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Why Sony can't pull a Bungie with its PS4 showcase

Bungie's recent Destiny press event serves as a harsh reminder that if major game reveals aren't managed perfectly, they'll fail to completely satisfy the core gamer. The world awaits a new PlayStation, and Sony can't hold back the important details...

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computerandvideogames.com
GribbleGrunger4845d ago

Wow, even something not related to Sony manages to get skewed to relate to Sony.

classic2004845d ago

LOL true

Also Sony dont even need to pull a bungie because bungie already pull a sony.

Thatguy-3104845d ago (Edited 4845d ago )

Read the article people. It's basically criticizing how bungie failed to garner any hype since they completely blew the announcement by not showing anything. I truly don't see how the "bungie already pulled a sony" remark applies to it.

JoGam4845d ago

@ Dboyc310...if true, maybe they should have made the title not sound like it was bashing Sony. I mean its not like every other article for the past year didnt bash Sony or Playstation. /s

TheGamerDood4844d ago

@JoGam

They were bashing Bungie, and warning Sony not to do the same stupid isht.

MikeMyers4844d ago

Why isn't this related? Both are headlines in the gaming world. What this article is saying is that the Bungie event kind of fizzled and that Sony's upcoming event needs to have more substance and flash. I personally think Sony will, but to say there is no link means to me some people just don't like anything to disrupt Sony's press event.

MaxXAttaxX4844d ago (Edited 4844d ago )

But not hyped at all. Probably because they didn't really show anything aside from some artwork and a video documentar..zzz
PS4 on the other hand; super hyped!

P.S: Highly misleading title.

+ Show (2) more repliesLast reply 4844d ago
4845d ago Replies(1)
Rockefellow4845d ago

Interestingly enough, the whole "Destiny" thing seems to be getting little to no attention on major gaming sites. Joystiq, for example, posted something like 5 different articles in a short span, yet all of them received less comments than the "Future of PlayStation" video on the same site.

Kotaku seems similarly disinterested; page views on the majority of their Destiny articles are rather low.

DwightOwen4845d ago

That's because they (meaning Bungie) didn't "reveal" ANYTHING! They just gave us another stupid-ass "vidoc" and didn't show us ANY of the actual game!

Jek_Porkins4845d ago

I don't travel to a lot of sites, but I do a lot on social networks and #Bungie as well as #Destiny were trending all day and night world wide on Twitter.

People were pretty excited by the prospect of what was being promised. Personally I think finding out that you can only play the game while being online was a bit of a downer, and they didn't really show anything, I still think no publicity is bad in this case.

Hicken4844d ago (Edited 4844d ago )

Trending? From what? Obscurity to just barely being on people's radar?

Remember Ninja Theory talking about that "uptick" in pre-orders? Yeah, this is the same thing: a trend that his improved, but no word on how significant an increase it's seen.

So, how big was it? This level of trending? What did it increase FROM, and what did it increase TO? Frankly, there doesn't seem to be a lot of buzz for this game, and what little there IS seems to be focused on sites like N4G.

Edit: NUMBERS. Give me the numbers.

What was it ranked? How many tweets did these things garner? What were the trending phrases competing against?

You're saying it was popular, but for the tiny amount of information you're giving us, we pretty much have to take your word for it. I doubt it's very high on the list now, which means that even if it WAS popular and people were excited, it didn't last very long.

Jek_Porkins4844d ago

For those not familiar with what "trending" is, there is a top 10 list on Twitter that pops up for whatever is the most tweeted thing, everyone on that was tweeting about Destiny, take it for what it's worth.

I wouldn't downplay the game, it might not be my cup of tea, but it is more than obvious that a ton of people were excited for it.

4845d ago
OC_MurphysLaw4845d ago

"No screenshots were released, no real gameplay was shown, and at least one journalist was said to have been overheard questioning how on Earth he was going to 'describe the game to my readers'."

Ummm... screenshots were released along with Artwork, in game play was shown during the vid doc briefly... but beyond that, when did Bungie ever promise anything more than releasing details? Details were released...not a ton, but there were some.

If you think CVG that you are going to get some avalanche of info out of the Sony Presser you are in for another rude shock. News flash...Sony is going to hold back much of the details and save that for future events to help ramp the hype up.

BanBrother4845d ago

Yeah, nothing big happened. I hope and pray it was just a teaser, to get us salivating so they can suprise us at Sony's PS4 announcement.

The contract has been shifting and changing, so who knows? Even though I doubt it.
Besides, all Sony have to do is show the console. Even if they just pulled it out for 3 seconds, that would be bigger than the Destiny reveal. It is a freaking console, so no matter what we will probably be blown away.

FYI: I stayed up all through the night for the Destiny reveal. It was pretty average reveal (not saying the game is bad). I will be staying up for the 'PS4 announcement' for sure.

Captain Qwark 94845d ago

all very true.

i think the problem with their reveal is that it didnt show much at all or detail the game much. im still not even sure what kind of game it is. looked like an fps, sounded like an fps but then the dev called it an action game and all the "social" aspects of it made it look more like an mmo.

the art design was very cool though. im def interested in it but not super hyped.

i can understand why they dont think sony should go this same route. they need to build hype esp since the company hasnt been doing well recently. they need to impress, they meed to give some very important details and features and they need to make people say "ive got to have that". showing next to nothing will only hurt them so hopefully they are not to shy with the details

Show all comments (33)
80°

(For Southeast Asia) New Price Changes for PS5, PS5 Pro, and PlayStation Portal remote player

For Southeast Asia, new price changes.

Prices effective starting May 1st, 2026.

