Sony Australia boss Michael Ephraim responded to his remarks from yesterday that the Xbox 360 and Wii are "pricey" despite PS3's heavily criticized $500-600 launch price. After realizing he was walking on thin PR ice, Mr. Ephraim retracted critical statements on both Microsoft's and Nintendo's value propositions, restated his PS3 value vs. price argument, and even had some nice things to say about the competition in a post comment to Screen Play.
New report from Skillsearch found that 22% of those surveyed had been laid off within the past 12 months.
It's a step forward for Stop Killing Games.
The Callisto Protocol director thinks the solution involves the right people, the right timing, and perhaps a little bit of AI
I don't agree with that. I WISH I could agree with that. But buying habits and customer opinions prove otherwise
We've seen developers in the AAA space try new things and ideas. More often than not, the customers aren't willing to give things a chance, or not enough people buy into the project for it to grow.
Creativity works better in the indie space because the budgets, pressures, and expectations aren't the same.
it's a nice idea and it worked during the PS2/PS3-era when AAA didn't cost hundreds of millions of dollars. smaller budgets and shorter development time left room for more creativity and more risk. a game didn't need to sell 4 million+ copies to break even. things are different now.
This is the guy who bragged about crunching his staff and having them work through the night. Crunch culture has lost more talent and done more damage to the industry than any other factor. Screw him.
Sony needs to stop passing out Crack a board meetings.
wow, if I was head of sony public relations, I would quit...oh wait a minute, she did already:)
They need to fire this clown.
how can you justify criticizing your competition's prices when you have the highest priced products?
people who live in glass houses...
Wow... Sony is in dire need of some good PR staff!