. He paid for unregulated AI, and got a war that's not a war (even though Trump called it that at least five times on television) that screwed up helium access. So for me, I feel that one of the players in the gaming industry is a key architect of these issues, and for that reason I struggle a bit to think of it as "external".

Show all comments (28)
50°

'The big things that we're thinking about'

In an exclusive interview with Game File, new(ish) Xbox boss Asha Sharma and Xbox chief content officer Matt Booty explain their vision for Microsoft’s gaming division

Read Full Story >>
gamefile.news
Agent7524d ago

A good start would be to release games to go with the console. My Xbox Series X has gathered dust virtually from launch. My advice would be to ditch a next console and release games on PC, PlayStation and Switch. Another idea would be a hybrid console based on Xbox Series X tech and go the same route as Nintendo. Another idea would be to pull out of gaming altogether. Plenty of options there.

Reaper22_21d ago

Why would they pull out? They have the momentum. Sony has been getting nothing but bad news lately.