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blog.playstation.com
29d ago Replies(1)
BeHunted28d ago

Looks like PlayStation took a hit with Marathon and is now quietly adjusting prices worldwide to recover the losses

andy8528d ago

Lets be honest raising prices doesn't do that when no one's buying it. I imagine the profit it greater selling 10 times more at a lower price

Pergele28d ago

Whatever you say buddy, let's all wear the tinfoil hats.

IceKoldKilla28d ago (Edited 28d ago )

LMFAO Your comment alone says a lot more about you than anything else. When has one game not selling 10 million copies made a company raise the prices of their console? Then Xbox would be costing $5000 by now lol. You remind of the crazy drug addicts on the street rambling on about conspiracies. xD You sure you don't need a hug, buddy?

ChunkyMonk27d ago

One game that Sony payed $200 million for. lol
Also, you sure were quick to get triggered. Maybe your the one who needs a hug?

Eonjay27d ago

If nothing else, we should be united against the real issue here. AI and unnecessary tariffs that are effecting all gamers.

+ Show (1) more replyLast reply 27d ago
Athlon10128d ago (Edited 28d ago )

The price increases are due to the RAM demand associated with AI and the US-Iran war. You can look to any business news website and local news to see that. Heck, even the 2026 Asus Zenbook Duo I've been eyeing has faced delays and has had a price increase of $400; that laptop has two specs. Asus is doing a staggered release with per-orders for the lower spec now and shipping in May and pre-orders for the higher spec that I'm eyeing starting in June. Basically, all computer manufactures are affected. It'll most likely start affecting smart phones too if it hasn't already. I can't remember the last time any major console maker (Nintendo, Sony, Sega, etc) increased the price of their console mid cycle outside of Microsoft just to make more profit.

S2Killinit27d ago

Its not the war. Its the RAM issue.

jznrpg27d ago

War is causing gas prices to rise. Transport of everything requires gas so the prices of those items go up as well. So it does have an impact

Athlon10127d ago (Edited 27d ago )

The blockage of the Straight of Hormuz due to the US-Iran war has affected raw components used in semi-conductor manufacturing such as bromine, aluminum, and helium. Iran had attacked the liquified natural gas (LNG) plant in Qatar which is a large producer (1/3 globally) of helium which is used in semiconductor etching. So it's the both the war and the RAM crises.

badz14928d ago

Oh no...should I get the Pro now before the price increase?

80°

Former Xbox Exec Says Developers Didn't Want a Sony Monopoly

Former Xbox executive Ed Fries comments on the early days of Xbox, the opinion of Japanese game companies, and more.

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insider-gaming.com
41d ago Replies(2)
Reaper22_41d ago

I dont think that'll ever happen. But i must say back in the day, they were definitely trying because they were more cash rich than their competitors.

CosmicTurtle41d ago

I think MS were and still are the richer company. They tried to acquire Sega back in the day (and considered doing so again more recently), they obviously bought exclusivity to Halo which was originally shown as a Mac title. I don’t think as a company MS can claim the moral high ground here. It’s a wilful lack of self awareness.

Of course Sony would try exactly the same if they had the resources, but when the PS2 dominated the industry was in a much healthier place with an abundance of great third parties.

This has been a depressing generation as far as first party decisions are concerned. The fact we are debating business plans rather than which game is better is a sad reflection of the state of things.

Darkseeker41d ago (Edited 41d ago )

There was Nintendo as well, Sony wouldn't have had a monopoly. In fact, the world would be better today if Xbox never existed in the first place. They pretty much brought all bad practices we have today. We might have gotten all of it either way, but not this early. In term of franchises, I don't think there is anything Microsoft released that would actually be missed if it didn't exist. Even Halo the world wouldn't notice if Halo didn't exist.

S2Killinit41d ago

MS was definitely a bad influence on gaming.

raWfodog41d ago

I think almost everyone will agree that a monopoly is not good for the industry. But that being said, the competition needs to be smart and strategic with their business. Simply buying up publishers and traditional third-party studios just to keep them out of the other companies reach is not a sustainable practice. That goes for all parties so don't think I'm just referring to Xbox.

I'm no business guru by any stretch of the imagination but I firmly believe that the best way to drive consumers to your software and hardware is to invest smart in your first-party studios. Give them full support and guidance in making unique, fun games that are only available to play in your ecosystem and the gamers will come.

Reaper22_41d ago (Edited 41d ago )

But first party studios aren't enough. They only make up a small portion of the industry. Without 3rd party there would be no industry for Microsoft or sony.Developing games take time and money and sometimes you gotta make moves to stay competitive.

raWfodog41d ago

Nah, I never said first-party was enough. I said it’s the ‘best way’ to drive gamers to your platform. 3rd-party is a free-for-all and there’s no guarantee that gamers will use your hardware to play the game. If you want to push your own software and/or hardware you need first-party, or at least exclusive deals with third-party studios.

SimpleDad41d ago

They Shure did a great job... 25 years later Xbox is dead.

Reaper22_41d ago

Then why be so emotional and continue to talk about it. Xbox will never die be ause it stays in so many people's head.

lodossrage41d ago

How can you even see him being "emotional" in that comment?

If anything, you're the emotional one, constantly trying to go at anyone that says anything against Microsoft. So when you call him emotional, it comes off as deflection

Elda41d ago

I own an XBSX & I can say it's becoming irrelevant out of the 3 current consoles.

41d ago Replies(2)
Show all comments (34)
50°

Bungie Ends Its Marathon Duo Queue Experiment, But Teases Its Return in Season 2

The Marathon Duo queue test ends as Bungie confirms its return in Season 2, with new experimental playlists already on the way.

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theouterhaven.net
47d ago Replies(3)
S2Killinit45d ago

Its neat especially since not everyone might have two friends playing it. Makes it more personal to go at in duos.

Inverno44d ago

It's 2026 and basic match making features in MP games are still being drip fed to an audience that still gets excited over said basic feature being implemented.