Reliance Games (formerly known as Jump Games), part of Reliance Entertainment Digital, and Behaviour Interactive, one of the world’s largest independent video game studios, announce a strategic alliance to develop and to co-publish mobile games based on upcoming, high-profile feature films.
“Today’s announcement with Behaviour Interactive is another solid step in building great IP-based games, said Amit Khanduja, Executive Vice President of Global Business, Reliance Entertainment Digital. “By partnering with Behaviour, Reliance augments its ability to design and to develop games in a timely manner and at a quality bar commensurate with the films the games are based on.”
FICCI is a nonprofit body, meant to be the voice of the industry to the regulators. They have brought together some of the biggest names in the industry like Reliance Games, Nazara, Dharma, Disney, Excel, Phantom, ROMP Sikhya (film) Star Plus, Zee, Life OK and Channel V to be a part of the “Frame Ur Idea” initiative, held during FICCI Frames 2015 event. This is for the benefit of aspiring talents with innovative ideas for whom access is a major hurdle and at times the only hurdle.
NDTV Gadgets says: "The Indian game development landscape is largely peppered with small, two-man (or woman) indie teams, scrappy start-ups with heady ambitions. Reliance Games is a seemingly odd fixture on the local circuit. It's one of the biggest game developers in India, with facilities in India, Korea, and Japan, and it is looking to the West to expand further. But while it is growing around the world, Reliance Games CEO Manish Agarwal tells us that the company is less optimistic about its prospects in India."
